- OpenX, AdTruth Ink Deal For Mobile Ad Targeting
Data and Targeting Insider, Laurie Sullivan - Wednesday, January 30, 2013
Wednesday OpenX Software will announce a partnership with device recognition platform compa ...
- Targeting The Consumer: Comparing Tablet to Desktop Paid Search Performance
Engage:Affluent, Skip Brand - Wednesday, January 30, 2013
In my world, we think a lot about reaching affluent audiences wi ...
- SEM: Still Trendy After All These Years
Performance Marketing Insider, Aaron Goldman - Wednesday, January 30, 2013
It's been a few years since I officially brought sexy back ...
- Google AdWords Gets Three Video Metrics Tools
SearchBlog, Laurie Sullivan - Wednesday, January 30, 2013
Google released three new AdWords measurement reporting tools for video Wednesday, whi ...
- Conversion Tracking: Facebook Against Google
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, January 29, 2013
Conversion tracking makes it easier for Facebook to show that an ...
- UK Editor Sues Google Over Privacy
Around the Net In OMD Europe, Nina Lentini - Monday, January 28, 2013
Judith Vidal-Hall, former editor of Index On Censorship magazine, is the fir ...
- Common Thread: Bar Hopping And Social Media
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 29, 2013
Planning a night out? Search online for the venue, research reviews a ...
- Search For Feedback, Even Negative
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 29, 2013
No one's perfect. We can all improve. Some might argue that a ...
- Inbound Marketing Mobile TIps
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 29, 2013
There are millions of consumers looking for information on their mobile device ...
- Search Remains Key Yahoo Investment
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 29, 2013
Yahoo CEO Marissa Mayer said in the Q$ 2012 earnings call th ...
- Yahoo Bests Revenue, Earnings Expectations
Online Media Daily, Mark Walsh - Monday, January 28, 2013
Yahoo's fourth-quarter financial results showed that Marissa Mayer still has work ...
- Google PLAs: Marketers Gain Stronger Understanding Of Intent
Online Media Daily, Laurie Sullivan - Tuesday, January 29, 2013
Google product listing ad share, as a percent of total search click ...
- BlackRock Sinks $80 Million Into Twitter
Online Media Daily, Laurie Sullivan - Monday, January 28, 2013
Twitter has attracted an investment fund from BlackRock to the tune ...
- Anticipating The Digital Puck
Performance Marketing Insider, Ryan DeShazer - Tuesday, January 29, 2013
I was recently asked by a client to prepare a detailed, "thoughtfu ...
- Vanity Searcher Loses Lawsuit Against Google, Yahoo
PolicyBlog, Wendy Davis - Tuesday, January 29, 2013
Psychologist Carla Ison didn't like what she saw when she conducted vani ...
- NFC For Retail Gets A Special Interest Group
Raw, Laurie Sullivan - Tuesday, January 29, 2013
A special interest group formed by the standards body NFC Forum n ...
- Analyzing Social Data With An Eye Toward Search
SearchBlog, Laurie Sullivan - Tuesday, January 29, 2013
As search becomes more personal, marketers will see an increase of technolo ...
- Social Media Open To Lawsuits In Ireland
Around the Net In OMD Europe, Nina Lentini - Sunday, January 27, 2013
Google, Facebook and Twitter's decision to establish their European bases in Dubl ...
- When To Acquire A Web Site
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 28, 2013
Companies that are interested in quickly moving into a specific segment, technolo ...
- How To Conduct A Mobile SEO Audit
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 28, 2013
Aleyda Solis share the steps to completing an SEO audit, from platfo ...
- What Companies Must Know As Consumers Transition To Tablets
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 28, 2013
ABI Research released findings that explore the impact of tablets on U. ...
- The World Of SEO According To Bing's Duane Forrester
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 28, 2013
Mark Jackson goes one on one with Bing's Duane Forrester to uncov ...
- PPC Campaign Management Tips And Tricks
Marketing: Causes, Lauren Kade - Monday, January 28, 2013
Managing your AdWords campaigns can be a daunting task, and many nonprofi ...
- Marketers Need To Better Align Search, Online Goals
Online Media Daily, Laurie Sullivan - Friday, January 25, 2013
Marketers need to better communicate how revenue acquisitions goals and results contribu ...
- Qualcomm Expanding 3D AR Technology For Brands
Online Media Daily, Laurie Sullivan - Friday, January 25, 2013
Qualcomm is working to develop augmented reality for more complex 3D objec ...
- Google, GOOD Hold Hackathon Looking For Talent
SearchBlog, Laurie Sullivan - Monday, January 28, 2013
Google held a hackathon for Google TV and YouTube last weekend ...
- Google Won't Hide British Cop Crime Results
Around the Net In OMD Europe, Nina Lentini - Thursday, January 24, 2013
The search giant said one police force asked it to remove ...
- SEM: What It Takes To Succeed
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 25, 2013
Serving up a bit of inspiration, Adam Audette suggests ways to "w ...
- Content Marketing, Targeting And Personalization, Mobile Optimization Top 3 Trends
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 25, 2013
Some 58% of marketers said a lack of analytic and optimization skil ...
- How To Protect Return On Ad Spend
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 25, 2013
How does a business grow its paid-search campaign at a "safe a ...