- Dairies Use Multimedia To Moo-ve The Needle
Marketing Daily, Karlene Lukovitz - Saturday, March 10, 2012
The campaign for Upstate Farms aims to differentiate its milk from non-loc ...
- Social Media Buzz Drives TV; 4seven Set To Launch
Around the Net In OMD Europe, Nina Lentini - Friday, March 9, 2012
Coinciding with the announcement of 4seven, Channel 4's recap of its mo ...
- 80% Of Online Brits Watching Video, ComScore Says
Around the Net In OMD Europe, Nina Lentini - Friday, March 9, 2012
In January, 34 million UK Internet users spent 58.8 billion minutes watchi ...
- IPC Media Plans Ramp-Up Of Video Across Portfolio
Around the Net In OMD Europe, Nina Lentini - Friday, March 9, 2012
In an extension of its deal with ad tech firm Collective, IPC ...
- Indonesia Is Crazy For Social Media
Around the Net In OMD Europe, Nina Lentini - Friday, March 9, 2012
Not even one in four Indonesians is online but it is Facebook ...
- Kony Video Goes Viral, Tops In Twitter Trend
Around the Net In OMD Europe, Nina Lentini - Friday, March 9, 2012
Since Monday, more than 21 million people have viewed a 29-minute vid ...
- Gawker's Denton Profiled On NBC's 'Rock Center'
Around the Net In OMD Europe, Nina Lentini - Friday, March 9, 2012
Enjoy 11 minutes of the British journalist answering "dumb questions" on netwo ...
- Ford Gets Real For 2013 Escape
Marketing Daily, Karl Greenberg - Thursday, March 8, 2012
Given what the automaker has been doing around vehicle launches and (especiall ...
- Vans Teams With Anti-Smoking Effort At SXSW
Marketing Daily, Tanya Gazdik - Thursday, March 8, 2012
Shoe manufacturer Vans is teaming up with truth, a youth smoking preventi ...
- Wikipedia's Wales Says No To Sharing, Lobbying
Around the Net In OMD Europe, Nina Lentini - Thursday, March 8, 2012
Speaking at the FT's Digital Media Conference in London on Wednesday, Wikiped ...
- Ofcom Tackles Freeview 'Porn' Show
Around the Net In OMD Europe, Nina Lentini - Thursday, March 8, 2012
The British regulator is in talks with Commissariaat voor de Media, t ...
- 'Standard' Redesigns Site, Adds Social Elements
Around the Net In OMD Europe, Nina Lentini - Thursday, March 8, 2012
Hoping to double its 4.1m uniques over the next year, the Eveni ...
- Hearst Taps Wilkinson To Lead Digital Unit
Around the Net In OMD Europe, Nina Lentini - Thursday, March 8, 2012
Media product specialist Lee Wilkinson will work with Hearst Magazines UK digit ...
- Special Report: Digital, Social Media Marketing
Around the Net In OMD Europe, Nina Lentini - Thursday, March 8, 2012
This comprehensive package includes articles on how advertisers are mastering new skil ...
- Facebook For Muslims Due For Ramadan Launch
Around the Net In OMD Europe, Nina Lentini - Thursday, March 8, 2012
The international Islamic start-up hopes to have 50 million users within fi ...
- Russia's Tvigle Buys Content From BBC Worldwide
Around the Net In OMD Europe, Nina Lentini - Thursday, March 8, 2012
In the first such deal of its kind, the digital platform, wi ...
- Are Online Hispanics Part Of Your 2012 Plans?
Engage:Hispanics, Lee Vann - Thursday, March 8, 2012
Now that we are well into the New Year, I thought ...
- Stars Record Song For ConAgra Anti-Hunger Campaign
Marketing Daily, Karlene Lukovitz - Wednesday, March 7, 2012
This year, ConAgra Foods' annual "Child Hunger Ends Here" campaign has i ...
- Automakers' Sites Are Digital Wind Tunnels
Marketing Daily, Karl Greenberg - Wednesday, March 7, 2012
Automotive brand loyalty happens after a customer drives off the dealership l ...
- A Lesson In How To Make A Pet Story
Marketing Daily - Top of the News, Thom Forbes - Thursday, March 8, 2012
We all know that the backs of innovators and pioneers are oft ...
- UK High Court Sides With Creative Industry
Around the Net In OMD Europe, Nina Lentini - Wednesday, March 7, 2012
British Internet users who download music or movies illegally face having the ...
- Social Media Growing Despite Boredom Claims
Around the Net In OMD Europe, Nina Lentini - Wednesday, March 7, 2012
YouGov research finds that while 41% of the British online population sa ...
- Big Business Sees No Positive ROI In Social
Around the Net In OMD Europe, Nina Lentini - Wednesday, March 7, 2012
A Chartered Institute of Marketing study finds a marked difference between t ...
- Google, TalkTalk In Major UK Deal
Around the Net In OMD Europe, Nina Lentini - Wednesday, March 7, 2012
Google will handle the ISP's online campaign management sold as inventory, acro ...
- 'Financial Times' News Desk Going 'Live' Online
Around the Net In OMD Europe, Nina Lentini - Wednesday, March 7, 2012
It will be at the heart of FT.com, responding rapidly to breaki ...
- 'Sexist Trousers' Twitter Row Sparks Free Publicity
Around the Net In OMD Europe, Nina Lentini - Wednesday, March 7, 2012
A pair of chinos purchased at Madhouse's flagship Oxford Street store la ...
- Ciroc Scores With During-Bowl Videos, Social
Marketing Daily, Karlene Lukovitz - Tuesday, March 6, 2012
Ciroc vodka saw strong engagement results from videos with integrated interactive capabiliti ...
- AshleyMadison.com Offers To Buy Limbaugh Ads
Marketing Daily, Nina Lentini - Tuesday, March 6, 2012
The latest on Rush Limbaugh vs. Sandra Fluke: controversial dating site AshleyMadison.c ...
- Solve Media Lets You Skip Ads
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, March 6, 2012
Solve Media, a digital advertising firm, is trying to please advertisers a ...
- Ofcom Probes 'Unauthorised' Porn On Digital Radio
Around the Net In OMD Europe, Nina Lentini - Tuesday, March 6, 2012
Media regulator Ofcom is investigating digital radio station Jazz FM's inadvertent airi ...