- Despite Stock Plunge, Snap Introduces New Ad Product For Summer Travelers
Social Media Insider, Colin Kirkland - Wednesday, June 1, 2022
Snap is targeting hotels, airlines, tours, and online travel agencies in today ...
- Dentsu International, WFA Find 'Shoppable Media' Poised To Explode
MediaDailyNews, Joe Mandese - Thursday, May 26, 2022
Most WFA members say they're in "trial mode," but project big jum ...
- Snap's Warning On Ad Sales Isn't Necessarily Worrisome For Publishers
Publishing Insider, - Wednesday, May 25, 2022
The implications for publishers vary by their business models and revenue mi ...
- Legacy Media Stocks Pulled Down By Snap's Ad Warning
MediaDailyNews, Wayne Friedman - Tuesday, May 24, 2022
Signaling a wider macro-view of a possible slowdown in advertising, traditional TV-bas ...
- Snap Shares Plunge 39% After More Bad News, Other Ad Platforms Also Impacted
Digital News Daily, Karlene Lukovitz - Tuesday, May 24, 2022
Snap is likely to miss its Q2 earnings guidance. Analysts fear a ...
- Friends Can Now Shop Together With New eBay Snapchat Sticker
Digital News Daily, Colin Kirkland - Thursday, May 19, 2022
This is the first time eBay links can be shared visually throu ...
- Snapchat Lenses Violate Illinois Biometric Privacy Law, Users Claim
Digital News Daily, Wendy Davis - Monday, May 16, 2022
Two Illinois residents allege in a new lawsuit that Snapchat is violati ...
- Snap Names Advertising, W+K Veteran Colleen DeCourcy Chief Creative Officer
Digital News Daily, Colin Kirkland - Thursday, May 12, 2022
DeCourcy spent more than a decade at Wieden+Kennedy producing award-winning work f ...
- New Study Reveals Best Ad Practices On Snapchat
Digital News Daily, Colin Kirkland - Tuesday, May 10, 2022
A new study by VidMob finds star power strongly drives ad engageme ...
- Snap Forms Partnership With Cameo, Intros New Ad Format, Expanded Programming
Digital News Daily, Colin Kirkland - Wednesday, May 4, 2022
The partnership will allow Snap advertisers to pay Cameo members to crea ...
- Tinuiti Partners With Snapchat To Drive Performance
Digital News Daily, Colin Kirkland - Friday, April 22, 2022
Through the partnership, Tinuiti will gain access to the full suite ...
- Is Snapchat Paving The Way For Art In The Metaverse?
Social Media Insider, Colin Kirkland - Wednesday, April 20, 2022
Snap has had another focus bubbling behind the scenes: its Lens Studi ...
- Snapchat Automates News Publisher Uploads, Sells Vertical Video Ads
Digital News Daily, Karlene Lukovitz - Wednesday, April 13, 2022
More than 40 U.S. and international publishers are already using the Dynam ...
- TikTok Surpasses Snapchat As Teens' Favorite, Facebook And Twitter Barely Register
Digital News Daily, Karlene Lukovitz - Friday, April 8, 2022
In another bad sign for Meta, nearly half of teens are eith ...
- Snapchat Must Face Claim That Speed Filter Caused Fatal Car Crash
Digital News Daily, Wendy Davis - Tuesday, April 5, 2022
Family members of two passengers killed in a high-speed car crash c ...
- Snap Goes To The Oscars, Spots Encourage Viewers To Learn Sign Language
Digital News Daily, Colin Kirkland - Thursday, March 24, 2022
Snap's first Oscars TV spots honor deaf and hard-of-hearing communities, and featu ...
- Snap Acquires Brain-Computer Interface Technology
Performance Marketing Insider, Laurie Sullivan - Thursday, March 24, 2022
Snap may finally hold a significant clue to the next generation ...
- Snap Launches Location-Based AR Feature For Marketers, Creators
Digital News Daily, Colin Kirkland - Thursday, March 17, 2022
Custom Landmarkers will allow marketers and creators to develop custom, location-based ...
- How A Late Super Bowl Affected Valentine's Day Social Ad Spend
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 14, 2022
How did the late Super Bowl affect advertising? StitcherAds found the conversi ...
- Social Media Usage Slips From Pandemic Peak For Most Consumers
Research Intelligencer, - Monday, February 14, 2022
Consumers who use digital pinboard platform Pinterest are the most likely ...
- Snap Sees First Quarterly Profit, Ad Biz Rebounds From iOS Challenges
Digital News Daily, Karlene Lukovitz - Friday, February 4, 2022
Snap's direct-response advertising has recovered faster than expected, CFO Derek Andersen repor ...