- Chase Partners With DreamWorks For 'Megamind'
Marketing Daily, Tanya Gazdik - Tuesday, November 2, 2010
"Over the past year, we have enhanced our card rewards program ...
- TRESemmé, Ford Edge Big 'Fashion' Sponsors
MediaDailyNews, - Tuesday, November 2, 2010
Bravo has inked multiplatform deals with three sponsors for the upcoming seas ...
- Voters And TV Viewers: Always Looking For Something Better
TV Watch, Wayne Friedman - Wednesday, November 3, 2010
Mid-term elections are much like the TV broadcast network business these day ...
- Political Ads Edge Out Consumer Ads
Around the Net In Media, Fern Siegel - Monday, November 1, 2010
The political-ad onslaught may be welcome news for the battered local televisi ...
- Wendy's Launches Hispanic Campaign
Marketing Daily, Karlene Lukovitz - Monday, November 1, 2010
Timed to coincide with Wendy's expansion of its 99-cent Everyday Value Me ...
- Boost Puts 'Shrinkage' In A Positive Light
Marketing Daily, Aaron Baar - Monday, November 1, 2010
"[Boost] really wanted to get the idea that your monthly payments wi ...
- I Will Follow: MTV Passes Bravo On Foursquare
Online Media Daily, John Capone - Monday, November 1, 2010
MTV has overtaken Bravo as the most popular brand on Foursquare, bas ...
- As Television Commercials Get Shorter, Value Of Digital Grows
Online Spin, Joe Marchese - Tuesday, November 2, 2010
The television commercial is shrinking. Don't worry, this is not a television-bashi ...
- Big Political Ad $: Will Media Agencies Want More Protection For Bumped Consumer Brands?
TV Watch, Wayne Friedman - Tuesday, November 2, 2010
It's raining political TV advertising dollars. But some fallen precipitation could ...
- Learning From Early Adopters
Video Insider, Philip Leigh - Tuesday, November 2, 2010
While the decline in pay TV subscribers may have astonished putative expert ...
- Redbox Going Digital? Remember To Work WITH -- Not AGAINST -- Content Partners
TV Watch, Wayne Friedman - Monday, November 1, 2010
Redbox has a digital plan: If you can't beat 'em, join 'e ...
- I'm Sick Of Coco
VidBlog, Steve Smith - Monday, November 1, 2010
I have to admit, I am tired of Conan O'Brien's upcoming T ...