- Flurry Shows Mobile App, Search Spikes During Holidays
Around the Net in Search Marketing, Laurie Sullivan - Friday, December 6, 2013
Flurry released stats that suggest the use of mobile apps in t ...
- Analyst Reaffirms 'Modest Growth' Outlook, Implies Big Shift Is In How Advertising Is Defined
MAD, Joe Mandese - Friday, December 6, 2013
On the eve of Madison Avenue's major ad outlook updates, influential Wa ...
- Twitter Releases Tailored Audiences, Ad-Targeting Tool
Online Media Daily, Laurie Sullivan - Thursday, December 5, 2013
Twitter released an ad-targeting tool Thursday that allows advertisers to target use ...
- U.S. Retailers Up Ad Spend This Holiday Season
Online Media Daily, Laurie Sullivan - Thursday, December 5, 2013
U.S. retailers spent the most on paid-search ads during the holiday weeken ...
- Search Marketers Should Consider Optimizing For Anxiety, Distractions
SearchBlog, Laurie Sullivan - Friday, December 6, 2013
Conversion optimization (CO) will become one of the most sought after tacti ...
- What To Do Until Analytics Companies Catch Up To Keyword Not Provided
Around the Net in Search Marketing, Laurie Sullivan - Thursday, December 5, 2013
Richard Chavez has some tips for marketers who continue to struggle wi ...
- Millions Of Passwords Stolen from Google, Twitter, Facebook, Yahoo
Around the Net in Search Marketing, Laurie Sullivan - Thursday, December 5, 2013
Nearly two million passwords have been stolen from Twitter, Facebook, Google, Yah ...
- Facebook Vs. Twitter: Data Behind Ad Targeting
Around the Net in Search Marketing, Laurie Sullivan - Thursday, December 5, 2013
Larry Kim wanted to know whether Twitter ads really work, so ...
- Microsoft Helps NORAD Build Interactive Web Site For Santa
Around the Net in Search Marketing, Laurie Sullivan - Thursday, December 5, 2013
As Santa gets ready for his yearly flight, Microsoft engineers are worki ...
- HP Selects Optimedia For Search Duties
MAD, Steve McClellan - Wednesday, December 4, 2013
Tech giant HP has awarded its search business to Optimedia, according ...
- 360 Degrees Of Separation
Performance Marketing Insider, Gord Hotchkiss - Thursday, December 5, 2013
In the past two decades or so, a lot of marketers talk ...
- A Creative Idea That Will Give Advertisers What They Want
Publishing Insider, Ari Rosenberg - Thursday, December 5, 2013
Unlike the poetic poise tennis fans pay to watch emanate from Rog ...
- Search Works - But Can The Web Site Handle Traffic, Commerce?
SearchBlog, Laurie Sullivan - Thursday, December 5, 2013
You're building great search campaigns and optimizing Web sites to serve a ...
- How To Use Google's AWQL
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, December 4, 2013
The AdWords Query Langauge (AWQL) allows marketers to add the ability ...
- How To Target App Ads To Gamers Using AdSense, AdMob
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, December 4, 2013
Google has developed a new strategy for game-app developers, and shares the resul ...
- How Honesty Drove A Ton Of Web Site Traffic
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, December 4, 2013
Danny Dover wanted to voice his opinion on Singapore, so he penn ...
- Befriending The Green Online Consumers
Data and Targeting Insider, Laurie Sullivan - Wednesday, December 4, 2013
Forrester Research's report, "Why Every Online Retailer Needs To Think Green," fou ...
- Mobile Lures Older Demographics
Online Media Daily, Laurie Sullivan - Tuesday, December 3, 2013
Consumers spend on average 5.1 hours weekly accessing the Internet on ...
- For Naysayers Who Don't Believe The Native Format Is A Form Of Paid-Search Ad
SearchBlog, Laurie Sullivan - Wednesday, December 4, 2013
Pull up the Interactive Advertising Bureau's (IAB) The Native Advertising Playbook releas ...
- Google Aggressively Targeting Cloud Business
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, December 3, 2013
Google will announce Tuesday pricing, features and performance guarantees aimed at compani ...
- Transferring The Offline Affluent Experience Online
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, December 3, 2013
The personal touch separates the luxury buying experience from the mass experienc ...
- How To Track Inbound Phone Calls
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, December 3, 2013
How do you track the performance from phone numbers? There are metho ...
- Publicis Finds Synergy In South Africa: Acquires Synergize, Merges With Saatchi
MAD, Joe Mandese - Tuesday, December 3, 2013
Publicis Groupe this morning announced the restructuring of Saatchi & Saatchi's Sou ...
- Blinkx Acquires Mobile Video Ad Platform Rhythm NewMedia
Mobile Marketing Daily, Steve Smith - Tuesday, December 3, 2013
Longtime video search and ad platform Blinkx has extended its reach ...
- Google+ Hosts First Real-Time Hangout-A-Thon To Support Charity
Online Media Daily, Laurie Sullivan - Monday, December 2, 2013
Google will use its social network Google+ video service Hangouts to he ...
- Major Search Engines Reveal Key Marketers, Brand Searches For 2013
Online Media Daily, Laurie Sullivan - Monday, December 2, 2013
Marketers building audience segments or search strategies to target or retarget specif ...
- Apple Continues Acquisitions Spree, Acquires Topsy
Online Media Daily, Laurie Sullivan - Monday, December 2, 2013
Apple has acquired Topsy, a company that develops tools for analyzing Twitt ...
- Ask.com's Site TheKnow Knows The Voice Behind Siri And More
SearchBlog, Laurie Sullivan - Tuesday, December 3, 2013
It's pretty obvious that questions would fuel searches across Ask.com, but th ...
- Google Glass Wearer Gets Ousted From Seattle Restaurant
Around the Net in Search Marketing, Laurie Sullivan - Monday, December 2, 2013
Management at the Lost Lake restaurant in Seattle kindly asked a patr ...
- Amazon's Prime Air Delivery To Support Online Ordering
Around the Net in Search Marketing, Laurie Sullivan - Monday, December 2, 2013
It's at least four years into the future, but Amazon CEO Je ...