- Ad Execs: CTV Biggest Beneficiary From Cookie/Mobile ID Fallout
MediaDailyNews, Joe Mandese - Tuesday, May 3, 2022
The Advertiser Perceptions survey, released by the IAB this morning, shows ...
- Marketers Are Changing Their Budgets In Response To Privacy Changes
Around the Net in Email, Ray Schultz - Monday, May 2, 2022
Businesses are investing more in earned and owned marketing channels to ...
- Marketing Needs To Improve Its Privacy Practices: Analysis
Around the Net in Email, Ray Schultz - Friday, April 29, 2022
Companies are failing to protect data privacy. The problems include obfuscation ...
- Connecticut Passes Right To Opt Out Of Behavioral Advertising
PolicyBlog, Wendy Davis - Thursday, April 28, 2022
Connecticut could soon become the fifth state to give consumers the rig ...
- Google Lets Users Limit Seeing Several Ad Types On YouTube And Display
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 28, 2022
Google will give users of its services the option to see sever ...
- Google Expands Personal Info It Will Remove From Search Results
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 28, 2022
Google has expanded the type of personal information it will remove fr ...
- Twilio Hires Its First Chief Privacy And Digital Officers
Email Marketing Daily, Ray Schultz - Thursday, April 28, 2022
Reeny Sondhi and Amy Holcroft are joining Twilio's C-Suite to help t ...
- Nuances Behind Meta's Tracking Pixel
Performance Marketing Insider, Laurie Sullivan - Thursday, April 28, 2022
The Markup released initial findings from a study that found Facebook h ...
- Google Rolls Out 'Data Safety' Section Showing Android Users What's Being Collected
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 27, 2022
Google began to roll out a data safety section for Android ap ...
- Appeals Court Urged To Reinstate Children's Privacy Lawsuit Against YouTube
Digital News Daily, Wendy Davis - Tuesday, April 26, 2022
Attorneys for young YouTube viewers are pressing an appeals court to revi ...
- Senate Expected To Vote This Week On Biden's FTC Pick
Digital News Daily, Wendy Davis - Monday, April 25, 2022
"This week, I intend for the Senate to fill the open vacan ...
- Facebook Can't Shake News Anchor's Suit Over Ad For Dating App
Digital News Daily, Wendy Davis - Monday, April 25, 2022
In a blow to Facebook, a federal judge rejected as premature t ...
- Compliance Sluggards: Most Email Senders Are Unprepared For CCPA
Email Insider, Ray Schultz - Tuesday, April 26, 2022
Companies have failed to automate their data request processes, Cytrio reports. ...
- Cookie Cutter: Brands Already Face An Impact To Their Email Marketing
Email Insider, Ray Schultz - Monday, April 25, 2022
Cookies are not slated to disappear until 2023, but marketers are alrea ...
- Brave Brings Community Discussions From Reddit, Other Forums To Search Results
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 22, 2022
Brave this week announced a feature to its browser's native search engin ...
- InMobi's Appsumer Details Publishers' And Advertisers' Challenges With Apple ATT
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 22, 2022
Appsumer, which provides automated reporting to performance marketing teams, released data th ...
- U.S. Ranks Behind Europe In Providing Online Protections
Around the Net in Email, Ray Schultz - Friday, April 22, 2022
The United States, for all its technological prowess, is far behind Europe ...
- B2B Mixology: Paid Search Is Top Channel And TV Use Is Growing, Email Near Bottom
Email Insider, Ray Schultz - Friday, April 22, 2022
B2B brands are facing cookie loss and onboarding difficulties, Stirista reports. ...
- Google's Simpler Way For Europeans To Reject Cookies Starts Rolling Out
Performance Marketing Insider, Laurie Sullivan - Friday, April 22, 2022
The feature gives users of Google's search engine and YouTube in Euro ...
- Senate Urged To Question FTC Nominee About Behavioral Targeting
Digital News Daily, Wendy Davis - Wednesday, April 20, 2022
"FTC is at an inflection point," The Chamber of Congress says ...
- Study: Gaps In Apple's Rules Enable Privacy-Hobbling Workarounds
Mobile Insider, Wendy Davis - Wednesday, April 20, 2022
Apple's new privacy settings are hardly foolproof, University of Oxford researchers s ...
- Neutronian Certifies ID5 Solutions, Launches Data Rating System For Sellers Like Kroger, Starbucks
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 21, 2022
The ranking provides marketers with a list of audited data providers combin ...
- Consumers Less Worried About Ad Tracking Than Identity Theft: Study
Around the Net in Email, Ray Schultz - Wednesday, April 20, 2022
Consumers are more afraid their data will be stolen for identity the ...
- Apple Battles NSO Over Pegasus Spyware
Digital News Daily, Wendy Davis - Tuesday, April 19, 2022
Pegasus spyware developers are "twenty-first century mercenaries who have created sophisticated cyber-surveillan ...
- Martech Counterpunch: Brands Shift Spending In Response To Privacy Changes
Email Insider, Ray Schultz - Wednesday, April 20, 2022
Salesforce finds that fewer than half of companies are now confident ...
- Valimail Hires Brian Craig And Kuldip Pabla And Promotes Seth Blank
Email Marketing Daily, Ray Schultz - Wednesday, April 20, 2022
Craig will serve as vice president of product, Pabla as vice preside ...
- ActionIQ, InfoSum Create Partnership To Leverage Second-Party Data
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 19, 2022
On Tuesday, enterprise customer data platform ActionIQ and collaboration and data cleanro ...
- Apple MPP Dominated Mail Opens In March: Report
Around the Net in Email, Ray Schultz - Tuesday, April 19, 2022
Over half of email opens in March came from Apple devices usi ...
- LinkedIn Can't Block Profile Scraping, Judges Confirm
Digital News Daily, Wendy Davis - Monday, April 18, 2022
Siding against LinkedIn, a federal appellate panel has upheld an order requiri ...
- Ericsson's Ad-Tech Company Emodo Builds Out Suite, Expands Globally
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 18, 2022
Emodo built a solution for context and creative to support brands ...