- Where TV-Centric Media Companies Fear To Tread
TV Watch, Wayne Friedman - Friday, November 12, 2010
Wonder why media companies get lured in by the video gaming busines ...
- Xbox Is Only 60% Gaming
VidBlog, Steve Smith - Friday, November 12, 2010
Like every other gamer in the known universe, I got my co ...
- Fox Calls Google 'Footprint Too Small' for TV
Around the Net In Online Marketing, Gavin O'Malley - Thursday, November 11, 2010
Digging a deeper hole for Google's Web TV ambitions, Fox just decid ...
- Ford Hauls Out F-150 Fuel Economy Message
Marketing Daily, Karl Greenberg - Wednesday, November 10, 2010
Ford's Doug Scott says fuel economy is the biggest unmet need ...
- JC Penney Unleashes Holiday TV Campaign
Marketing Daily, Sarah Mahoney - Wednesday, November 10, 2010
TV ads, called "Who's on your list?," are scheduled to air beginni ...
- FiOS Mobile: Users Watch TV/Movies Without Internet
MediaDailyNews, Wayne Friedman - Wednesday, November 10, 2010
Verizon will now let its FiOS TV customers download content to non- ...
- PlayJam Plays TV Games With Developers
MediaDailyNews, Erik Sass - Wednesday, November 10, 2010
PlayJam, a casual games network with distribution across digital TV, online a ...
- Digital Pennies For Hulu Now Nearly A Couple Of Quarters -- Is That Enough?
TV Watch, Wayne Friedman - Thursday, November 11, 2010
Digital video may still have its issues when it comes to advertis ...
- Hulu: 2010 Ad Rev To Top $240 Mil
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, November 10, 2010
Hulu is on-track to earn over $240 million in revenue this yea ...
- Grown-Up Wendy Stars In Wendy's TV Spots
Marketing Daily, Karlene Lukovitz - Tuesday, November 9, 2010
The commercials feature Thomas reminiscing about her father, his philosophy and h ...
- Your Alleged Profanity-Laced TV Networks: Where's The Rub?
TV Watch, Wayne Friedman - Wednesday, November 10, 2010
There's now more of everything TV-related, like the percentage of profanity ...
- Waiting For The 'I Love Lucy' Moment
Video Insider, Naomi , Chris Young - Wednesday, November 10, 2010
Few television shows generated as many spirited, laughter-filled discussions as the class ...
- Arizona Debuts Tourism Campaign In Chicago, L.A.
Marketing Daily, - Monday, November 8, 2010
The Arizona Office of Tourism is launching a new advertising campaign, " ...
- Horrow Goes Beyond the '$coreboard'
MediaDailyNews, David Goetzl - Monday, November 8, 2010
The 30-year-old "Nightly Business Report" on PBS is moving into a n ...
- Olbermann And O'Brien: TV Advertisers In Buying Mood For Big Personalities
TV Watch, Wayne Friedman - Tuesday, November 9, 2010
Looking for the intersection of Keith Olbermann and Conan O'Brien this particul ...
- Can Undertone, With Jambo Acquisition, Unify Display and Video Across Screens?
VidBlog, Steve Smith - Tuesday, November 9, 2010
Here we go again. It was just a few weeks ago th ...
- Mr. Peanut Comes Out Of His Yellow Shell, Starts Gabbing
Around the Net In Brand Marketing, Thom Forbes - Monday, November 8, 2010
After umpteen years, Mr. Peanuts has finally found his voice -- a ...
- Chevy Silverado Ad Pokes Fun At Ford F-250
Marketing Daily, Karl Greenberg - Friday, November 5, 2010
Michael Stelmaszek, group creative director at Campbell-Ewald, says the campaign reflects wh ...
- Macy's Reprises 'Believe,' Pushes Image Over Price
Marketing Daily, Sarah Mahoney - Friday, November 5, 2010
"Macy's is trying to zig when others are zagging," says Sally Muelle ...
- T-Mobile Ads: Sit Down, Take A Load Off
Marketing Daily, Aaron Baar - Friday, November 5, 2010
A new television spot openly imitates Apple's "Mac vs. PC" ads. ...
- Ford Gets Its Rant On For F-150
Marketing Daily, - Friday, November 5, 2010
Ford offered a sample of the voiceover: "Hey, here's a little go ...
- Mobile TV Test Shows Positive Ad Results, Two-Thirds Watched Spots Out-of-Home
MediaDailyNews, Joe Mandese - Monday, November 8, 2010
Over-the-air, cable and satellite TV may be facing ongoing challenges from digit ...
- Maybe TV Networks Need To Start Acting Like Snobs
TV Watch, Wayne Friedman - Monday, November 8, 2010
Your opinion of media matters in this diverse world.. But what ...
- Time Warner To Start VOD Service
Around the Net In Media, Fern Siegel - Thursday, November 4, 2010
Time Warner Inc., owner of the Warner Bros. film studio, is ne ...
- Free Network Streams, Anyone?
Around the Net In Online Marketing, Gavin O'Malley - Friday, November 5, 2010
Pssss... Interested in free, live streams of top network fare, delivered direct ...
- TV Pressure Groups Aren't What They Once Were -- But Then Again, Neither Is The Media
TV Watch, Wayne Friedman - Friday, November 5, 2010
TV pressure groups have been around for a long time. The k ...
- Shouldn't Microsoft Own the Living Room?
VidBlog, Steve Smith - Friday, November 5, 2010
As the Microsoft Kinect full-body controller for Xbox comes to market th ...
- Hulu Plus Wide Open For Business
Around the Net In Online Marketing, Gavin O'Malley - Thursday, November 4, 2010
Hulu's Plus subscription service on Thursday got rid of its invite-only requiremen ...
- Sinclair, Nexstar Report Double-Digit Ad Upswings
MediaDailyNews, Wayne Friedman, David Goetzl - Wednesday, November 3, 2010
In the third quarter, Sinclair experienced an uptick in local (10%) a ...
- Moving Away From The Mutual-Fund Model For Buying TV Shows
TV Watch, Wayne Friedman - Thursday, November 4, 2010
Give them credit: TV broadcasters still talk about different kinds of financi ...