- Take Your Ads Off TV Completely? Will You Disappear?
TV Watch, Wayne Friedman - Tuesday, January 27, 2009
What's the damage if you're a big consumer brand that spends few ...
- Syndicating TV Shows Is Still A TV Model
TV Watch, Wayne Friedman - Monday, January 26, 2009
Despite its size, syndication has been one of the steadiest national ...
- TV Deal May Be In Palin's Future
Around the Net In Media, Joan Voight - Friday, January 23, 2009
...
- Viagra Ads Posted In Program Guides?
Feedback Loop, - Friday, January 23, 2009
Considering that pharmaceutical companies often air advertisements for "adult products" at tim ...
- The Xbox Channel
Media Magazine, Jonathan Blum - Friday, January 2, 2009
Forget MSNBC. Microsoft's latest TV ambitions are all about Xbox. Suddenly, Microsoft ...
- Should TV Networks Program Their Commercials?
TV Watch, Wayne Friedman - Friday, January 23, 2009
TiVo has just made a case for TV networks to start programmi ...
- PBS To Syndicate British Drama 'MI-5'
MediaDailyNews, - Wednesday, January 21, 2009
BBC Worldwide America and U.S. public broadcasters have inked a syndication de ...
- Why TV Programmers Won't Take Marketing Lessons From The Internet
TV Watch, Wayne Friedman - Thursday, January 22, 2009
This is why TV programmers should never become Reunion.com. Somehow I w ...
- New Licensing Program for Home and Garden TV
Around the Net In Media, Joan Voight - Wednesday, January 21, 2009
Scripps Networks will offer a new licensing program for its Home a ...
- Digital Gap: 9% Of Viewers Unprepared For Switch
MediaDailyNews, Wayne Friedman - Tuesday, January 20, 2009
Nine percent of U.S. TV viewers are still unprepared for the changeov ...
- Streaming History
TV Board, Mike Bloxham - Wednesday, January 21, 2009
In last week's column, I wrote about the possibility of President Obama ...
- With New President, TV Economy Means Lending A Helping Hand
TV Watch, Wayne Friedman - Wednesday, January 21, 2009
One thing came out loud and clear in President Barack Obama's inaugur ...
- Why Internet TV Is Ready To Join Obama
Online Media Daily, John Edwards - Tuesday, January 20, 2009
The election that captivated the U.S. in 2008 is about to rea ...
- The Music Lesson: The Evolution Of Co-opetition?
TV Board, Mitch Oscar - Tuesday, January 20, 2009
I was first introduced to the concept of "Co-opetition" in mid-year 20 ...
- Which Web-Based TV Shows Are Up, Down -- Or Out?
TV Watch, Wayne Friedman - Tuesday, January 20, 2009
Traditional TV marketers always know what's coming. Their point of measurement com ...
- DirecTV Gains, Dish Network Suffers
Around the Net In Media, Joan Voight - Monday, January 19, 2009
...
- Exclusive Inaugural TV Rights Questioned
Around the Net In Media, Joan Voight - Monday, January 19, 2009
Barack Obama's inaugural organizing committee has sold three television networks exclusive acce ...
- TCA: ABC Notes Poor Fall Performance, Rethinks Late Night
MediaDailyNews, Wayne Friedman - Friday, January 16, 2009
UNIVERSAL CITY, Calif. -- NBC's Jay Leno prime-time move might force ...
- Branded Entertainment ID: Do Viewers Care Who's Behind The Curtain?
TV Watch, Wayne Friedman - Monday, January 19, 2009
ESPN will air a documentary in March about the 24 Hours ...
- TV's Painful Transition To The Web
Around the Net In Online Marketing, Ross Fadner - Friday, January 16, 2009
The Washington Post's Rob Pegoraro says that this year's Macworld and Consum ...
- Who Needs The Broadcast Networks?
Feedback Loop, - Friday, January 16, 2009
Great column from Wayne [Friedman]. It's content, not the delivery medium, th ...
- Nielsen: We're Still Unprepared For Digital Transition
MediaDailyNews, Joe Mandese - Friday, January 16, 2009
Even as lawmakers debate whether to extend the deadline for America's transiti ...
- TCA: CBS Expands TV.com Strategy
MediaDailyNews, Wayne Friedman - Thursday, January 15, 2009
UNIVERSAL CITY, Calif.--CBS' big plans for TV.com, the under-the-radar Internet platform th ...
- Survey: Web Video Beats TV Among Respondents Ages 18-24
Online Media Daily, Gavin O'Malley - Friday, January 16, 2009
Coveted 18- to-24-year-old consumers now spend more time watching Web-distributed video th ...
- Old-Line Pay TV Channels: Model For Digital Video Platforms Of The Future?
TV Watch, Wayne Friedman - Friday, January 16, 2009
How can pay channels compete with the rest of the digital worl ...
- Carroll Named Rainbow COO
MediaDailyNews, David Goetzl - Wednesday, January 14, 2009
Ed Carroll, who headed Bravo before it was sold to NBC Univers ...
- 'American Idol' Ratings Go Down A Bit -- But May Be Up With Marketers
TV Watch, Wayne Friedman - Thursday, January 15, 2009
Do the rich get richer? Or, does it just look the w ...
- 'TV Guide' Drops CW, MTV From Listings
MediaDailyNews, - Tuesday, January 13, 2009
TV Guide is dropping the listings for youth-oriented channels the CW a ...
- Will Obama Be Good For Ratings?
TV Board, Mike Bloxham - Wednesday, January 14, 2009
Looking back at the Presidential election and the levels of media consumpti ...
- TV Guide: Guiding Viewers Toward A Few Select Networks
TV Watch, Wayne Friedman - Wednesday, January 14, 2009
Television marketing can sometimes come down to inches -- or, for so ...