- Netflix Will Press Content Leverage Against Streaming Competitors: Analyst
Television News Daily, Wayne Friedman - Friday, August 30, 2024
Streaming and media players have no choice but to continue to se ...
- Saving RSNs?: ESPN Wants To Add Local MLB, NBA Games
TV Watch, Wayne Friedman - Friday, August 30, 2024
"We want to be part of the solution,' says Jimmy Pitaro, t ...
- Global Sports TV, Streaming Documentaries Hit Record Levels
Advanced TV Insider, Wayne Friedman - Thursday, August 29, 2024
Ampere Analysis says there was a 25% share - 103 sports documentari ...
- YES Network, MSG Network Form NYC-Area Sports Streamer GAME
Television News Daily, Wayne Friedman - Thursday, August 29, 2024
'Gotham Advanced Media & Entertainment' (GAME) will be the new streaming ho ...
- Amazon's Media Agency Review: What Does It Mean For Future Upfront Deals?
TV Watch, Wayne Friedman - Thursday, August 29, 2024
Amazon reportedly pulls in $46.9 billion a year in overall global advertisin ...
- Spotify, Meta Strengthen Bond With 'Continuous' Sharing IG Feature
MediaDailyNews, Colin Kirkland - Wednesday, August 28, 2024
Meta and Spotify appear to be testing a new functionality allowing Instagr ...
- More Interactive Ads For Better-Performing Streaming Brand Messages?
TV Watch, Wayne Friedman - Wednesday, August 28, 2024
A single exposure of an interactive ad leads to 36% stronger bra ...
- Democrats' Presidential Ad Spend 9% Higher Than GOP's
Television News Daily, Wayne Friedman - Tuesday, August 27, 2024
Democrats are slightly ahead of Republicans -- $305 million versus $280 milli ...
- Linear-To-Streaming Ad Struggles: Long Road Ahead Or Drag Race Sprint?
TV Watch, Wayne Friedman - Monday, August 26, 2024
Four of the five legacy media companies were down in advertising resul ...
- Roku To Boost Video Ad Revenue From New DSP Deals: Analyst
Television News Daily, Wayne Friedman - Friday, August 23, 2024
Guggenheim estimates gains from new expanded DSP selling platform deals will s ...
- Major Sports Pulls Big Streaming Signups: Can Other Genres Do That?
TV Watch, Wayne Friedman - Friday, August 23, 2024
NBCU's Peacock posted strong results for the Paris Olympics, adding 2.8 milli ...
- Amazon Prime Video Is Top Streamer For Sports Viewers
Research Intelligencer, Robert Williams - Thursday, August 22, 2024
While Venu Sports is mired in litigation, some viewers are watching li ...
- Streaming's Viewership Growth Mostly Hurts Cable TV
Research Intelligencer, Robert Williams - Wednesday, August 21, 2024
Broadcast television held steady at about 20% of total viewing time amo ...
- Google Helps Netflix Make 'Emily In Paris' Shoppable
MediaDailyNews, Laurie Sullivan - Monday, August 19, 2024
Netflix's series "Emily in Paris" will become shoppable through a feature call ...
- Nielsen: 'Total TV' Sets Another Record: 41.4% Share In July
Television News Daily, Wayne Friedman - Tuesday, August 20, 2024
The Paris Olympics helped pushed up viewing results significantly over the Ju ...
- CTV: Quantifying Non-Performance In Performance Media
Performance Marketing Insider, Laurie Sullivan - Monday, August 19, 2024
Connected television took on a vibe of performance media as it matur ...
- NFL Goes All In On 'This Is Football Country': A Unifier For The US?
TV Watch, Wayne Friedman - Monday, August 19, 2024
The "This Is Football Country" campaign carries the message that the leag ...
- Federal Court Blocks Venu Sports Start, Grants Fubo Suit Request
Television News Daily, Wayne Friedman - Saturday, August 17, 2024
The new streaming business of live, linear TV sports-focused networks was plann ...
- Olympics Viewing U.S. Households Up 11% Over Tokyo Games To 60M
Advanced TV Insider, Wayne Friedman - Thursday, August 15, 2024
At least 600,000 new U.S. homes watched some of the Olympics ea ...
- Twitch Takes On Instagram With Video Stories Feature
MediaDailyNews, Colin Kirkland - Tuesday, August 13, 2024
Streamers on Twitch can now record videos up to a minute lo ...
- Many Streaming Viewers Watch Only One Program
Research Intelligencer, Robert Williams - Wednesday, August 14, 2024
Almost three quarters of people who watched Paramount+ only viewed one progr ...
- Summer Premium Streamers' Ad, Promotion Spend Down 25%
Television News Daily, Wayne Friedman - Wednesday, August 14, 2024
TV marketing spend/media value was down by 25% from May 1-August ...
- More On Sports Streaming -- And A Generational Inflection Point
Marketing Insider, Jon Last - Tuesday, August 13, 2024
Particularly for fans under the age of 45, streaming highlights is t ...
- Q2 U.S. Streaming Consumer Spending Soars 27%
Television News Daily, Wayne Friedman - Tuesday, August 13, 2024
U.S. streaming video consumer subscription spending was $11 billion in Q2 ...
- Amazon Prime Video's Switch To Ads Drives Down Ad-Free Video
Research Intelligencer, Robert Williams - Monday, August 12, 2024
Because many Prime Video viewers consider the service to be "free," th ...
- All Fall Down: Basic Cable's A Drag For TV Titans
TVBlog, Adam Buckman - Monday, August 12, 2024
Scanning a list of basic cable channels is like rummaging through ...
- A Sony Deal For Paramount: If Not A 'Fit', What Goes Unfit?
TV Watch, Wayne Friedman - Friday, August 9, 2024
Sony and other legacy media companies are not interested in taking ...
- TV's 2024 Chimp Drought Comes To A 'Crazy' End August 18
TVBlog, Adam Buckman - Friday, August 9, 2024
No sooner did the "TV Blog" lament the lack of chimp-based conte ...
- Smart TV Home Screens Gain Attention, Influence On Program Discovery
Advanced TV Insider, Wayne Friedman - Wednesday, August 7, 2024
Thirty-eight percent of respondents say their opening smart TV home screens ...
- What's Left For Linear TV Businesses? Perhaps Iconic TV Brand Names
TV Watch, Wayne Friedman - Thursday, August 8, 2024
HBO is a brand name that was removed from a newly creat ...