- Adspace Expands to New Malls, Adds Interactive Guides
MediaDailyNews, Erik Sass - Tuesday, November 29, 2011
One of the nation's leading mall-based digital out-of-home advertising networks is addi ...
- Clear Channel Head Optimistic On Outdoor Ads
Around the Net In Media, Phyllis Fine - Tuesday, November 29, 2011
Outdoor advertising is holding fairly strong despite Europe's debt crisis, according ...
- Outcast, USDOT Partner For Driver Safety PSAs
MediaDailyNews, Erik Sass - Sunday, November 27, 2011
Of the fatal incidents resulting from distraction, 18% involved cell phones. ...
- Clarification: Kinetic Not Actually 'Eyes On' Exclusive, Will Continue To Make DEC-Based Buys
MediaDailyNews, Joe Mandese - Wednesday, November 23, 2011
WPP's Kinetic Tuesday clarified an earlier announcement that it would utilize t ...
- Deluxe Adds Mobile To Movies, Brings Local Content To Cinema Lobbies
MediaDailyNews, Erik Sass - Tuesday, November 22, 2011
Deluxe Media Management, which specializes in advertising and marketing distribution services f ...
- Kinetic To Media: No 'Eyes On,' No Ad Budget
MediaDailyNews, Joe Mandese - Monday, November 21, 2011
In a move that could drop thousands of smaller out-of-home media supplie ...
- Clear Channel Airports Renews AMI Partnership
MediaDailyNews, Erik Sass - Wednesday, November 16, 2011
Clear Channel Airports, a division of Clear Channel Outdoor, has renewed i ...
- National CineMedia Launches Mobile Ad Network
MediaDailyNews, Erik Sass - Tuesday, November 15, 2011
National CineMedia has launched a new vertical mobile ad network targeting on-the- ...
- Chicago-area McDonald's In Fries Blitz
Marketing Daily, Karlene Lukovitz - Friday, November 11, 2011
But that's just the beginning. The campaign, taglined "Best Fries on t ...
- McCann's Detroit Office Doubles As Aldi Media Channel
MediaDailyNews, Steve McClellan - Tuesday, November 8, 2011
McCann Detroit is using its own office to create a new med ...
- Toyota Prius V Ad Effort Is For Real
Marketing Daily, Karl Greenberg - Wednesday, November 2, 2011
These days, "computer graphics" tends to be synonymous with creativity -- wheth ...
- OOH Should Sell Screens -- Not Boards, Panels or Frames
MediaDailyNews, Stan Federman - Wednesday, November 2, 2011
By updating their performance data, out-of-home professionals and their associations worldwide ha ...