- Victors & Spoils Asks Crowd To Prove They Are 'Virgin' Enough
Online Media Daily, Gavin O'Malley - Wednesday, June 30, 2010
Virgin America has tapped crowdsourcing agency Victors & Spoils for the laun ...
- Saab Returns To TV As Indy Company
Marketing Daily, Tanya Gazdik - Tuesday, June 29, 2010
The newly independent carmaker, acquired from General Motors in February by Spyk ...
- Free Ride Almost Over? Hulu Plus Launches Subscription Service
MediaDailyNews, Wayne Friedman - Tuesday, June 29, 2010
Pressed to start making real money, Hulu -- the big premium ...
- Pay To Play: Is Hulu Plus A Step Away From An Ad-Supported Model Or The New Freemium Norm?
Online Media Daily, Gavin O'Malley - Tuesday, June 29, 2010
Beginning what some analysts see as the beginning of a slippery sli ...
- State Farm Targets 18-25 With 'Magic Jingle'
Marketing Daily, Tanya Gazdik - Monday, June 28, 2010
State Farm Director of Marketing Tim Van Hoof tells Marketing Daily, "Onli ...
- Ford, Hyundai Up; Toyota, Honda Down At KBB.com
Marketing Daily, - Monday, June 28, 2010
Hyundai's share of new-car shopper activity has increased 70% from May 20 ...
- AutoTrader.com Inks Deal With Philly Newspapers
Marketing Daily, - Monday, June 28, 2010
The Atlanta-based AutoTrader says local-media deals enhance its vehicle listings in loc ...
- The Future Of Sports Content Online
Marketing: Sports, David Nemetz - Tuesday, June 29, 2010
As the sports content category undergoes significant changes, the winners and lose ...
- Savings.com Gets Answers
Online Media Daily, Gavin O'Malley - Tuesday, June 29, 2010
Online coupon destination Savings.com on Tuesday is expected to announce a n ...
- Sony's PlayStation Network May Get Hulu Service
Around the Net In Media, Fern Siegel - Sunday, June 27, 2010
Sony Corp. is close to an agreement to carry a paid ...
- 'WSJ' Captures 'Big Interview' Online
MediaDailyNews, Erik Sass - Friday, June 25, 2010
The Wall Street Journal unveiled a new weekly online series featuring intervie ...
- General Mills' Wheaties Fuels Ironman Triathlon
Around the Net In Brand Marketing, Nina Lentini - Friday, June 25, 2010
General Mills said it has signed a deal making its Wheaties Fu ...
- Chipotle Mexican Grill Wants Your Spam
Marketing Daily, Karlene Lukovitz - Friday, June 25, 2010
It's a clever social media- and Web advertising-driven campaign designed to genera ...
- WPP Global Forecast: 3.5% Ad Hike In 2010
MediaDailyNews, Wayne Friedman - Thursday, June 24, 2010
Worldwide advertising activity is improving, per Group M. The media agency predic ...
- Addendum: TBWA/Chiat/Day/ Primary Shop On Cannes Winning Pepsi Refresh Campaign
Online Media Daily, - Friday, June 25, 2010
An item in the June 24th edition of Online Media Daily ...
- Report: Hulu Premium Test Imminent
Online Media Daily, - Friday, June 25, 2010
Hulu's long-speculated test of a paid-subscription model for premium online video ...
- Only 12% Of Web Retailers Have Mobile-Specific Sites
Online Media Daily, Mark Walsh - Thursday, June 24, 2010
The proportion of online retailers with mobile-tailored sites has tripled in t ...
- Shell's Aggressive Ad Campaign Touts 'New Energy Future'
Around the Net In Brand Marketing, Thom Forbes - Thursday, June 24, 2010
Shell Oil seems to be the only oil company willing to aggressive ...
- Sonic, Sears Strike Deal For Online TV
Around the Net In Media, Fern Siegel - Wednesday, June 23, 2010
Sears became the latest retailer to partner with digital media company Son ...
- Flixster and BuddyTV Team On Ad Sales
Online Media Daily, - Wednesday, June 23, 2010
Movie community site Flixster and TV fan site BuddyTV have formed ...
- Energizer's Schick Sponsors Launch Of Vevo
Around the Net In Brand Marketing, Nina Lentini - Wednesday, June 23, 2010
The deal with Vevo gives Schick Hydro new ways to market i ...
- FBI Investigating Fake Javelin Pharmaceuticals Press Release
Around the Net In Brand Marketing, Thom Forbes - Wednesday, June 23, 2010
The fake Javelin release reported to the FBI by Business Wire com ...
- More-Eager Buyers Researching Products Online
Marketing Daily, Aaron Baar - Tuesday, June 22, 2010
"Whereas last year they were in hold-back mode, now consumers are thinki ...
- Revenue Boost: QVC Expands Online, iPad
MediaDailyNews, David Goetzl - Tuesday, June 22, 2010
QVC's push to expand its online business brings with it an opportuni ...
- American Express Open Launches Paid-Search Platform
Online Media Daily, Laurie Sullivan - Tuesday, June 22, 2010
American Express Open, the small business division for the financial services compan ...
- Sony Leverages 'Big Gun' Celebs For 3D Sets
Marketing Daily, Aaron Baar - Monday, June 21, 2010
"Justin [Timberlake] and Peyton [Manning] are part of the Sony marketing ass ...
- Southwest Launches Vacation Destination Giveaway
Marketing Daily, Tanya Gazdik - Monday, June 21, 2010
Loyalty club members will have a daily opportunity to answer Rapid Rewar ...
- CNN Ditches AP
MediaDailyNews, Erik Sass - Monday, June 21, 2010
This week brought more trouble for the Associated Press, with an announceme ...
- Interpublic, Microsoft Turn MOMS Over To AAAA: Coalition Will Automate Media Processing
Online Media Daily, Joe Mandese - Tuesday, June 22, 2010
Interpublic and Microsoft today will announce a move that is expected ...
- AT&T Taps Ogilvy's Mandel To Head Advanced Ad Solutions
Online Media Daily, - Tuesday, June 22, 2010
AT&T has tapped former Ogilvy digital guru Maria Mandel brings as vi ...