- The Groupon Pile-On
Publishing Insider, David Koretz - Thursday, January 19, 2012
It's that time of year again, when the press smack around ...
- Leaving Adton Abbey
Publishing Insider, Andrew Boer - Friday, January 13, 2012
A dispatch from a once gilded abbey, now in a state ...
- Custom Site Or Customized Site?
Publishing Insider, Daniel Ambrose - Thursday, January 12, 2012
A client recently told me that it had taken two years f ...
- iVillage Taps Rodale's Kreckler For Digital Ad Sales
Online Media Daily, Joe Mandese - Tuesday, January 10, 2012
James Kreckler has been named vice president-advertising sales for iVillage, reporting ...
- TechTarget's Hawk Steps Down, Management Reshuffled
Online Media Daily, Joe Mandese - Wednesday, January 11, 2012
TechTarget Co-founder Don Hawk has stepped down from his role as presiden ...
- Woe the Digital Sale: Is It 4 Ps -- Or Just 1 P?
Publishing Insider, Amy Auerbach, Jason Krebs - Thursday, January 5, 2012
Question from a seller of digital advertising: I recently sat down wi ...
- Sell-Side Platforms Ramp Up, AppNexus, Admeld Highlight Field
Online Media Daily, Gavin O'Malley - Tuesday, January 3, 2012
Which vendors should publishers trust to help manage the sale of displ ...
- Online Publishing Winners And Losers Of 2011
Publishing Insider, Ari Rosenberg - Thursday, December 22, 2011
Among the winners is portal of the year, Yahoo. The whole catego ...
- Get That Appointment: Action Speaks Louder than Words
Publishing Insider, Daniel Ambrose - Thursday, December 15, 2011
Amy Auerbach and Jason Krebs recently wrote about the stand-off between t ...
- SAY Media Acquires ReadWriteWeb
Raw, Laurie Sullivan - Wednesday, December 14, 2011
Digital publishing company SAY Media said Wednesday it acquired ReadWriteWeb. Founder a ...
- SAY Media Acquires ReadWriteWeb
Raw, Joe Mandese - Wednesday, December 14, 2011
Super rich media and brand content platform SAY Media has acquired ReadWriteWe ...
- The Digital RFP Is A Frustrating Mess
Online Spin, Matt Straz - Monday, December 12, 2011
Recent research tells us what we already know: planning and buying digit ...
- J.C. Penney Acquires 16.6% Stake In Martha Stewart Living, Will Create Martha Branded Retail Stores
MediaDailyNews, Joe Mandese - Wednesday, December 7, 2011
Retail giant J.C. Penney this morning announced a $38.5 million cash investme ...
- Google Clears AdMeld, Shifts Focus To Publishers
Online Media Daily, Laurie Sullivan - Friday, December 2, 2011
Google received approval from the U.S. Department of Justice to close t ...
- Yahoo Debuts Yahoo Voices
Raw, Mark Walsh - Friday, December 2, 2011
Yahoo today launched a new site called
Yahoo Voices to hou ...
- Woe The Digital Sale: 'Call Me Next Year'
Publishing Insider, Amy Auerbach, Jason Krebs - Thursday, December 1, 2011
Question from buyer: Do salespeople ever give up? I've had the sa ...
- Daily Candy Taps Gilt's Romero
Online Media Daily, Joe Mandese - Tuesday, November 22, 2011
NBCUniversal's Daily Candy has named Fernando Romero vice president-advertising sales. He joi ...
- A Rare Admission Of Failure
Publishing Insider, David Koretz - Thursday, November 17, 2011
I started this year by laying out a step-by-step strategy for h ...
- Moneyball for Ad Sales
Publishing Insider, Daniel Ambrose - Thursday, November 10, 2011
How many of you find yourself competing with the "big guys" ...
- Woe The Digital Sale: 'What's With All These Buzzwords And Acronyms?'
Publishing Insider, Amy Auerbach, Jason Krebs - Thursday, November 3, 2011
Question from an agency person: "I'm new to the digital world a ...
- Expanding The Truth
Publishing Insider, Ari Rosenberg - Thursday, October 27, 2011
The first time I witnessed how comfortable our industry was telling stori ...
- Yes, It's The @!#'^% Technology
Publishing Insider, David Koretz - Thursday, October 20, 2011
The Unabomber delivered an anti-technology manifesto as he terrorized the U.S. f ...
- Structured Sales For Success
Publishing Insider, Daniel Ambrose - Thursday, October 13, 2011
Last week I stopped in Chicago to speak to a conference ...
- Brand Awareness Up 146% Through Type-In Ads
Online Media Daily, Laurie Sullivan - Wednesday, October 5, 2011
Type-in ads, also known as CAPTCHAs, can improve brand recall by 67 ...
- Woe The Digital Sale: Pumped Up For Q4
Publishing Insider, Amy Auerbach, Jason Krebs - Thursday, October 6, 2011
Question from a media seller: I'm hearing mixed things about the ...
- Righthaven Gets Reprieve In Nevada
PolicyBlog, Wendy Davis - Friday, September 30, 2011
Copyright enforcer Righthaven caught a minor break this week when U.S. Distri ...
- Making A Living On The Privacy Fault Line
Publishing Insider, Ari Rosenberg - Thursday, September 29, 2011
One summer I earned money by knocking on the front doors ...
- Don't Blame Bartz
Publishing Insider, David Koretz - Thursday, September 22, 2011
The problem at Yahoo was not Bartz, but the Yahoo board ...
- Why Bartz Lost
Publishing Insider, Daniel Ambrose - Thursday, September 15, 2011
>Carol Bartz lost her job recently as a consequence of failing ...
- Woe The Digital Sale: Have I Jumped Too Often?
Publishing Insider, Amy Auerbach, Jason Krebs - Friday, September 9, 2011
Question from a seller: I keep hearing that the market is heati ...