- Google Gives Baidu A Nod, Adds Capability To Manage Campaigns In DoubleClick Search
SearchBlog, Laurie Sullivan - Wednesday, May 6, 2015
DoubleClick Search users can now extend their reach into China through Baid ...
- Google DoubleClick Revises Its Approach To Creative Ad Development
MediaDailyNews, Laurie Sullivan - Monday, May 4, 2015
Dynamic creative optimization, the latest piece of the advertising supply chain ...
- Five Deadly SEO Replatform Sins
Performance Marketing Insider, Winston Burton - Tuesday, May 5, 2015
There comes a time when every company needs to look at i ...
- Gravity4 Buys adX Search To Take On Oracle, Salesforce
Real-Time Daily, Tyler Loechner - Monday, May 4, 2015
San Francisco-based marketing firm Gravity4 on Monday announced the acquisition of a ...
- Searches Celebrating Mom Show Trend Toward Experiences
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 4, 2015
Experiences have become more important that physical items when it comes ...
- Brands Derail Social Ad Campaigns, Sending Consumers Searching For Where To Buy Products
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 5, 2015
Brands use social media to market and advertise product and services, b ...
- Why The Search For Beauty Care Products Takes Longer
SearchBlog, Laurie Sullivan - Tuesday, May 5, 2015
Beauty care products including cosmetics, fragrances, hair and nail care, along wi ...
- Will Microsoft Acquire Salesforce?
Around the Net in Search Marketing, Laurie Sullivan - Monday, May 4, 2015
Salesforce is up for sale, per reports, but will Microsoft become t ...
- Google Cloud Investments Rise, Officially Joins Rocket Open-Source Project
Around the Net in Search Marketing, Laurie Sullivan - Monday, May 4, 2015
Google has officially joined the Rocket open-source project and will roll t ...
- Google+ Tests Collections
Around the Net in Search Marketing, Laurie Sullivan - Monday, May 4, 2015
Google has begun testing a feature it calls Collections that lets use ...
- Google's $8.5 Million Privacy Settlement Faces Appeal
Daily Online Examiner, Wendy Davis - Monday, May 4, 2015
An activist who opposed Google's recent $8.5 million settlement of a priva ...
- Talklocal Turns To Technology To Further Automate Service Requests
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 1, 2015
Finding a local service provider to fix that leaky faucet or brok ...
- Google Lets Developers Pull Voice Search Into Apps
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 1, 2015
Google has made a jump with voice search, giving third-party application develope ...
- YP Taps Country Artist Jake Owen To Make Every Day Local
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 4, 2015
Country music artist Jake Owen became the latest celeb Monday to participa ...
- Google Opens Door To Mobile Search Competition
SearchBlog, Laurie Sullivan - Monday, May 4, 2015
The mobile algorithm that many businesses feared would send them plummeting ...
- EU Focuses On Data Use, Search By U.S. Sites
Around the Net in Search Marketing, Laurie Sullivan - Thursday, April 30, 2015
The European Commission plans to launch a probe into how online platfor ...
- Microsoft, University Demonstrate Latest Use For HoloLens
Around the Net in Search Marketing, Laurie Sullivan - Thursday, April 30, 2015
Microsoft shares a video of the latest use for HoloLens, the company ...
- Multimillion-Dollar Annual Cost Of Programmatic Platforms Could Slow Industry Growth
MediaDailyNews, Laurie Sullivan - Thursday, April 30, 2015
The multimillion-dollar cost of building and maintaining a programmatic platform could sl ...
- Google's Mobile-Friendly Overhaul Shakes Up Search Results
MoBlog, Erik Sass - Friday, May 1, 2015
With search still playing a dominant role in content discovery and e-commerc ...
- Nielsen Gives Roku, BrightRoll Measurement Accountability
Online Video Daily, Laurie Sullivan - Thursday, April 30, 2015
Nielsen, Roku, and Yahoo's BrightRoll made a series of separate announcements Thursd ...
- Technology Fails. Get Used To It
SearchBlog, Laurie Sullivan - Friday, May 1, 2015
Adapt. The world sits on a learning curve with Google's mobile algorit ...
- How Apple Watch Capitalizes On Near-Me Searches
Around the Net in Search Marketing, Laurie Sullivan - Thursday, April 30, 2015
Jon Sckepke takes marketers through the steps they will need to ta ...
- Google Introduces 'Google For Retail' Hub
Around the Net in Search Marketing, Laurie Sullivan - Thursday, April 30, 2015
Google has launched a hub it calls Google for Retail, where ecommer ...
- Twitter Grabs At Straws, Blames Marketers' 'Reluctance To Buy New Kind Of Ad'
Around the Net in Search Marketing, Laurie Sullivan - Thursday, April 30, 2015
Twitter CEO Dick Costolo teased out few details of an agreement with App ...
- New YP Ad Product Offers Digital Audience Extensions
MediaDailyNews, Erik Sass - Wednesday, April 29, 2015
A dominant player in print listings and local advertising, YP is continui ...
- Adobe Acquires Dynamic Creative Tech, Creates An Advanced Programmatic Supply Chain
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 29, 2015
Adobe Systems announced Wednesday that it has acquired dynamic creative technology fr ...
- Acquisition Marketing: Then And Now
Search & Performance Marketing Daily, Matthew Conlin - Thursday, April 30, 2015
Customer acquisition has long been cited as one of the very t ...
- Micro-Moment Reflex Follows Alice Down The Rabbit Hole
SearchBlog, Laurie Sullivan - Thursday, April 30, 2015
Alice zipped down the rabbit hole to Wonderland, emerging on the oth ...
- MediaPost Search Insider Summit Call For Thought Leaders
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, April 29, 2015
MediaPost will host the summer Search Insider Summit at the Kiawah Isla ...
- Google's Mobile Algorithm Update Identifies Clear Trends
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, April 29, 2015
While Google communicated to Web site owners that changes to the mobi ...