- England's World Cup Team Read Out By Kids, Not Pundits
Around the Net In MAD London, Sean Hargrave - Thursday, May 17, 2018
In a very well-received move, the FA announced the England squad yesterd ...
- ITV Announces World Cup TV Sponsors
Around the Net In MAD London, Sean Hargrave - Wednesday, May 16, 2018
ITV has announced that Budweiser, Volkswagen and Screwfix will sponsor its Wor ...
- Quarter Of Brits Will Tune Out Once England Knocked Out Of World Cup
Around the Net In MAD London, Sean Hargrave - Monday, May 14, 2018
A survey by Oath has found that one in four Britons wi ...
- 'Bud Bot' Will Link England Fans For World Cup Games
Around the Net In MAD London, Sean Hargrave - Friday, May 11, 2018
Budweiser has announced it is to launch the "Bud Bot" through whi ...
- Russia World Cup -- Challenge Or Opportunity?
Around the Net In MAD London, Sean Hargrave - Wednesday, April 25, 2018
"Marketing Week" takes a hard look at Russia 2018 to point o ...
- Tinder Celebrates Manchester City Deal With Light Blue Blimp
Around the Net In MAD London, Sean Hargrave - Friday, April 6, 2018
Tinder is taking to the sky above Manchester this week with ...
- Facebook And WhatsApp Named Best Platforms For World Cup Outreach
Around the Net In MAD London, Sean Hargrave - Wednesday, March 28, 2018
GlobalWebIndex research suggests that Facebook and Whatsapp are the best platforms f ...
- Social Is Social, Messaging Is Personal, Right?
London Blog, Sean Hargrave - Wednesday, March 28, 2018
Researchers are suggesting WhatsApp is apt for World Cup engagement. But they' ...
- Carlsberg Ends England Football Team Sponsorship After 22 Years
Around the Net In MAD London, Sean Hargrave - Monday, February 26, 2018
After 22 years, Carlsberg will end its sponsorship of the England footba ...
- Arsenal Extends 'Record Deal' With Emirates
Around the Net In MAD London, Sean Hargrave - Tuesday, February 20, 2018
Arsenal has extended its shirt sponsorship deal with Emirates in what t ...
- Premier League Rights Sell For Slightly Less, BT and Sky Stay In Control
Around the Net In MAD London, Sean Hargrave - Wednesday, February 14, 2018
In the end there was no rights inflation for Premier League footbal ...
- Mastercard Renews Champions League Sponsorship
Around the Net In MAD London, Sean Hargrave - Friday, February 9, 2018
Mastercard has renewed its sponsorship of Uefa's Champions League from 2018 throu ...
- Premier League Rights -- Is Amazon One To Watch?
London Blog, Sean Hargrave - Friday, February 9, 2018
If you are looking for a dark horse bidder, Amazon just mig ...
- Will Amazon Push UK Premier League Rights Up To GBP6bn?
Around the Net In MAD London, Sean Hargrave - Wednesday, January 24, 2018
Research by Ampere Analysis predicts the UK Premier League rights could sho ...
- FA Seeks Influencers To Introduce The FA Cup To A New Generation
Around the Net In MAD London, Sean Hargrave - Tuesday, January 9, 2018
"Campaign" reports the FA is reaching out to a new generation ...
- Amazon Looks Beyond Football As It Targets More Live Sports
Digital News Daily, Alex Weprin - Friday, January 5, 2018
In the U.S., Amazon's simulcast of NFL "Thursday Night Football" games a ...
- Wieden+Kennedy Land England Football Role
Around the Net In MAD London, Sean Hargrave - Thursday, December 7, 2017
Wieden+Kennedy has been appointed as the FA's creative account to assist i ...
- Does England Really Need Agency Branding?
London Blog, Sean Hargrave - Thursday, December 7, 2017
No catchy taglines can get around the simple fact that the Engla ...
- FIFA Is Struggling For 2018 World Cup Sponsors
Around the Net In MAD London, Sean Hargrave - Wednesday, November 29, 2017
FIFA is short on sponsors for the 2018 World Cup, and it ...
- FIFA's Sponsor Issue Isn't Just Corruption, But Brand Indifference
London Blog, Sean Hargrave - Wednesday, November 29, 2017
Corruption is a major issue -- but brands may be staying aw ...
- Premier League To Increase Live Games, Saturday Night Fixtures Likely
Around the Net In MAD London, Sean Hargrave - Friday, November 17, 2017
Premier League clubs have voted to raise the number of live gam ...
- Amazon Orders Superhero Drama, Soccer Reality Show For Prime Service
Digital News Daily, Alex Weprin - Thursday, November 9, 2017
The company has ordered two new series with high-profile names and subjec ...
- Fox Stock Falls On U.S. World Cup Defeat
Television News Daily, Wayne Friedman - Wednesday, October 11, 2017
The stock price of 21st Century Fox was down on Wednesday, ...
- Premier League Clubs Want A Greater Share Of Media Rights
Around the Net In MAD London, Sean Hargrave - Friday, October 6, 2017
The top six clubs in the English Premier League are asking f ...
- Facebook Tests Tools To Combat Fake News
Digital News Daily, Gavin O'Malley - Thursday, October 5, 2017
Facing a barrage of criticism for assisting in the spread of fa ...
- Cristiano Ronaldo Stars In New Fifa 18 'Tornado' Ad
Around the Net In MAD London, Sean Hargrave - Friday, September 29, 2017
As Fifa 18 is released today, a new tv ad by Ad ...
- Heineken Kicks Off New Global UEFA Champion League Campaign
Out to Launch, Larissa Faw - Thursday, September 14, 2017
Heineken is releasing its latest campaign supporting its sponsorship of the UE ...
- Nissan Renews Champions League Sponsorship
Around the Net In MAD London, Sean Hargrave - Tuesday, September 12, 2017
Nissan is renewing its sponsorship of the Champion League football competition f ...
- Manchester United Is Winning The Battle For Social Engagement
Around the Net In MAD London, Sean Hargrave - Monday, August 21, 2017
Manchester United is winning the social battle in the Premier League, accordi ...
- Turner To Launch A Premium Sports Streaming Service
Television News Daily, Wayne Friedman - Thursday, August 17, 2017
European football will be one of the core sports for the streaming-vid ...