- Twitter Records First Profit, Video Ad Revenues Drive Boost
Digital News Daily, Gavin O'Malley - Thursday, February 8, 2018
Reporting its first quarterly profit since going public, Twitter took in $ ...
- FTC Sues Companies That Touted Get-Rich-Quick Scheme On Facebook
Digital News Daily, Wendy Davis - Thursday, February 8, 2018
The FTC obtained an order against companies that allegedly ran ads ...
- Facebook Paid Pollster To Track Zuckerberg's Popularity
Around the Net In Digital, Gavin O'Malley - Wednesday, February 7, 2018
In recent years, Facebook has hired pollsters to closely track the publ ...
- ASA Rules Against Poundland's Saucy Elf Christmas Campaign
Around the Net In MAD London, Sean Hargrave - Thursday, February 8, 2018
Poundland has received a slap on the wrist and had a seri ...
- Teleflora Brings Valentine's Day To Life
Marketing Daily, Tanya Gazdik - Wednesday, February 7, 2018
Teleflora is inviting consumers with a secret crush to come by N.Y. ...
- Which Super Bowl Celebrities, Brands Generated The Most Buzz?
Digital News Daily, Laurie Sullivan - Tuesday, February 6, 2018
Amobee analysts looked at the celebrities generating the most tweets around Sup ...
- How Super Bowl Ads Stacked Up On Social Media
Social Media Insider, Gavin O'Malley - Wednesday, February 7, 2018
Facebook advertisers are actually seeing the most video views on the Mond ...
- Super Bowl's Social Scores: Pepsi Wins Tweet Fest, Top Hashtags Go To Bud Light, Toyota
Digital News Daily, Gavin O'Malley - Monday, February 5, 2018
In terms of actual tweets, Pepsi won the night with its #ForTheFa ...
- Facebook And Google Unrivalled Duopoly Relies On Three Letters -- ROI
London Blog, Sean Hargrave - Tuesday, February 6, 2018
The results are in -- and the duopoly of Facebook and Goog ...
- Why Merkle Ranked Avocados From Mexico No. 1 Super Bowl Ad
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 6, 2018
Avocados From Mexico returned for a second straight year and this ti ...
- Marketers Bet On Digital To Drive Interest In Super Bowl Ads
Digital News Daily, Alex Weprin - Thursday, February 1, 2018
Across industries, marketers are banking on their $5 million-plus ad buys ...
- National Geographic, Sprint Launch Quest To Find Innovation In Wireless Tech
Digital News Daily, Laurie Sullivan - Friday, February 2, 2018
The campaign -- Chasing Genius: Unlimited Innovation -- challenges people to ma ...
- This Habit Could Destroy Us
Media Insider, Kaila Colbin - Friday, February 2, 2018
Now that Facebook has decided it's better for us to see mo ...
- Is Facebook's Local Media Push Good For TV Networks?
TV Watch, Wayne Friedman - Friday, February 2, 2018
Facebook has issues when it comes to fake news, especially dubious conte ...
- Twitter Prevails In Suit Over ISIS Attack
Digital News Daily, Wendy Davis - Wednesday, January 31, 2018
Twitter won't have to face a lawsuit by family members of t ...
- Lawmakers Press Facebook And Twitter On Russian Role In #ReleaseTheMemo
Digital News Daily, Wendy Davis - Wednesday, January 31, 2018
"As the 2018 election season begins in earnest, we cannot allow Russ ...
- Sprout Social Supports Posting Single-Image Instagram Posts
Digital News Daily, Laurie Sullivan - Wednesday, January 31, 2018
Sprout Social will support Instagram's new scheduling feature, which allows brands a ...
- Facebook Registers Small Dip In User Time
Digital News Daily, Gavin O'Malley - Wednesday, January 31, 2018
CEO Zuckerberg said the decline was a direct result of ongoing chang ...
- And The Oscar For Business Strategy Goes To ....
Media Insider, Ted McConnell - Thursday, February 1, 2018
Facebook just reduced its inventory on purpose - unleashing massive speculation ...
- Awaiting Fourth Quarter Metrics, Snap Presents Uneven Picture
Mobile Insider, Gavin O'Malley - Thursday, February 1, 2018
What effect has Snapchat's big redesign had on ad partners? We'll ha ...
- Pinterest Poaches Google's 'Computer Vision' Research Head
Around the Net In Digital, Gavin O'Malley - Tuesday, January 30, 2018
Pinterest just hired Google computer vision research head Chuck Rosenberg to le ...
- Facebook Bans Cryptocurrency Ads
Digital News Daily, Gavin O'Malley - Tuesday, January 30, 2018
While not all cryptocurrency may be deceptive or harmful, too many b ...
- Zenith Helps 'Incubate' CoverGirl Project With Allure Magazine
MAD, Larissa Faw - Tuesday, January 30, 2018
Cosmetics brand CoverGirl and its agency Zenith are partnering with 'Allure' a ...
- Video Ad Options Still Strong On Social Networks
Social Media Insider, Gavin O'Malley - Wednesday, January 31, 2018
At least through 2022, video adverting opportunities will abound on Facebook, Instagr ...
- New York AG Investigating Follower Factory Devumi
Around the Net In Digital, Gavin O'Malley - Monday, January 29, 2018
New York attorney general Eric Schneiderman has opened an investigation into follow ...
- Facebook Updates Privacy Settings, Educates Public
Digital News Daily, Gavin O'Malley - Monday, January 29, 2018
Amid mounting pressure from governments and consumer watchdogs, Facebook is rolling o ...
- Facebook, Instagram Bolster NFL Fan Engagement
MAD, Larissa Faw - Tuesday, January 30, 2018
The playoffs, as a whole, drive more users to platforms. However, conte ...
- In Analysis Of Social Buzz, Telecom Players Find Varied Success
Marketing Daily, Aaron Baar - Tuesday, January 30, 2018
"We saw different reasons why brands improved. Each brand has its o ...
- Trust In Media, Social Platforms Dips, Traditional Journalism Rises
Publishers Daily, Sara Guaglione - Monday, January 29, 2018
Distrust in media was found in 22 of 28 countries surveyed, most ...
- Twitter Expands Ad Options With Sponsored 'Moments'
Publishing Insider, Melynda Fuller - Tuesday, January 30, 2018
The sponsorship option opens a new avenue of social-media revenue at ...