- Porsche's Panamera: 'Sports Car For 4'
Marketing Daily, Karl Greenberg - Monday, October 19, 2009
In a Q&A, VP/marketing David Pryor sees the car's competitors coming fr ...
- Suzuki Faces Uphill Battle With Kizashi
Marketing Daily, Karl Greenberg - Friday, October 16, 2009
In a Q&A, Gene Brown, VP of marketing, lays out the marketi ...
- Q+A Grace Slick & Michelle Mangione
Media Magazine, Laurie Sullivan - Wednesday, September 30, 2009
Grace Slick recently collaborated with indie artist Michelle Mangione on the latter ...
- Q&A: LU Biscuits Seeks Out Stylish Samplers At Fashion Week
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 16, 2009
...
- Q&A: Catch The Scent Of Recovery
Marketing Daily, Sarah Mahoney - Tuesday, September 15, 2009
For marketers, following your nose during recessions isn't easy. Sure, there a ...
- Q+A: Kevin Nakao Of White Pages
Online Media Daily, Mark Walsh - Friday, September 11, 2009
With contact information for some 200 million U.S. adults, WhitePages is o ...
- How Best Buy's WOLF Packs Harness Female Insights
Marketing Daily, Sarah Mahoney - Wednesday, September 9, 2009
Marketing Daily catches up with Liz Haesler, Best Buy's VP of Ho ...
- Shell Is Out To Educate On Engine Gunk
Marketing Daily, Karl Greenberg - Tuesday, September 1, 2009
"We need to educate consumers that there really is a difference ...
- Marketers Shoot Selves In Foot With E-Coupons
Marketing Daily, Sarah Mahoney - Monday, August 24, 2009
Alex Rampell, CEO of TrialPay, an e-commerce solutions company based in Mounta ...
- T-Shirt Guy Sells Nearly Half Of 2010 Inventory
Marketing Daily, Sarah Mahoney - Thursday, August 20, 2009
No one is comparing Jason Sadler, a Jacksonville, Fla. -based entrepreneur, ...
- Facebook's Could Be Demand-Gen Dollar Machine
Online Media Daily, Laurie Sullivan - Thursday, August 13, 2009
Facebook Director of Monetization Tim Kendall tells Online Media Daily that t ...
- Mobile Budgets Just Waiting For Analytics To Catch Up
Online Media Daily, Mark Walsh - Thursday, August 6, 2009
Earlier this week, Mobext, the mobile marketing arm of Havas Digital, releas ...
- Former DoubleClick Exec Steering Clickable Into International Waters
Online Media Daily, Laurie Sullivan - Thursday, August 6, 2009
Three hours into his role as Clickable SVP of product and operation ...
- Endangered Old Money: Perils Of The Slightly Rich
Marketing Daily, Sarah Mahoney - Wednesday, July 22, 2009
We asked Larry Samuel, author of Rich: The Rise and Fall ...
- Taco Bell In First: 2-Minute All Star Game Ad
Marketing Daily, Karl Greenberg - Thursday, July 9, 2009
"Sports are the foundation of our media investment; we have been incredib ...
- Q&A With Coke Exec In Charge Of Targeting Black Consumers
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 7, 2009
Coca-Cola re-established a dedicated African-American marketing group in 2006 that is head ...
- Ford Sees First-Mover Advantage In CARS Program
Marketing Daily, Karl Greenberg - Friday, June 26, 2009
About advertising its "Recycle your Ride" program, Ford's John Felice says, " ...
- ANA's Dan Jaffe On Dangers Of The Tobacco Bill
Marketing Daily, Karl Greenberg - Monday, June 15, 2009
"As long as it is a legal product, tobacco has to ...
- Finbarr O'Neill On Building Up A Stressed Brand
Marketing Daily, Karl Greenberg - Monday, June 1, 2009
"In a four-brand portfolio you will see a lot more of th ...
- Interview With Dr. Jonathan Zizmor, The Subway Dermatologist
Around the Net In Brand Marketing, Thom Forbes - Tuesday, May 12, 2009
His face is plastered across one out of every five subway c ...
- Virtual Round Table
Media Magazine, Michael J. Wolf - Monday, August 15, 2011
When MEDIA wanted to know how Madison Avenue's top brass were transformi ...
- Superconsumers on the Street
Media Magazine, Huge - Tuesday, September 7, 2010
Tate Gregor Union Square Student, 17 What type of phone ...
- Q & A: Andy Warhol, Pop Artist
Media Magazine, John Capone - Tuesday, September 7, 2010
Andy Warhol often gets saddled with this whole godfather of the YouTu ...
- Q & A: Tracy Dolgin, President-CEO, YES Network
Media Magazine, David Goetzl - Tuesday, September 7, 2010
If content is the MVP in this Age of Fragmentation, Tracy Dolg ...
- DOA Q+A: David Ogilvy, Advertiser
Media Magazine, Carrie Cummings - Monday, August 15, 2011
What would Ogilvy do? At the height of his reign on Madis ...
- Exit Interview: David Skokna
Media Magazine, John Capone - Tuesday, September 7, 2010
We weren't quite prepared for someone like David Skokna, the founder a ...
- Exit Interview: Michael J. Wolf
Media Magazine, Editors MEDIA - Monday, August 15, 2011
For years, you've operated behind the scenes influencing the media and marketi ...
- Post Exit Interview: Dale Herigstad
Media Magazine, Joe Mandese - Wednesday, April 13, 2011
In the year since Dale Herigstad guest-edited MEDIA, a lot has change ...
- Exit Interview: Carl Marci, M.D.
Media Magazine, Carrie Cummings - Wednesday, April 13, 2011
If you've read thus far, you already know a lot about D ...
- Q&A: Vetting Facebook's Social Inbox
OMMA Magazine, Mark Walsh - Wednesday, December 29, 2010
When Facebook in November confirmed widespread speculation by announcing a new ema ...