- Scion wants to sell cars (mostly) online
Show Daily, Erik Sass - Monday, March 19, 2012
The big goal of Scion.com is to let consumers get most ...
- Listening To A Social Listener: Crimson Hexagon's Patricia Gottesman
Show Daily, Joe Mandese - Monday, March 19, 2012
There are more than 300 social listening platforms being used by Madis ...
- video did not, in fact, kill the radio star
Show Daily, Erik Sass - Monday, March 19, 2012
Randy Cohen, president and CEO of Advertiser Perceptions, started off his presentati ...
- marketers like ROI for online video
Show Daily, Erik Sass - Monday, March 19, 2012
55% of marketeres plan to increase spending on digtial video advertising ...
- Some Food For Thought About Food, Hunger And Social Media
Show Daily, Joe Mandese - Monday, March 19, 2012
Crimson Hexagon's Patricia Gottesman just filled OMMA Global attendees on an interesti ...
- auto, consumer electronics, travel lead online video adoption
Show Daily, Erik Sass - Monday, March 19, 2012
In terms of advertising verticals, auto, consumer electronics, and travel are mo ...
- Ad results, audience composition, and scale are most important for digital video
Show Daily, Erik Sass - Monday, March 19, 2012
Advertiser Perceptions asked marketers and agencies what the most important factors driving the adopti ...
- most digital video ad dollars are coming from digital display, not from TV
Show Daily, Erik Sass - Monday, March 19, 2012
Contrary to conventional wisdom, "The vast majority of digital video ad dolla ...
- ROI and standard measures are key obstacles to digital video
Show Daily, Erik Sass - Monday, March 19, 2012
For more marketers to adopt digital video advertising, ROI and standardization ...
- Polar Opposites: Coca-Cola Vs. Zappos
Show Daily, Joe Mandese - Monday, March 19, 2012
Don't let Zappos.com Facebook Marketing Lead Nathan Luman follow you on stag ...