- Online All Stars 2010: Don Scales
OMMA Magazine, Catharine P. Taylor - Friday, October 1, 2010
Last April, when word first got out that iCrossing, a digital agen ...
- Tight Squeeze
OMMA Magazine, Fara Warner - Thursday, August 21, 2008
Sort of like a clown car routine in reverse, marketers are funneli ...
- Web U: On the Job Training
OMMA Magazine, Andrew Ettinger - Thursday, June 24, 2010
Recently I interviewed fresh-off-the-farm college graduates for assistant media planning jobs. ...
- OMMA's Agency of the Year 2010: Best Media Planning and Buying: Mullen
OMMA Magazine, John Capone - Wednesday, January 5, 2011
"I was sitting at home one weekend," says John Moore, chief med ...
- Cross-Media Case Study: Air Waves
OMMA Magazine, Joan Voight - Thursday, August 21, 2008
In the midst of airlines shuttering, merging or going bankrupt and passenger ...
- Q&A: Tim Hanlon Executive Vice President, VivaKi Ventures
OMMA Magazine, Diane Mermigas - Tuesday, July 14, 2009
Tim Hanlon, one of Madison Ave.'s formidable digital gurus and executive vi ...
- Cross-Media Case Study: Air Power
OMMA Magazine, Catharine P. Taylor - Tuesday, December 2, 2008
When Nike set out to market its Air Force 25 basketball sh ...
- Logging In: Guilty Feet Have Got No Rhythm
OMMA Magazine, Kathy Sharpe - Monday, April 21, 2008
At one point in the epic HBO series Deadwood, one character tur ...
- 2010 Survival Guide: Agencies
OMMA Magazine, Staff Writers - Tuesday, December 1, 2009
Call it a quagmire, if you must, but our recent economic malai ...
- Logging In: Let's Get Contextual
OMMA Magazine, Ryan , Anand Subramanian - Tuesday, September 30, 2008
Common sense (and the Advertising Research Foundation) says that the "editorial" conte ...
- RAM: Q+A, Gal Trifon, CEO and cofounder of Eyeblaster
OMMA Magazine, Laurie Sullivan - Wednesday, October 14, 2009
Eyeblaster has unveiled a platform aimed at simplifying processes to speed ...
- Behind the Numbers: Pod People Take Over
OMMA Magazine, kyle , Daisy Whitney - Tuesday, December 2, 2008
The iPod has become an almost indispensable element of modern culture. B ...
- Philips Splits $500 Million Media Account Between MPG and Incumbent Carat
Raw, Steve McClellan - Friday, November 4, 2011
Philips Electronics has divided its global media chores between MPG and t ...