- Parkinson's Rescue Inhaler Launches Targeted Streaming Commercial
Marketing Daily, Les Luchter - Monday, April 10, 2023
The ad buy "cost a small fraction of what it would co ...
- China's New Ad Requirements To Take Effect In May
Performance Marketing Insider, Laurie Sullivan - Tuesday, April 11, 2023
Marketers considering advertising in China may want to know about censorship. T ...
- Adobe Data Shows Online Prices Fell 1.7% In March
Performance Marketing Insider, Laurie Sullivan - Monday, April 10, 2023
Consumers looking for better prices online got a surprise in March ...
- Johnson & Johnson Proposes $8.9B Settlement Of Talcum Powder Lawsuits
Marketing Daily, Steve Ellwanger - Wednesday, April 5, 2023
But attorneys representing patients who have ovarian cancer and mesothelioma are calli ...
- Psychedelic Drug Maker Lucy (In The Sky?) Creates Mushroom Drug
Marketing Daily, Les Luchter - Monday, April 3, 2023
Research shows potential benefits for Mindful by Lucy can include anti-inflammatory, pa ...
- Narcan Goes OTC In War Against Opioid Overdoses
Marketing Daily - Top of the News, Les Luchter - Wednesday, March 29, 2023
FDA approval of opioid overdose antidote Narcan for nonprescription use brings Emerge ...
- Reach For An App Instead Of Prozac? Gamification As Medication
Pharma & Health Insider, Les Luchter - Thursday, March 30, 2023
Though video gaming is sometimes criticized for promoting addiction and lack ...
- Eczema Cinema: Abbvie's Doc Grounds Effort To Counter Humira Losses
Marketing Daily, Les Luchter - Monday, March 20, 2023
Low-key content marketing! Film presents case histories of eczema sufferers, with Abbvie ...
- Turn Up The AC/DC, I'm Going Into Surgery!
Pharma & Health Insider, Les Luchter - Thursday, March 16, 2023
Inspired by research, NextMed Health created Lifesaving Radio, a collection of hard-rocki ...
- Urology Tripleheader: Prostate, PD Campaigns, New ED Meds
Marketing Daily, Les Luchter - Wednesday, February 8, 2023
"Man With a Plan," from pharma company Endo, aims to motivate m ...
- GoodRx Fined For Allegedly Sharing Consumer Data With Ad Platforms
Digital News Daily, Wendy Davis - Wednesday, February 1, 2023
GoodRx has agreed to pay $1.5 million and to refrain from shari ...
- Amazon Launches RxPass, Prescription Drug Service For Prime Members
Digital News Daily, Colin Kirkland - Tuesday, January 24, 2023
Amazon Prime members now can order prescription drugs for delivery through Amazon ...
- Musk: Medical Genius Or COVID Superspreader?
Pharma & Health Insider, Les Luchter - Thursday, December 1, 2022
One could make the case for both titles, with Musk's recent mov ...
- Medical Misinformation: Merck Finds Disconnect Between Doctors, Patients
Marketing Daily, Les Luchter - Tuesday, November 15, 2022
Fewer than half of consumers (44%) said the problem is worse no ...
- My Dad And Kanye West
MediaDailyNews, Ed DeNicola - Monday, October 31, 2022
My dad too was bipolar. A little about bipolar illness: it c ...
- Sleep Apnea CPAP Machine Recall Frustrates Users
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, October 25, 2022
A massive recall by Philips of sleep apnea CPAP machines has dragg ...
- Senator Questions Meta Over Use Of Hospital Data
Digital News Daily, Wendy Davis - Friday, October 21, 2022
"Of particular concern are the recent allegations that Meta has used Me ...
- How Changes To Marijuana Laws, Policy Could Impact Ad Industry, Search Advertising
Performance Marketing Insider, Laurie Sullivan - Monday, October 10, 2022
Apple iPhone users can now track medications and learn about possible interactio ...
- Local TV Stations' OTT Advertising Forecast To Rise 57%, OTA Still Leads
Television News Daily, Wayne Friedman - Thursday, September 22, 2022
BIA estimates traditional over-the-air advertising will hit $20.4 billion in 2022, $21 ...
- FDA Warns Against Nyquil Chicken, Other Dangerous Social Media Challenges
Marketing Daily, Les Luchter - Tuesday, September 20, 2022
Some videos challenge viewers to cook chicken in NyQuil or similar medicatio ...
- Meta Users Seek Court Order Prohibiting Tracking On Hospital Sites
Digital News Daily, Wendy Davis - Friday, August 26, 2022
Meta users suing over claims that it tracks their visits to medic ...
- A Disease By Any Other Name...
Marketing Daily, Les Luchter - Tuesday, August 23, 2022
With a rise in STDs, some argue that moneypox should be reclassifi ...
- 'Good Morning Gorgeous': Hologic, Mary J. Blige Team To Tout Well Woman Exams
Marketing Daily, Les Luchter - Thursday, August 18, 2022
Blige stars in a PSA about women prioritizing their health that wi ...
- Theranos Whistleblowers Appear At Scene Of Elizabeth Holmes' Last Hurrah
Marketing Daily, Les Luchter - Wednesday, July 27, 2022
Erica Cheung and Tyler Shultz addressed the annual AACC meeting -- whi ...
- Khloe Kardashian Keeps Up With Nurtec
Marketing Daily - Top of the News, Todd Wasserman - Monday, July 25, 2022
The campaign shows Kardashian's "confidence, her ability to be successful and li ...
- Internet Searches For Abortion Medications Rise After Leaked Supreme Court Ruling
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 30, 2022
Internet search traffic for abortion medication rose 162% after someone leaked ...
- Anti-Vaxxers Continue Battle With Senator Warren Over COVID-19 Book
Digital News Daily, Wendy Davis - Thursday, June 9, 2022
Vaccine critics including Robert F. Kennedy Jr. are appealing a judge's refus ...
- Dentists Embrace Digital Marketing, But Are Slow To Take Up Email, Study Finds
Email Marketing Daily, Ray Schultz - Wednesday, March 2, 2022
The top-performing dental practices are most likely to utilize email, ProSites repo ...
- Cost For Goods Online Rose 2.7% YoY In January, Adobe Data Finds
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 10, 2022
Online prices rose 3.1% YoY in Dec. 2021, helping to drive ...
- Pound For Pound, TLC Is A Heavyweight In Unscripted TV
TVBlog, Adam Buckman - Tuesday, February 8, 2022
When it comes to unscripted series about the morbidly obese, TLC ...