- What's Behind The Microsoft AI Optimization Framework
Performance Marketing Insider, Laurie Sullivan - Thursday, August 1, 2024
Microsoft's AI Trace research project introduces a new approach to training a ...
- Senate Passes Kids Privacy, Safety Bill
MediaDailyNews, Wendy Davis - Tuesday, July 30, 2024
The bill -- which would restrict tech companies' ability to serve conte ...
- New Ethics Guidelines Outline Best Practices For Marketers
Marketing Daily, Danielle Oster - Friday, July 26, 2024
The comprehensive ethics framework and resource guide for marketers incorporates and expan ...
- Taboola Unveils AI Tool For Audience Development
Publishers Daily, Ray Schultz - Wednesday, July 24, 2024
The new product combines AI-powered personalization capabilities, the company says. ...
- CIMM, TVB Issue 'Four-Week' Post Analysis Guidelines For Local TV
Television News Daily, Wayne Friedman - Thursday, July 25, 2024
One major change is a new guideline that looks to amass viewi ...
- HSN Shopping Partnership, Platform Looks To Build, Strengthen Creator Relationships
MediaDailyNews, Colin Kirkland - Thursday, July 11, 2024
Technology from impact.com will enable live shopping platform HSN to recruit, engag ...
- Microsoft Charts Path With Criteo Integration To Strengthen Retail Media
MediaDailyNews, Laurie Sullivan - Thursday, July 11, 2024
The partnership integrates Microsoft Advertising Network, providing access to Criteo's retail-media supp ...
- LinkedIn Expands Access To 'Accelerate' AI Campaign Builder
MediaDailyNews, Colin Kirkland - Friday, July 12, 2024
LinkedIn's AI campaign tool is now rolling out to all advertisers. "Accelerat ...
- Amazon Seeks More AI Updates Like Rufus To Outpace Competitors
Performance Marketing Insider, Laurie Sullivan - Friday, July 12, 2024
Have you met Amazon Rufus, an AI shopping assistant now available ...
- Angi Co-Founder Returns To Spotlight In Ad Campaign
MediaDailyNews, Laurie Sullivan - Thursday, July 11, 2024
Didit Executive Chairman Kevin Lee called Angie Hicks' return to the spotlig ...
- Microsoft AI-Powered CTV Asset Ad Recommendations On The Way
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 9, 2024
Microsoft Advertising on Tuesday announced AI-powered asset recommendations for video and displa ...
- Gimlet-Eyed Boomers: They're Skeptical Of Influencers And Advertising
Email Insider, Ray Schultz - Tuesday, July 2, 2024
The Boomers are a tough audience, especially when it comes to influencer ...
- Amazon Hires Founders From Enterprise AI Startup To Support 'AGI' Team
MediaDailyNews, Laurie Sullivan - Monday, July 1, 2024
Amazon is ramping up its efforts in artificial "general" intelligence, which attemp ...
- Taboola To Help Sports Publisher NESN Provide Personalized Recommendations
Publishers Daily, Ray Schultz - Tuesday, June 25, 2024
NESN utilizes Taboola Feed to help with personalized content recommendations. ...
- TikTok Enhances In-App Travel Features With Apple Maps Integration
MediaDailyNews, Colin Kirkland - Friday, June 21, 2024
TikTok is expanding its in-app travel recommendation features for locations like N ...
- Amazon's Plan For Building The Perfect AI-Powered Ad
MediaDailyNews, Laurie Sullivan - Thursday, June 20, 2024
Amazon Ads has developed AI-driven features to dynamically design and resize creativ ...
- Teens Receiving Recommendations For Sexual Video Content On Instagram: Report
MediaDailyNews, Colin Kirkland - Thursday, June 20, 2024
Instagram is recommending sexual content in the form of Reels to 13-year-o ...
- Reddit: Search Failing Gen Z As They Turn To Social Media
MediaDailyNews, Laurie Sullivan - Wednesday, June 19, 2024
As Gen Z came of age in social media, algorithms trained t ...
- Facebook Users Go For Celebrity Gossip, Want Less Political Content In Feed: Report
MediaDailyNews, Colin Kirkland - Thursday, May 30, 2024
Meta's latest "Widely Viewed Content Report" for Facebook shows a shift ...
- OpenAI Strikes Gold in Publishing Deals - Data Dates Back To 1857
Performance Marketing Insider, Laurie Sullivan - Wednesday, May 29, 2024
There is no shortage of data from publishing companies to train lar ...
- Kids Safety Bill Moves Forward In House
MediaDailyNews, Wendy Davis - Thursday, May 23, 2024
Rep. Frank Pallone warned that the bill "could cause social media compani ...
- TikTok Commits To Automated Performance, Launches Generative AI Ad Suite
MediaDailyNews, Colin Kirkland - Wednesday, May 22, 2024
TikTok will begin integrating generative AI into its ad products with "TikT ...
- Google Tests GAI Search Ads With Extra Storage Space
MediaDailyNews, Laurie Sullivan - Tuesday, May 21, 2024
Extra Space Storage and Google are running a limited U.S. trial ...
- Kids Safety Bill Still Poses Censorship Threat, Civil Rights Groups Say
MediaDailyNews, Wendy Davis - Monday, May 20, 2024
"We continue to have concerns that this bill will be misused ...
- Taboola will Fuel Content Recommendations on a360media Sites
Publishers Daily, Ray Schultz - Wednesday, May 15, 2024
Arrangement is designed to boost audience engagement. ...
- Google I/O Focuses On AI Reasoning, Vision, Audio - And Planning Ahead
MediaDailyNews, Laurie Sullivan - Tuesday, May 14, 2024
The ability for AI agents to see, hear and respond to conversatio ...
- Perplexity AI Seen Pulling User-Generated Content From Yelp
MediaDailyNews, Laurie Sullivan - Thursday, May 9, 2024
BrightEdge Generative Parser has identified major changes in AI engines--Yelp user-generated conte ...
- Inside eBay's Next Generative AI Ad Marketplace
MediaDailyNews, Laurie Sullivan - Tuesday, May 7, 2024
eBay chief AI officer Nitzan Mekel-Bobrov is focused on AI across t ...
- CPI Grew In March, But Retail Media Spend Grew More
MediaDailyNews, Laurie Sullivan - Wednesday, April 10, 2024
The Consumer Price Index rose 0.4% in March, but recent research sho ...
- eBay Personalizes Shopping Powered By AI
MediaDailyNews, Laurie Sullivan - Wednesday, April 10, 2024
Shop the look, powered by eBay.ai offers a new type of shoppi ...