- Email By The Yard: A Primer On Metrics
Email Insider, Ray Schultz - Wednesday, December 20, 2023
From the open rate to the bounce rate, email senders must ke ...
- The Dismal Science Of Email Deliverability
Email Insider, Ray Schultz - Friday, December 8, 2023
Here are some strategies to get your email delivered into the inbo ...
- Agency Finds Review Abuse, LSA Reviewjacking On Google
Performance Marketing Insider, Laurie Sullivan - Thursday, December 7, 2023
Review stars disappeared overnight from search results for many businesses in 201 ...
- IAB Tech Lab Plans To Verify Data Deletion Requests
MediaDailyNews, Laurie Sullivan - Friday, November 3, 2023
IAB Tech Labs CEO Anthony Katsur said a signal will propagate t ...
- Google AI, YouTube Exclude Topics To Deliver Ads Responsibly
MediaDailyNews, Laurie Sullivan - Thursday, November 2, 2023
Marketers now have ways to exclude topics when advertising on YouTube a ...
- Is CAN-SPAM Toast? The Old Law Does Not Serve Our More Complicated Age
Email Insider, Ray Schultz - Thursday, November 2, 2023
CAN-SPAM is less draconian than GDPR and what Gmail and Yahoo n ...
- Meta Urges Supreme Court To Reject Appeal In Robotexting Battle
MediaDailyNews, Wendy Davis - Wednesday, October 25, 2023
Meta Platforms is urging the Supreme Court to leave in place ...
- Gmail Draws The Line, Adds Tough Anti-Spam Rules
Email Insider, Ray Schultz - Tuesday, October 3, 2023
Gmail's new requirements start in February 2024. Yahoo is also making the ...
- Why Andi May Succeed In Search Automation Where Others Failed
Performance Marketing Insider, Laurie Sullivan - Thursday, September 7, 2023
"I'm really excited about the assistant part of generative AI," says An ...
- Judge Throws Out RNC Suit Against Google Over Spam Filters
MediaDailyNews, Wendy Davis - Friday, August 25, 2023
A federal judge has thrown out the Republican National Committee's lawsuit accusi ...
- Spam Guide Rails: A Refresher Following The Experian Settlement
Email Insider, Ray Schultz - Monday, August 21, 2023
Most CAN-SPAM violators are scam artists and malware senders. But even legitima ...
- Undeliverable: Email Teams Face Inbox Challenges
Email Insider, Ray Schultz - Wednesday, August 16, 2023
A fourth of all email senders are unsure of their delivery rat ...
- Experian Violated Can-Spam Law, FTC Charges
Digital News Daily, Wendy Davis - Monday, August 14, 2023
Experian Consumer Services agreed to pay $650,000 over alleged Can-Spam violations. ...
- Smack The Hack: Email Security Vendor Accused Of Exposing Addresses
Email Insider, Ray Schultz - Monday, August 14, 2023
But is it fair to expect all domain owners to verify t ...
- Google Merchant Center Policy Tags AI-Generated Reviews As Spam
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 28, 2023
Automated review content created by generative AI will be considered spam a ...
- Keeping Law Firm Emails Out Of The Spam Box
Around the Net in Email, Ray Schultz - Monday, June 19, 2023
Law firms are increasingly using email marketing. But it is a was ...
- Gmail Is Shooting Email Newsletters Into Spam Folders: Report
Email Marketing Daily, Ray Schultz - Thursday, June 8, 2023
An apparent Gmail glitch is shooting email newsletters into spam folders. ...
- Google Adds A Spam Folder To Drive
Email Marketing Daily, Ray Schultz - Wednesday, May 10, 2023
The folder will be similar to the Gmail spam folder, Google s ...
- UK Recruitment Firm Hit With Fine For Sending Spam
Around the Net in Email, Ray Schultz - Monday, April 17, 2023
Join The Triboo Limited (JTT), a London-based recruitment firm, has been hit wi ...
- Microsoft Integrates Generative AI In Cybersecurity Tools
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 28, 2023
Microsoft is bringing the next generation of artificial intelligence (AI) to cybersecur ...
- Court Confirms Pro-Facebook Ruling In Text Message Battle
Digital News Daily, Wendy Davis - Tuesday, February 28, 2023
Meta Platforms won't have to face a lawsuit accusing it of sendi ...
- Three Ways Google Ensures Safe Online Shopping
Performance Marketing Insider, Laurie Sullivan - Tuesday, February 28, 2023
Google has several "tools and features in place to make sure y ...
- FCC To Vote On Regulations To Curb Text Spam
Mobile Insider, Wendy Davis - Wednesday, February 22, 2023
The FCC will vote on proposed text spam regulations, including one ...
- Microsoft Outlook Spam Filter Reportedly Let Suspicious Emails Through
Email Marketing Daily, Ray Schultz - Tuesday, February 21, 2023
Microsoft Outlook users complained that their inboxes were hit with spam ...
- Google Talks Back: Tech Giant Asks Court To Drop Suit Over Alleged Spam Bias
Email Marketing Daily, Ray Schultz - Wednesday, February 8, 2023
The tech giant claims the Republican National Committee failed to show ...
- Consumers Prefer Generic Messages To Personalized Ones, Study Finds
Email Marketing Daily, Ray Schultz - Monday, January 30, 2023
Gen Z is least likely to provide personal details. And many shoppe ...
- FEC Throws Out Republicans' Complaint Over Gmail Spam Filter
Digital News Daily, Wendy Davis - Tuesday, January 17, 2023
Google "credibly asserts that its spam filter is applied on a political ...
- Email Sand Traps: How To Keep Your Messages From Being Blocked
Email Insider, Ray Schultz - Friday, January 6, 2023
Litmus and Salesforce offer tips to help marketers get emails into t ...
- Google's Jigsaw Develops Free Terrorism Moderation Tool For Small Websites, Publishers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 3, 2023
Working through its business unit Jigsaw and with the Tech Against Terrori ...
- Meta Prevails In Robotexting Battle Over Birthday Messages
Digital News Daily, Wendy Davis - Wednesday, December 21, 2022
Siding with Meta Platforms, a federal appellate court on Wednesday refused ...