- Email And Text Are On The Rise At Dinnertime
Around the Net in Email, Ray Schultz - Thursday, December 30, 2021
Families still use dinnertime to connect with each other. But they a ...
- New Rule Allowing Email Debt Collection Could Hurt Consumers And Firms, Observers Say
Email Marketing Daily, Ray Schultz - Wednesday, December 29, 2021
Collection firms must allow people to opt out of electronic communications. ...
- Study: Text Works Better Than Email For Restaurants
Email Marketing Daily, Ray Schultz - Thursday, December 23, 2021
Almost all subscribers stay on board for 90 days, outperforming email, Mobivi ...
- Half Of Top Websites Fail To Meet Google User Experience Requirements
Inside Performance, Laurie Sullivan - Monday, December 6, 2021
Walmart.com, Target.com, Tripadvisor.com and social sites including Facebook.com, Instagram.com and Pinterest.com a ...
- Bloomreach And Fast Partner To Offer One-Click Checkout In Email, SMS
Email Marketing Daily, Ray Schultz - Thursday, December 2, 2021
Online shoppers can check out without being redirected, the companies state. ...
- FCC Acting Chief Seeks To Crack Down On Unwanted Robotexts
Digital News Daily, Wendy Davis - Tuesday, October 19, 2021
"Enough with the bogus robotexts that try to trick consumers to sha ...
- Walmart Tests New Text-To-Shop Service
Around the Net in Email, Ray Schultz - Monday, October 18, 2021
Walmart’s “incubation arm” Store Nº8 is rolling out a beta test of a text-to-sh ...
- Email Joy For The Holidays: Most Shoppers Prefer It As A Channel
Email Insider, Ray Schultz - Wednesday, October 13, 2021
Consumers welcome email messages from brands they shop with or plan ...
- Without Personalization, Consumers Don't Get What They Want From Brands
Inside Performance, Laurie Sullivan - Tuesday, September 28, 2021
The Cordial Cross-Channel Marketing Study set out to show how marketers shou ...
- The Text Tide: Channel Is Moving Up On Email, Especially Among Gen Zers
Email Insider, Ray Schultz - Thursday, September 23, 2021
The majority of consumers still prefer email for brand communications. But 8 ...
- Third-Party Data Issues Make SMS Marketing More Attractive
Mobile Insider, Karlene Lukovitz - Thursday, September 23, 2021
Data collected through explicit upfront consent and ongoing interaction via the under-us ...
- MessageMedia Teams Up With ActiveCampaign For SMS
Email Marketing Daily, Ray Schultz - Monday, September 13, 2021
The arrangement will allow brands to improve customer engagement with text messagin ...
- Google To Shutter Expanded Text Ads
Inside Performance, Laurie Sullivan - Wednesday, September 1, 2021
Responsive search ads will become the only search ad type that markete ...
- Consumers Value Privacy But Are Still Shopping Online, Study Finds
Email Marketing Daily, Ray Schultz - Tuesday, August 17, 2021
Most prefer email for marketing communications, with text a distant second, Treasu ...
- SMS For SMBs: Keap Offers Automated Texting Tool
Email Marketing Daily, Ray Schultz - Tuesday, August 10, 2021
Keap offers a broadcast tool with built-in compliance. The company claims th ...
- Text Marketing On The Rise, 61.8% Of Consumers Have Opted In To Messages: Study
Email Marketing Daily, Ray Schultz - Wednesday, July 7, 2021
But most consumers will opt out if they receive too many messag ...
- Study: Texting On the Rise Among Consumers And Marketers
Email Marketing Daily, Ray Schultz - Tuesday, June 29, 2021
Almost two-thirds of consumers have subscribed to texts from at least o ...
- New Email Tools Will Help Firms Communicate With Shareholders, Company Says
Email Marketing Daily, Ray Schultz - Monday, June 28, 2021
SRAX has debuted two new messaging features that will allow targeted ema ...
- The Email Love Bug: Channel Tops Four Global Markets
Email Insider, Ray Schultz - Thursday, June 17, 2021
Most prefer email, right up to the C-suite. But mobile is emergi ...
- Twilio To Acquire Texting Firm Zipwhip For $850 Million
Email Marketing Daily, Ray Schultz - Monday, May 17, 2021
The deal will close later this year, and Zipwhip will become pa ...
- Amazon Sues Text-Messaging Scammers For Impersonation
Digital News Daily, Wendy Davis - Thursday, May 13, 2021
Amazon is suing dozens of affiliate marketers for allegedly impersonating the compa ...
- It's Text Time: Most Consumers Are Open To Mobile Messages
Email Insider, Ray Schultz - Thursday, April 29, 2021
Almost all shoppers have made at least one purchase on mobile ...
- HubSpot Makes Strategic Investment In OneSignal
Email Marketing Daily, Ray Schultz - Wednesday, April 14, 2021
HubSpot, which recently acquired the email newsletter The Hustle, will have add ...
- Going For The Big Spend: B2C Marketers Boosting Their Messaging Budgets
Email Insider, Ray Schultz - Tuesday, April 13, 2021
Almost all expect their spending on email, text and push to increa ...
- Justice Department Warns About Fake Post-Vaccine Survey Scams
Email Marketing Daily, Ray Schultz - Monday, April 5, 2021
Fraudulent emails and texts are promising prizes to their intended victims. ...
- Klaviyo Debuts Benchmarking And SMS Tools
Email Marketing Daily, Ray Schultz - Wednesday, March 31, 2021
The new products can help brands communicate in several channels, the compa ...
- Retailer Uses Text And Virtual Appointments To Engage Shoppers
Around the Net in Email, Ray Schultz - Monday, March 22, 2021
Retail apparel brand Henry Rosen is using text messages, web technology a ...
- Emotive Raises $50 Million, Bringing Valuation To $400 Million
Email Marketing Daily, Ray Schultz - Monday, March 1, 2021
Text platform provider Emotive apparently wants to replace email and do aw ...
- Winning Engagement: Brands Are Spending More On Messaging
Email Insider, Ray Schultz - Friday, February 19, 2021
Firms that see themselves as excellent at engagement are more likely ...
- Brands Turn To Texting To Communicate During Pandemic: Study
Around the Net In Digital, Ray Schultz - Thursday, February 18, 2021
A new study shows that 70% are using texting to reach custome ...