- Mobile Buyers Prefer Online Sales To Retail Stores
Online Media Daily, Mark Walsh - Thursday, October 20, 2011
Findings from a new study won't do anything to ease the fea ...
- Lord & Taylor Expands
Around the Net In Brand Marketing, Karl Greenberg - Thursday, October 20, 2011
Lord & Taylor plans to open three new department stores in t ...
- Neiman Marcus' Holiday Splurge: $1 Million Dancing Fountains
Marketing Daily, Sarah Mahoney - Wednesday, October 19, 2011
In a twist meant to make the annual splurge-book a bit mo ...
- Recyclebank Seeks Big Brands For Eco-commerce
Marketing Daily, Karl Greenberg - Thursday, October 20, 2011
The organization says inaugural network partners include Barnes & Noble, Preserve, MillionTreesNY ...
- Lowe's To Shutter 20 Stores; Cut Back On Openings
Marketing Daily, Sarah Mahoney - Wednesday, October 19, 2011
With the slumping housing market still weighing heavily on its core custome ...
- Horizon Taps Draftfcb's Smith, MEC's Cosgrove
Raw, Joe Mandese - Thursday, October 20, 2011
Horizon Media has hired Sean Smith as senior vice president-managing director ...
- Horizon Taps Draftfcb's Smith, MEC's Cosgrove
Raw, Joe Mandese - Thursday, October 20, 2011
Horizon Media has hired Sean Smith as senior vice president-managing director ...
- Old Navy Sponsors Online Mini-novela
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, October 19, 2011
In an effort to attract the attention of Hispanic shoppers, Old Na ...
- Target Will Need Leadership For 2012
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, October 19, 2011
First, CMO Michael Francis left Target, then Steve Eastman, president Target.com, le ...
- The Pantry Unifies Branding
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, October 19, 2011
The Pantry Inc. is unifying its 1,650-plus stores under Kangaroo Express, wi ...
- Holiday Shoppers Hunting With Phones; Tablets
Marketing Daily, Sarah Mahoney - Wednesday, October 19, 2011
New research from the National Retail Federation confirms that smartphones and table ...
- Carhartt 'Hands' Out Industrial-strength' Campaign
Marketing Daily, Sarah Mahoney - Wednesday, October 19, 2011
The TV spot is meant "to lift up working people," Tony Ambroz ...
- EBay Motors Launches Custom Content For The First Time
Marketing Daily, Karl Greenberg - Tuesday, October 18, 2011
The effort seeks to boost the cachet of the eBay Motors bran ...
- Tire Maker Michelin Launches Online Experience
Marketing Daily, Karl Greenberg - Tuesday, October 18, 2011
Michelin has launched a new Web site that has a guided experien ...
- Shopkick Lands Supermarket Deal
Online Media Daily, Mark Walsh - Tuesday, October 18, 2011
Location-based shopping app shopkick has secured its first deal with a supermark ...
- Shoppers Use Generic Terms To Find Buyable Items
Marketing Daily, Aaron Baar - Monday, October 17, 2011
Paid search on a brand name is an important advertising mechanism f ...
- Two Grown-Up Brands That Aren't Toying Around
Marketing Daily - Top of the News, Thom Forbes - Tuesday, October 18, 2011
As difficult as it to think of Thomas the Tank Engine a ...
- Target To Sell 100% Sustainable, Traceable Fish By 2015
Around the Net In Brand Marketing, Karl Greenberg - Monday, October 17, 2011
Target, the second-largest discount retailer in the U.S., said it will se ...
- Walmart To Shutter Marketside
Around the Net In Brand Marketing, Karl Greenberg - Monday, October 17, 2011
Walmart plans to close all of its Marketside stores later this mont ...
- Athletic Retailers Aren't Sweating NBA Lockout
Around the Net In Brand Marketing, Karl Greenberg - Monday, October 17, 2011
The first two weeks of the National Basketball League regular season a ...
- CPG Online Campaigns Yield 21% In-Store Sales Lift
Marketing Daily, Karlene Lukovitz - Friday, October 14, 2011
A new study of multiple CPG online ad campaigns shows that the ...
- Walmart Foundation Taps Gates Exec
Marketing Daily, Sarah Mahoney - Monday, October 17, 2011
Walmart named Sylvia Mathews Burwell president of its Walmart Foundation, replacing t ...
- Retail Digital Search Spending Healthy
Research Brief, Jack Loechner - Monday, October 17, 2011
According to a recent release from IgnitionOne, online advertising saw strong spe ...
- Struggling At Home, Gap Rethinks, Heads To China
Marketing Daily, Sarah Mahoney - Thursday, October 13, 2011
While sales in the North American division of the Gap are especial ...
- Kodak Offers Free Photo Prints Via Facebook
Marketing Daily, Tanya Gazdik - Thursday, October 13, 2011
The "Free Kodak Prints Week" promotion will run from Oct. 17-23. Consume ...
- Demi Moore Back As The Face Of Ann Taylor
Marketing Daily, Sarah Mahoney - Thursday, October 13, 2011
Who cares what that philandering Ashton Kutcher is up to, or h ...
- GroupM Research: Make Bigger Bets On Organic Search
Online Media Daily, Steve McClellan - Thursday, October 13, 2011
A new report from GroupM Search and sibling company Kantar Media Compe ...
- Generic Search Leads To Clicks On Organic Links 142% Of The Time
SearchBlog, Laurie Sullivan - Friday, October 14, 2011
Shoppers have tapped into search as their "lifeline" to research products befo ...
- Walmart Workers March
Around the Net In Brand Marketing, Karl Greenberg - Thursday, October 13, 2011
A group of Wal-Mart Stores employees seeking better wages and working conditio ...
- Uniqlo's 5th Avenue Digs Puts It Among Ultra-premium Brands
Around the Net In Brand Marketing, Karl Greenberg - Thursday, October 13, 2011
Uniqlo is "Made for All," but its New York City flagship ...