- Levi's Launches 'Ultimate Lift' For Female Derriere
Marketing Daily, - Monday, November 17, 2008
The is introducing a new figure-enhancing jean for women called Levi's Ultima ...
- Report: DeBeers Will Double U.S. Ad Spending
Marketing Daily, - Monday, November 17, 2008
DeBeers thinks diamonds are always a good idea--even in a recession. Reute ...
- CMOs See Black Friday, Cyber Monday Falling Flat
Marketing Daily, Karl Greenberg - Monday, November 17, 2008
Ted Vaughan, a partner in the Retail and Consumer Product Practice ...
- Lowe's, Target Earnings Reports Pile On Misery
Marketing Daily, Sarah Mahoney - Monday, November 17, 2008
A new poll from the National Retail Federation reports that 72% ...
- OfficeMax Brings Back ElfYourself
Marketing Daily, Laurie Sullivan - Tuesday, November 18, 2008
Search and online campaigns have become a critical part of the OfficeM ...
- Many Happy Returns: OfficeMax Brings Back ElfYourself
Online Media Daily, Laurie Sullivan - Monday, November 17, 2008
Retailers have been folding operations and handing out pick slips to employe ...
- You Can Lead a Shopper To The Mall, But...
Research Brief, Jack Loechner - Tuesday, November 18, 2008
According to Shoppertrak's Mall National Retail Traffic Index (NRTI) measure, enclosed ma ...
- The Sneaky Ways Of Luring Shoppers
Around the Net In Brand Marketing, Thom Forbes - Monday, November 17, 2008
Kai Ryssdal interviewed author Martin Lindstrom about his controversial new book, ...
- Retailers Fight Back Against A Wave Of Bad News
Around the Net In Brand Marketing, Thom Forbes - Friday, November 14, 2008
We cited a survey the other day that found that shoppers we ...
- Amazon Ramps Ups Its Mobile Messages
Marketing Daily, - Thursday, November 13, 2008
Just in time for holiday shopping, Amazon says it has begun offeri ...
- Tesco Dials Back On Fresh & Easy
Marketing Daily, - Thursday, November 13, 2008
Tesco is pulling back on its growth plans for Fresh & Ea ...
- Wal-Mart Turns In Solid Quarter, Predicts Happy Holidays
Marketing Daily, Sarah Mahoney - Thursday, November 13, 2008
Wal-Mart is also stepping up its new-media efforts, reaching out to fema ...
- JCPenney To Tout Bang for Buck
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 13, 2008
...
- Macy's Loses As Consumers, Retailers Play 'Chicken'
Marketing Daily, Sarah Mahoney - Wednesday, November 12, 2008
"The ever-present game of chicken between retailers and consumers over holiday promotio ...
- Its Sales Slipping, Best Buy Lowers Forecasts
Marketing Daily, Sarah Mahoney - Wednesday, November 12, 2008
"In 42 years of retailing, we've never seen such difficult times f ...
- TNS Compete Debuts Online Retail Practice
Online Media Daily, Mark Walsh - Thursday, November 13, 2008
With the worst holiday shopping season expected in years, this might n ...
- The New Frugality May Be Taking A Turn For The Worse
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 12, 2008
We've been calling it The New Frugality from as far back ...
- If Shoppers Still Buy, Here's How To Figure Them Out
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 12, 2008
However bleak the shoppers' psyche at the moment, Booz & Co. consultan ...
- New Christmas Ad Campaign: Be Good, Not Godly
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 12, 2008
A friend last night was trying to describe to me his daughter' ...
- Ecommerce Sites Feel The Pinch
Around the Net In Online Marketing, Ross Fadner - Wednesday, November 12, 2008
...
- Safeway To Sell OfficeMax Products
Marketing Daily, - Tuesday, November 11, 2008
Safeway, which has been selling about 300 OfficeMax products since July, sa ...
- Out Of The Closet Thrift Store To Change Name
Marketing Daily, - Tuesday, November 11, 2008
The Alaska store frequented by Gov. Sarah Palin has agreed to rena ...
- Fresh & Easy Intros Wine Deals
Marketing Daily, - Tuesday, November 11, 2008
Fresh & Easy Neighborhood Market today introduced five new wine blends, a ...
- How We Cut: Restaurants First, Video Games Last
Marketing Daily, Sarah Mahoney - Tuesday, November 11, 2008
While the news is certainly downbeat for retailers, there are pockets ...
- It's Definitely Not Your Mother's Macy's
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 11, 2008
Unless, perhaps, your mother is Kathy Hilton. Dino-Ray Ramos, whose byline rea ...
- Nervous Retailers Trim Marketing Budgets In Time For Holidays
Around the Net In Online Marketing, Ross Fadner - Tuesday, November 11, 2008
Online retailers are bracing themselves for a tough holiday season, a Shop.o ...
- 7-Eleven Kicks Off Online Game Promo
Marketing Daily, - Monday, November 10, 2008
The "Where You Play for Free" Slurpee drink campaign is set ...
- Levi's, Glam Network Team On Campaign
Marketing Daily, - Monday, November 10, 2008
The campaign, targeting women, includes a microsite, LeviGlam.com, and parallels Levi's "L ...
- 'Home' Movies: Hallmark Pitches 'Holiday' Cheer
Marketing Daily, Fern Siegel - Tuesday, November 11, 2008
Some advertisers are pulling back in the fourth quarter, but Hallmark Chann ...
- Less Spending, More Coupons, This Holiday Season
Research Brief, Jack Loechner - Tuesday, November 11, 2008
According to a Harris Interactive survey for RetailMeNot.com, 45% of US onli ...