- Quantcast Expands D.C. Office
Around the Net in Real-Time, Tobi Elkin - Tuesday, February 2, 2016
Quantcast said on Monday it will expand its presence in the Washingt ...
- Digital Ads, Political CPMs Jump In Early Primaries
MediaDailyNews, Philip Rosenstein - Monday, February 1, 2016
Three days out from the Iowa caucuses, data has emerged showing skyrocketi ...
- Iowa Political TV: Cruz Airs More Unique TV Spots, Clinton Grabs Most TV Ad Time
MediaDailyNews, Wayne Friedman - Tuesday, February 2, 2016
A key element of Sen. Ted Cruz's win in the Iowa Republic ...
- Kantar Media And 4C Team Up To Target Voters
Real-Time Daily, Felicia Greiff - Monday, February 1, 2016
Kantar Media and 4C are partnering on a cross-screen targeted political ...
- The Iowa Surprise: Clinton Wins, Trump Doesn't, Rubio Places
Red, White & Blog, Philip Rosenstein - Tuesday, February 2, 2016
Surprises abound. The most striking - Sen. Marco Rubio's stellar showing ...
- Microsoft Bing Predictions For Iowa Caucus On Par With University Poll
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 1, 2016
As the Iowa caucus officially gets underway Monday evening, Microsoft believes Bi ...
- George Soros Puts Weight Behind Clinton
Around the Net In Marketing Politics, Philip Rosenstein - Monday, February 1, 2016
Since failing to make a dent in 2004, billionaire George Soros h ...
- Tentative Deal: 4 More Democratic Debates
Around the Net In Marketing Politics, Philip Rosenstein - Monday, February 1, 2016
The Democratic presidential campaigns have decided to add four more debates ...
- Fox News GOP Debate Scores Lower Ratings Without Trump
MediaDailyNews, Wayne Friedman - Friday, January 29, 2016
Fox News Channel's failure to lure Donald Trump back into the late ...
- 5 Top 'Politico' Staffers To Exit In 2016
Publishers Daily, Sara Guaglione - Friday, January 29, 2016
Politico co-founder and CEO Jim VandeHei, top political reporter Mike Allen a ...
- Iowa Caucuses Are Still Up For Grabs
Red, White & Blog, Philip Rosenstein - Monday, February 1, 2016
Figures from a Bloomberg/Des Moines Register survey have Donald Trump and Hilla ...
- Cruz Attack Ad A Boon To 'Bella'
The Daily Blog, Erik Sass - Monday, February 1, 2016
It's a sign of how weirdly dysfunctional the American political landscape h ...
- Biden Muses About Republicans With House Democrats
Around the Net In Marketing Politics, Philip Rosenstein - Friday, January 29, 2016
Speaking to House Democrats last night, Vice President Joe Biden got laug ...
- Some Democrats Say Media May Be Overselling Sanders Support
Around the Net In Marketing Politics, Philip Rosenstein - Friday, January 29, 2016
Some veteran Democrats and Clinton supporters have said that the media’s desi ...
- In Advanced TV, Viewer ID Must Remain Sacred
Marketing: Politics, Steve Smith - Friday, January 29, 2016
"We have to be very protective of our subscribers" said Fariba Zamaniya ...
- Political Exceptional-ism: What Are Buy-Side Mistakes?
Marketing: Politics, Steve Smith - Friday, January 29, 2016
With make-goods being an unavailable "plan-B" in political media-buying, Christina Beaumier, SV ...
- Follow The User, Not The Screen
Marketing: Politics, Steve Smith - Friday, January 29, 2016
With 2016 already forecasted as a pivotal year for digital, Steffi Decke ...
- Who in Politics Actually Uses Advanced TV?
Marketing: Politics, Steve Smith - Friday, January 29, 2016
Though formally limited to presidential races because of expensive data aggregation, Al ...
- Rubicon Survey Flags Shifts In Voters' Media Habits
Real-Time Daily, Tobi Elkin - Friday, January 29, 2016
A Rubicon Project survey finds that likely voters are less distracted a ...
- Cruz Takes Center Stage At Last GOP Debate Pre-Iowa Caucuses
Red, White & Blog, Philip Rosenstein - Friday, January 29, 2016
While the GOP front-runner decided to snub the Fox News/Google debate ...
- Last Ditch GOP Ads Focus On Immigration
Around the Net In Marketing Politics, Philip Rosenstein - Thursday, January 28, 2016
Despite it being a downfall of their 2012 strategy, the conservative establishme ...
- After Meeting With President Obama, Sanders Says POTUS Not Taking Sides
Around the Net In Marketing Politics, Philip Rosenstein - Thursday, January 28, 2016
Presidential hopeful Sen. Bernie Sanders had a one-on-one meeting with President Oba ...
- Google Faces MPs On 'Sweetheart' Tax Deal
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 28, 2016
Google representatives and HM Revenue & Customs (HMRC) are due to gi ...
- IAB: Digital, Mobile Rival TV As Political Info Source
Mobile Insider, Philip Rosenstein - Thursday, January 28, 2016
Digital media has reached parity with TV as a primary information sour ...
- Study: Sanders Ads Are Most Effective
Red, White & Blog, Philip Rosenstein - Thursday, January 28, 2016
Sen. Bernie Sanders' TV ads are the most effective of the 20 ...
- Reeling In Your Reality TV Star! You Know, The One Running For President
TV Watch, Wayne Friedman - Thursday, January 28, 2016
The biggest star of your high-rated TV series doesn't show up f ...
- Trump's Absence Tests Whether Debates Can Thrive Without Him
TVBlog, Adam Buckman - Thursday, January 28, 2016
And now the test we've all been waiting for (but dreaded ...
- Channel 4 Privatisation Nears With New Chair
Around the Net In MAD London, Sean Hargrave - Wednesday, January 27, 2016
The privatisation of Channel 4 appeared to be a step closer yesterd ...
- Rubio Sees Path To Nomination Despite Difficulties
Around the Net In Marketing Politics, Philip Rosenstein - Wednesday, January 27, 2016
Sen. Marco Rubio will be able to collect delegates from early voti ...
- Trump Snubs Thursday's GOP Debate, Cruz Wants One-On-One
Around the Net In Marketing Politics, Philip Rosenstein - Wednesday, January 27, 2016
Sen. Ted Cruz has challenged GOP front-runner Donald Trump to a one-on-o ...