- A Little Ray Of Sunshine
TV Board, Mike Bloxham - Friday, February 6, 2009
While it's true to say we -- along with the rest ...
- Forget Digital Concerns: TV Needs To Focus On Near-Term Viewer Economy
TV Watch, Wayne Friedman - Friday, February 6, 2009
The questioning of GE CEO Jeff Immelt about selling off NBC Univers ...
- Bloomberg News Shakeup Begins
Around the Net In Media, Joan Voight - Thursday, February 5, 2009
Financial news network Bloomberg Television pulled the plug on its "Night Tal ...
- Nielsen Puts Online Guru In Charge Of Digital TV Services
MediaDailyNews, Joe Mandese - Thursday, February 5, 2009
In another sign that the businesses of television and online media m ...
- Live From TED
TV Board, Lydia Loizides - Thursday, February 5, 2009
So I am writing this while in Palm Springs attending TED 200 ...
- Super Bowl Makes Media Sense Again With Movies, Gold, Snow Globes
TV Watch, Wayne Friedman - Thursday, February 5, 2009
The Super Bowl media numbers seem more logical now: What has turn ...
- Prime-Time TV Commercial Prices Plummet, CBS Faces Biggest Drop
MediaDailyNews, Joe Mandese - Tuesday, February 3, 2009
The cost of an average prime-time price plummeted 15% during the four ...
- Google Strikes Traffic, Billing Deal Making It Easier To Sell TV Ads
MediaDailyNews, Joe Mandese - Tuesday, February 3, 2009
Google this morning announced an agreement to integrate its Google TV A ...
- What TV Is Learning From The Internet
Online Spin, Cory Treffiletti - Wednesday, February 4, 2009
Many people say the 30-second spot is dead, which may very we ...
- Set-Top-Box Data: Next Steps
TV Board, Charlene Weisler - Wednesday, February 4, 2009
Once a hypothetical exercise, set-top-box data as a measurement tool is quick ...
- How Much Should Sport TV Programmers Reveal?
TV Watch, Wayne Friedman - Wednesday, February 4, 2009
Olympic swimmer Michael Phelps does weed. Should we care? All this mea ...
- BET Gets 'Game'
MediaDailyNews, - Monday, February 2, 2009
"The Game," now in its third season on The CW, is joini ...
- Adressable TV Advertising Pricing: A Has-Been, Not A Be-What?
TV Board, Mitch Oscar - Tuesday, February 3, 2009
Ever since WPP invested in Invidi, Microsoft adopted Navic, Visible World deploy ...
- Real Video Messaging: Watching Hulu Turns Minds To Mush
TV Watch, Wayne Friedman - Tuesday, February 3, 2009
Did you see a YouTube TV commercial in the Super Bowl ...
- Oklahoma City Fails Digital TV Ratings Test, First Nielsen Market To Be Excluded
MediaDailyNews, Joe Mandese - Monday, February 2, 2009
Nielsen Friday said a major TV market has failed a self-imposed te ...
- Out Of Work? Your Fallen Media Company Needs Help, Too
TV Watch, Wayne Friedman - Monday, February 2, 2009
Economic and environmental factors might be in play for the future ...
- Nielsen: Weights In Optimization System Less Than Optimal
MediaDailyNews, - Friday, January 30, 2009
Nielsen Thursday informed clients that it has discovered an "issue" with t ...
- Network Layoffs: ABC Eliminates 5% Of Workforce
MediaDailyNews, Wayne Friedman - Thursday, January 29, 2009
Media/entertainment industry layoffs have hit the Disney-ABC Television Group. Executives close ...
- NBC Super Bowl Spot Super-Sells To Viewers With Little Money
TV Watch, Wayne Friedman - Friday, January 30, 2009
News that NBC had sold a Super Bowl spot to direct respon ...
- 'Broadcast Dysfunction' Report Hits NFL Hard, Says Many Spots Inappropriate For Kids
MediaDailyNews, Joe Mandese - Thursday, January 29, 2009
On the eve of Super Bowl XLIII, an influential public advocacy gro ...
- DTV Delay Defeated By GOP
MediaDailyNews, - Wednesday, January 28, 2009
President Obama got his first setback -- House Republicans defeated a bi ...
- Hallmark Adds Games To Consumer Site
MediaDailyNews, Fern Siegel - Wednesday, January 28, 2009
Hallmark Channel is game for expansion. To extend its online appeal, t ...
- 'Idol' Rules Again, 'Loser' Leads
MediaDailyNews, Wayne Friedman - Wednesday, January 28, 2009
With all presidential inauguration activities out of the way, Fox's "American Ido ...
- TiVo's Rogers: Local TV Needs Radical Ad Rebooting For Long-Term Revival
TV Watch, Wayne Friedman - Thursday, January 29, 2009
Pop-up ads on your TV screen? Pre-roll commercials before your DVR rol ...
- Epix Premium TV Service Still On Track
Around the Net In Media, Joan Voight - Wednesday, January 28, 2009
Epix, the new premium TV channel and broadband service from Viacom a ...
- NBC Launches Neighborhood News Pages At O&O Sites
MediaDailyNews, Fern Siegel - Wednesday, January 28, 2009
In the hyper-targeted media world, the sweet spot is often local. ...
- NATPE Executives Call For Risk-Taking With 'Laser Focus'
TV Watch, Wayne Friedman - Wednesday, January 28, 2009
Television is a battleground, and TV executives are aiming right at viewe ...
- Nielsen Takes A Holiday: Digital TV Transition No Worse Than Christmas
MediaDailyNews, Joe Mandese - Tuesday, January 27, 2009
Even as lawmakers voted to extend the U.S. transition to digital ...
- This TV Enjoys 60% Clearance
MediaDailyNews, Wayne Friedman - Monday, January 26, 2009
New local TV multicast network ThisTV has signed stations and station grou ...
- Enee, Menee, Minee, Moe: Regardless Of The Media, When You Hook 'Em Don't Let 'Em Go
TV Board, Mitch Oscar - Tuesday, January 27, 2009
On the floor to the left of the deck in my ho ...