- Study: No '09 Growth In Organic Purchasers
Marketing Daily, Karlene Lukovitz - Thursday, December 10, 2009
"While it's theoretically possible that those people who are buying organics ...
- Value, Quality Are Driving Brand Loyalty
Marketing Daily, Karl Greenberg - Friday, December 11, 2009
"Mercedes-Benz has steadily improved its customer retention rates during the past fi ...
- iPhone Dethrones Razr
MoBlog, Mark Walsh - Friday, December 11, 2009
With Top 10 list season in full swing, Nielsen is chiming ...
- Study: Most Click Away From Halting Video
Online Media Daily, Mark Walsh - Thursday, December 10, 2009
Nearly 7% of video streamed by top content-delivery networks is slow-loading, indicati ...
- Choosy Moms Choose Worrying About Tech Overload
Online Media Daily, Gavin O'Malley - Thursday, December 10, 2009
While today's moms do worry about their kids succumbing to media's influen ...
- Media Sector Rebound in U.S. Expected to be Modest and Uneven
Research Brief, Jack Loechner - Friday, December 11, 2009
The Fitch Ratings Report on the outlook for the Media & Entertainme ...
- Researcher: We're All Digital Novices
Around the Net In Online Marketing, Gavin O'Malley - Thursday, December 10, 2009
Microsoft researcher Danah Boyd sets out to debunk various stereotypes that si ...
- Buyers Rely On TV But Research Online First
Marketing Daily, Aaron Baar - Wednesday, December 9, 2009
According to a Retail Advertising and Marketing Association (RAMA) survey conducted ...
- People Pay Credit Card Bills Before Mortgage
Marketing Daily, Tanya Gazdik - Wednesday, December 9, 2009
"[Mortgage companies] should look at the best practices of some of t ...
- Holidays On Ice
Online Media Daily, Cella M. Irvine - Thursday, December 10, 2009
Santa Claus is coming to town ... even if he has downsiz ...
- Microsoft and Initiative Strive For Better Advertising Through Neuroscience
Online Media Daily, John Capone - Wednesday, December 9, 2009
Microsoft and Mediabrands' Initiative today released research seeking to get into consumer ...
- Survey: Most CMOs To Boost Social Media Budgets In 2010 (And It Had Better Pay Off)
Online Media Daily, Mark Walsh - Wednesday, December 9, 2009
Nearly two-thirds of chief marketing officers plan to increase social media budge ...
- No Apocalypse For Global Newspapers
Research Brief, Jack Loechner - Thursday, December 10, 2009
According to the World Association of Newspapers and News Publishers, in i ...
- Co-Branded Private-Label Food: Feast Or Folly?
Marketing Daily, Karlene Lukovitz - Tuesday, December 8, 2009
Private label's growth during the current recession has been well documented: La ...
- Forrester: Few Brands Make Just One Stop For Interactive Shops
Online Media Daily, Gavin O'Malley - Tuesday, December 8, 2009
Despite the appeal of one agency handling all of a brand's digit ...
- Behavioral Remarketing and GeoTargeting Boost Response
Research Brief, Jack Loechner - Wednesday, December 9, 2009
According to a new report from BIA/Kelsey, the geotargeted display (aka banne ...
- Sales Associates Lacking In Customer Interaction
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 8, 2009
The reason customer service at retail is so poor, according to ...
- Nielsen: TV Continues Going 'Everywhere'
Online Media Daily, Mark Walsh - Monday, December 7, 2009
Nielsen's latest Three Screen Report should give Comcast a measure of comfo ...
- 'Free Shipping' In Subject Line Drives Holiday Sales
Online Media Daily, David Goetzl - Monday, December 7, 2009
Amy Piggott is a recent college grad now working for an onli ...
- Gift Cards With Incentive Peak Purchase
Research Brief, Jack Loechner - Tuesday, December 8, 2009
According to the 2009 Pre-Holiday Online Shopper Gift Card Survey by CashSta ...
- Report: Apple's iPod Touch To The Rescue
Around the Net In Online Marketing, Gavin O'Malley - Monday, December 7, 2009
As it turns out, Apple's iPod touch might be the company's greate ...
- One-Third May Be Open To Behavioral Tracking
Marketing Daily, Karlene Lukovitz - Friday, December 4, 2009
Nearly a third (32%) of Americans say they would be open ...
- Motorola: 7 Of 10 Want Constant Connectivity
Marketing Daily, Aaron Baar - Saturday, December 5, 2009
Desire for continued connectivity is no longer a generational issue. According ...
- Marketing Spend For Email and Social Media Top Plans for 2010
Research Brief, Jack Loechner - Monday, December 7, 2009
According to the November "2010 Marketing Trends Survey" of business leaders ...
- How To Test Landing Pages
Around the Net in Search Marketing, Laurie Sullivan - Friday, December 4, 2009
There are a "gazillion" ways to test landing pages that increase conversion ...
- NPD: Salty Snacks, Easy Meals To Lead Growth
Marketing Daily, Karlene Lukovitz - Thursday, December 3, 2009
In-home foods and meals in general will continue to benefit as t ...
- Mobile Predictions Optimistic As Ever
MoBlog, Mark Walsh - Friday, December 4, 2009
It's that time of year for raising a glass and making bulli ...
- Small Business Marketing Spend Plans for 2010
Research Brief, Jack Loechner - Friday, December 4, 2009
According to the results of a recent survey of small businesses ...
- Digital TV Data Initiative Raises More Questions Than It Answers
MediaDailyNews, Joe Mandese - Thursday, December 3, 2009
Top industry executives got their first public look at some rarely se ...
- Value Means Quality to Restaurants in 2010
Research Brief, Jack Loechner - Thursday, December 3, 2009
According to Mintel Menu Insights, quality menus are in the sights ...