- Sony Weighs Web-TV Service
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, November 16, 2011
Sure to worry cable and satellite operators, Sony is reportedly considering ...
- Regional Chain Uses TV To Take On Big Pizza Brands
Marketing Daily, Karlene Lukovitz - Tuesday, November 15, 2011
How does a regional pizza chain compete with the mega marketing budge ...
- Ram Is Official Truck Of The Detroit Red Wings
Marketing Daily, Karl Greenberg - Tuesday, November 15, 2011
Chrysler Group LLC's Ram Truck brand will have a big presence duri ...
- Ad, Cable Execs Debate Demand For Video-On-Demand, Fail To Address Addressability
MediaDailyNews, Joe Mandese - Wednesday, November 16, 2011
The cable industry has made big strides getting consumers to use video-on-dema ...
- Major Broadcasters Ink Social Network Deal
MediaDailyNews, Wayne Friedman - Tuesday, November 15, 2011
Looking to raise their digital awareness with the rise of social medi ...
- NBCU Taps MTV's She As CMO, Entertainment & Digital Nets
Raw, Joe Mandese - Wednesday, November 16, 2011
MTV vet John Shea has joined NBCUniversal's Entertainment & Digital Networks a ...
- ConnecTV Brings TV Watchers Together
The Social Graf, Erik Sass - Wednesday, November 16, 2011
TV watching is one of those weird borderline activities, at once soci ...
- Media Insights Q&A With Bob Shullman, IPSOS Mendelsohn
TV Board, Charlene Weisler - Wednesday, November 16, 2011
Bob Shullman, President IPSOS Mendelsohn, is a veteran in the marketing resear ...
- A Reality Show This Unpredictable Makes Marketers Happy
TV Watch, Wayne Friedman - Wednesday, November 16, 2011
This reality show has been going on since May, with 10 episod ...
- Don Draper At 84? Weiner Ponders The End Of 'Mad Men'
Around the Net In Media, Phyllis Fine - Tuesday, November 15, 2011
Starved for "Mad Men" info? Then you'll welcome this short piece whe ...
- Appy Holidays: Digital Supplants Radio As Seasonal Medium, Spot TV Remains No. 1
MediaDailyNews, Joe Mandese - Tuesday, November 15, 2011
It's beginning to look a lot like digital, almost everywhere Madison Aven ...
- NBCU Taps Nielsen's Gibs As Digital Research Czar
Raw, Joe Mandese - Tuesday, November 15, 2011
Jonathan Gibs, the top online media researcher and analyst at Nielsen, h ...
- Does Size Matter? Bigger Screens, Smaller Screens, And Screens In Between
TV Watch, Wayne Friedman - Tuesday, November 15, 2011
Is there a schism about the size of our entertainment screens? ...
- CNN Layoffs Attributed To Technology, User-Generated Content
Around the Net In Media, Phyllis Fine - Monday, November 14, 2011
CNN is set to lay off roughly 50 editorial staffers -- ...
- Media Stocks Spike, Credit Solid, Strong Fall Ad Revs
MediaDailyNews, Wayne Friedman - Friday, November 11, 2011
Since the start of the fall TV season, a key Wall Stre ...
- Optimism Of Ad Execs Begins To Wane Again, Actually Improves For Digital, Mobile, Cable TV
MediaDailyNews, Joe Mandese - Monday, November 14, 2011
The continuing instability of the macro economy is beginning to wear ...
- Fox Leads In C3 Ratings, 'X Factor' Sings
MediaDailyNews, Wayne Friedman - Friday, November 11, 2011
Five weeks into the TV season, Fox has made the biggest gain ...
- Mobile Multitask: Most Viewers Watch TV, Text At Same Time
Online Media Daily, Steve Smith - Friday, November 11, 2011
When the TV goes on, the cell phones come out. According ...
- Should Tweeters Take As Much Time To Get It Right As Other Content Producers?
TV Watch, Wayne Friedman - Monday, November 14, 2011
Ashton Kutcher finally gets it. Writing for public consumption can be trick ...
- CBS Remodels 'Early Show' With News Focus
Around the Net In Media, Phyllis Fine - Friday, November 11, 2011
TV personalities Charlie Rose and Gayle King will be joining CBS' "T ...
- Google, LG, Could Launch Joint TV Set
Around the Net In Media, Phyllis Fine - Friday, November 11, 2011
Google and LG Electronics may launch a Google TV set with t ...
- Billy Crystal Hosting Oscars Again, Maybe With Puppets Onstage
Around the Net In Media, Phyllis Fine - Friday, November 11, 2011
You may have heard that Billy Crystal was now on tap ...
- Sweet'N Low Launches Animated TV Spots
Marketing Daily, Karlene Lukovitz - Thursday, November 10, 2011
Family-owned Cumberland Packing reportedly spent up to $12 million in 2010 ...
- NHL Original Productions Launched
MediaDailyNews, Fern Siegel - Thursday, November 10, 2011
The National Hockey League has created NHL Original Productions, joining forces wi ...
- Rovi Expands 'Connected TV' Ad Net, Adds Social Networking, Other Features
MediaDailyNews, Joe Mandese - Friday, November 11, 2011
Rovi Thursday unveiled an update to its Rovi Advertising Network across set-t ...
- 'Sons Of Anarchy' Is TV's Gutsiest Show, But Has It Gone Too Far?
TV Board, Ed Martin - Friday, November 11, 2011
I'm sure there are many examples to be cited, especially in rece ...
- Playing With Fan Affection, NBA Should Remember Other Sports Lockouts
TV Watch, Wayne Friedman - Friday, November 11, 2011
TV networks don't need to panic yet when it comes to t ...
- NBC Opens Up To M-Commerce
Around the Net In Media, Phyllis Fine - Thursday, November 10, 2011
The USA Network show "Covert Affairs" wil be the first channel ...
- Talk Show 'Anderson' Returning For Season Two
Around the Net In Media, Phyllis Fine - Thursday, November 10, 2011
Stations groups including Fox Television Stations have picked up a second seas ...
- 'Top Chef' Cooks Up Some Extra, Web-Based Competition
Around the Net In Media, Phyllis Fine - Thursday, November 10, 2011
Interesting news for "Top Chef" viewers, and those looking for ideas ...