- Confidence Lacking In Use of Online Personalization Tools
Research Brief, Jack Loechner - Tuesday, February 9, 2010
According to a new Coremetrics study, "The Face of the New Marketer ...
- AMR: B-to-B Online Marketing Will Grow 8% This Year
MediaDailyNews, - Monday, February 8, 2010
AMR International's latest survey says b-to-b online marketing was worth $3 billi ...
- Davemail Reaffirms Relationship With GraphicMail
Online Media Daily, - Friday, February 5, 2010
Davemail, a marketing firm that produces email newsletters, continues to work wi ...
- New Spot Invites People To Dance Away Arthritis
Marketing Daily, - Thursday, February 4, 2010
The Arthritis Foundation and the Ad Council are launching a new PS ...
- The Skinny On Pool's First Dip: Users Want To Pick Their Own Pre-Roll
Online Media Daily, Joe Mandese - Thursday, February 4, 2010
After 16 months of testing, more than 230,000 hours of analysis a ...
- News Right Now Drives Newspaper Readers to Web
Research Brief, Jack Loechner - Wednesday, February 3, 2010
The Outsell third annual News Users' research predicts continued steep drops ...
- Microsoft Explores Ad Business
Around the Net In Media, Fern Siegel - Tuesday, February 2, 2010
Is Microsoft finally ready to a launch its long-delayed advertising exchange? Ju ...
- Amazon Capitulates To Macmillan After Weekend E-Book Battle
Around the Net In Brand Marketing, Thom Forbes - Monday, February 1, 2010
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- Driven By Economy, Perceived Value Of Ad Nets Surges: Now Surpasses Major Portals
Online Media Daily, Joe Mandese - Monday, February 1, 2010
The lingering effects of the economic recession, coupled with an expanding supp ...
- Bargain Hunters Start With Newspaper and Magazine Ads
Research Brief, Jack Loechner - Monday, February 1, 2010
According to a recent Adweek Media/ Harris Poll, 23% of adult America ...