Tag results for "q&a"
- Q&A: Redefining Teens, $216 Billion Buyer PowerYes, marketers have long acknowledged that teens wield plenty of buying powe ...
- Kim-Clark Veep Talks Turkey About Personal Care "I came into K-C about two years ago starting on adult a ...
- Pop-Up Power: Retail's Recession Invention Temporary retail locations offer consumers the insider-y thrill of a sample sa ...
- Q&A: Nivea's Marketing Strategy Is More Than Skin Deep Nicolas Maurer, vp-marketing for Beiersdorf, chats with Barry Janoff about how Niv ...
- Nissan's Joel Ewanick Puts It All On Leaf"It's a bold decision to step up to electric vehicles coming o ...
- Ford's Truck Guy Focuses On Market ShareDoug Scott, Ford's truck group marketing manager, says recent improvement in sal ...
- Kmart CMO Discusses Layaway, Value, Teens, Apparel And Price Kmart CMO Mark Snyder chats with Elaine Wong about the company's popul ...
- Dodge Chief: We'll Play To Our Strength"Most of cars out there have become commodities and there's a hu ...
- Q&A With Hyundai's Interim CMO, Chris PerryIn September, the company launches a turbo version of Sonata plus t ...
- Tip-Off: Infiniti Piles On Basketball Alliances"This year, the fact that we are adding college basketball, NCAA, Mar ...
- Gen Y Will End Luxury Drought -- In '20While there are plenty of signs that the luxury market is bounci ...
- Q+A: Yahoo's David Katz Clears Up Yahoo's Mobile PositionWith Google and Apple battling for ascendancy of the mobile landscape, Facebo ...
- Q&A: Don Epperson, Executive Chairman, Simpli.fiA year after stepping down as head of Havas Digital, Don Eppers ...
- Confirmed: Google Acquires Social Search Engine AardvarkThe Internet has become a cesspool of information without a funnel ...
- Q&A: Visa Markets Globally, Activates Locally For 2010 Olympics Barry Janoff chats with Antonio Lucio, global CMO for Visa, which recent ...
- Hyundai Marketing VP: Sonata's Our Brand's Core For Hyundai Motor America, this may be the most important year sin ...
- 'Atoms' Are Chris Anderson's New Bit: 'Wired' Editor Explains How The Web Now Threatens To Disintermediate The Real WorldIf his first books chronicled the disintermediation of analogue media, brick-and-mortar reta ...
- Innovation Starvation: Marketers Need A Kick Start With budgets slashed and head counts whacked, the general business environment h ...
- McDonald's Takes Olympics Sponsorship Worldwide McDonald's U.S. efforts will center on a promotion for Chicken McNuggets a ...
- Scion Targets The Counterculture Carefully In a Q&A format, Scion's lifestyle, events and promotions manager Jeri Yoshi ...
- At the CrossroadsMichael Wolf is one of the smartest and most influential figures ...
- Q&A: Ford To Hit Ground Running In 2010 John Felice, general marketing manager for the Ford division, was in N ...
- Timberland Marketing VP Explains March On Copenhagen Called "Don't tell us it can't be done!," the bootmakers' global campai ...
- Q+A: Zephrin Lasker, CEO & Co-Founder, Pontiflex Zephrin Lasker -- CEO of lead-generation CPL marketplace Pontiflex, which raised ...
- Q+A: Razorfish's Shiv Singh On 'Social Media For Dummies'Upon the release of Social Media Marketing for Dummies, the latest editi ...
- Q&A: Toyota's Bob Zeinstra Looks At Job Ahead Among his biggest challenges, he says, "You can spend money on product-specif ...
- Q&A With Everlast President Adam Geisler Geisler talks about the state of boxing, Mike Tyson, Muhammad Ali a ...
- Q&A: Infiniti Eyes Value-Driven Luxury Buyers "There is an interesting trend in luxury in ... which consumers a ...
- Q&A: Todd DuBoef On Boxing's Potential"People are seeing that boxing does well, crosses all demographics, and ...
- Luxury Shoppers Are Addicted To The Deal "In this new economy, luxury goods will go back to where th ...
