- Chicago Explores Train Advertising
Around the Net In Media, Joan Voight - Thursday, February 12, 2009
Advertising is the Chicago Transit Authority's largest revenue generator aside from fare ...
- Digital Out-of-Home Media Awards Announced
MediaDailyNews, - Thursday, February 12, 2009
MediaPost, the publisher of MediaDailyNews this morning announced plans for its fir ...
- Digital Out-of-Home Awards Announced
Online Media Daily, - Thursday, February 12, 2009
MediaPost, the publisher of Online Media Daily this morning announced plans f ...
- Lamar Tries Sun-Powered Digital Signs
Around the Net In Media, Joan Voight - Wednesday, February 11, 2009
Lamar Advertising is testing a new digital billboard technology that uses sol ...
- Ads, News Offered on Denny's New Digital Net
Around the Net In Media, Joan Voight - Tuesday, February 10, 2009
To support its marketing initiatives, Denny's is rolling out a digital out-of-ho ...
- OAAA Fights California Over Digital Signs
Around the Net In Media, Joan Voight - Monday, February 9, 2009
Citing public safety and urban blight, Los Angeles and the state ...
- Big Screen: Study Touts Cinema Ad Effectiveness
MediaDailyNews, Erik Sass - Tuesday, February 3, 2009
Two new studies give a boost to out-of-home advertising, touting its abili ...
- Out Of Home Ads Part of New 'Branded Cities'
Around the Net In Media, Joan Voight - Tuesday, February 3, 2009
Branded cities, such as Southern California's new El Portál, are urban real-esta ...
- Outdoor Uses Online Media To Get Madison Avenue's Eyes On New Ratings Data
MediaDailyNews, Joe Mandese - Tuesday, February 3, 2009
To help advertisers, agencies and media sales organizations prepare for the fir ...
- For Sale: Premier Retail Networks, Screenvision
MediaDailyNews, Erik Sass - Monday, February 2, 2009
The digital out-of-home sphere showed more symptoms of the broader economic cris ...
- Cinema Attracting More Auto Ads
Around the Net In Media, Joan Voight - Monday, February 2, 2009
Print and TV advertisers may be feeling the pain of lost au ...
- SeeSaw Adds 8 Place-Based Video Networks
MediaDailyNews, Erik Sass - Tuesday, January 27, 2009
SeeSaw Networks announced that eight new members have joined its portfolio ...
- New MPG Unit Sets Huge Out-of-Home Buy
Around the Net In Media, Joan Voight - Monday, January 26, 2009
Digital out-of-home media may move into mainstream marketing yet, thanks to ...
- CBS Goes From Outernet To Internet, Uses Web To Tap Long Tail Outdoor Advertisers
MediaDailyNews, David Goetzl - Thursday, January 22, 2009
CBS Outdoor is launching a Web site--WannaBillboard.com--offering a library of ready-to-use creati ...
- Kahn Heads WSJ Office Net Sales
MediaDailyNews, - Thursday, January 22, 2009
David Kahn, formerly the publisher of The New Yorker, has been appoint ...
- Clear Channel Revamps, Cuts
MediaDailyNews, Erik Sass - Friday, January 16, 2009
In the coming week, Clear Channel Communications will begin a sweeping restructuri ...
- Global WOM Networks Align
MediaDailyNews, - Thursday, January 15, 2009
International word-of-mouth (WOM) media networks Buzzador AB, BzzAgent and TRND AG ha ...
- Creative Challenge For Digital Signage
Feedback Loop, - Friday, January 9, 2009
Digital signage content -- outdoor or indoor -- will continue to attra ...
- Not So Fast: Court Upholds L.A. Billboard Ban
Digital Outsider, Erik Sass - Wednesday, January 7, 2009
Tuesday the U.S. 9th Circuit Court of Appeals delivered a setback ...
- Out-of-Home Will Eke Out Growth In 2009
Around the Net In Media, Joan Voight - Tuesday, January 6, 2009
Certain segments of out-of-home media are poised for healthy growth this yea ...
- Wide Screen
Media Magazine, Daniel Frankel - Monday, February 2, 2009
Turning the old axiom on its head, digital signage is proving th ...
- GOOD ON PAPER Has HD jumped the shark?
Media Magazine, John Capone - Monday, March 2, 2009
If you needed any further proof that we are knee-deep in t ...
- Chip off the Old Crock
Media Magazine, Courtney Humiston - Tuesday, July 14, 2009
"America's favorite potato chip" is celebrating. But it's not its anniversary. Frito-L ...
- Home Showroom away from Home Showroom
Media Magazine, Tricia Despres - Friday, January 2, 2009
Someone spilled beer on your new boots, nacho cheese is dripping on ...
- Even Better Than the Real Thing
Media Magazine, Joan Voight - Friday, January 2, 2009
The line between reality and the virtual is getting even fuzzier. N ...
- Dentyne: ''Stop Wasting Time Looking At Our Ad''
Media Magazine, Todd Hanlon - Friday, January 2, 2009
One of the many criticisms launched at today's sm"rgasbord of communications optio ...
- Contact: Simply Irresistible
Media Magazine, Liz Tascio - Friday, May 1, 2009
There's nothing playful about grand central station at rush hour.Usually you ke ...
- A Mighty Long Time
Media Magazine, John Capone - Friday, January 2, 2009
Talk about staying power. "A Diamond is Forever" debuted in 1948 a ...
- Your Brand, His Chest
Media Magazine, Susan Kuchinskas - Friday, May 1, 2009
At the height of the dot-com frenzy, san francisco taqueria Casa Sanch ...
- Behind the Numbers: The Energizer Bunny Sector
OMMA Magazine, Lynn Russo Whylly - Monday, February 2, 2009
At a time when many traditional media are posting double-digit reductions, it ...