- NHL/Paramount Partnership Is Mission: Possible
Marketing Daily, Karl Greenberg - Tuesday, November 29, 2011
The National Hockey League (NHL) and Paramount Pictures have entered into ...
- Epix Names Iwanowski CMO
MediaDailyNews, David Goetzl - Tuesday, November 29, 2011
Kirk Iwanowski, who had a 10-year tenure in marketing at Sundance Channe ...
- NHL's 'Mission' To Promote IMAX Film
MediaDailyNews, David Goetzl - Monday, November 28, 2011
Paramount is incorporating NHL game footage in spots for an upcoming IM ...
- Disney Movies To Run On YouTube
Online Media Daily, Wayne Friedman - Sunday, November 27, 2011
With all the talk about Netflix being a cable killer, some ha ...
- Muppets Launches Racy Ad Campaign For Movie
Around the Net In Brand Marketing, Karl Greenberg - Friday, November 25, 2011
In hopes of luring in a wider audience, including parents who lov ...
- Deluxe Adds Mobile To Movies, Brings Local Content To Cinema Lobbies
MediaDailyNews, Erik Sass - Tuesday, November 22, 2011
Deluxe Media Management, which specializes in advertising and marketing distribution services f ...
- Fandango Sells 22% of 'Breaking Dawn' Tickets on Mobile
Online Media Daily, Steve Smith - Monday, November 21, 2011
The blockbuster "The Twilight Saga: Breaking Dawn" broke mobile records at mov ...
- Documentary Tells Story Of Advertising Glut
Around the Net In Brand Marketing, Karl Greenberg - Thursday, November 10, 2011
A new documentary is putting the focus on what we already kno ...
- BMW Is All Over Tom Cruise's Next Big Film
Marketing Daily, Karl Greenberg - Tuesday, November 8, 2011
The film, "Mission: Impossible - Ghost Protocol" stars actor and thetan T ...
- Denny's Teams Up With Sony Christmas Flick
Marketing Daily, Karlene Lukovitz - Monday, November 7, 2011
Starting Nov. 7, the restaurant chain is offering a "Taste of Holiday ...
- Go West, Young Fashionista: Cond Nast To Open L.A. Office, Pitch Scripts
Around the Net In Media, Phyllis Fine - Monday, November 7, 2011
Condé Nast's new entertainment division is opening a Hollywood office that wi ...
- Another Video Site? TumTiki Claims 700,000 titles at Launch
VidBlog, Daisy Whitney - Monday, November 7, 2011
Whether consumers need or want another video site is highly debatable, b ...
- Home Video Screens Nearly $4B In Revs
MediaDailyNews, Wayne Friedman - Tuesday, November 1, 2011
Third-quarter home entertainment spending grew 5% -- and that's the first increa ...