- Younger Consumers Are Most Likely To Protect Privacy
Research Intelligencer, Robert Williams - Thursday, October 19, 2023
Forty-two percent of people ages 18 to 34 have switched companies ...
- California's Solution To Online Privacy Has Holes
Data & Programmatic Insider, Laurie Sullivan - Monday, October 16, 2023
The Delete Act, which allows California residents to make one request ...
- Samsung Ads, Epsilon Partnership Creates First-Party Data Custom Audiences
MediaDailyNews, Laurie Sullivan - Wednesday, September 27, 2023
The partnership creates an OTT-buying solution to deliver addressable connected TV f ...
- California Assembly Passes New Data Broker Restrictions
MediaDailyNews, Wendy Davis - Wednesday, September 13, 2023
Lawmakers in the California Assembly on Wednesday approved the Delete Act, whi ...
- Google, YouTube Data Migrates More Easily Based On Italy's Competition Mandate
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 1, 2023
Google has made it easier to back up and transfer personal da ...
- Buyer Poll Confirms Shift In Targeting Tactics, More Stress On Audio Media
Digital News Daily, Karlene Lukovitz - Friday, May 19, 2023
Although third-party data still dominates among 44%, 75% expect to migrate so ...
- Google To Disable 1% Of Third-Party Cookies In Chrome
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 18, 2023
Google plans to deprecate third-party cookies for 1% of Chrome users ...
- Google Antitrust Compliance Review Shifts To India
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 15, 2023
Google faces an antitrust compliance review in India following a Match Gro ...
- Oracle Can't Shake Advocates' Privacy Lawsuit
Digital News Daily, Wendy Davis - Tuesday, April 11, 2023
Three privacy advocates who brought a class-action complaint against Oracle can proce ...
- Broadcasters Urged To Marshal All-Out First-Party Data Push
Digital News Daily, Karlene Lukovitz - Thursday, February 23, 2023
Revenue, sales, marketing, content, product, technology and innovation are all at stak ...