- TV Talk Inks Deal With iHeartRadio
MediaDailyNews, Wayne Friedman - Thursday, November 7, 2013
TV Talk, a new television-program focused podcast producer, has inked a de ...
- Disney's Media Nets Gain Tiny Rev Uptick, Led By ESPN
MediaDailyNews, Wayne Friedman - Thursday, November 7, 2013
Walt Disney Co. is witnessing some improving TV advertising sales -- b ...
- TV And Declining Newspapers Dominate Display Advertising
Research Brief, Jack Loechner - Friday, November 8, 2013
According to Nielsen's quarterly Global AdView Pulse report, TV kept its positi ...
- Q&A With Annalect's Jed Meyer
TV Board, Charlene Weisler - Friday, November 8, 2013
Jed Meyer was recruited by Nielsen out of college and from the ...
- As Blockbuster's Last Stores Close, What Will Disappear Next?
TV Watch, Wayne Friedman - Friday, November 8, 2013
The digital media world saw this coming a long time ago, sin ...
- Daredevil And Other Marvel Characters Are Coming To Netflix In Multiple New Series
TVBlog, Ed Martin - Friday, November 8, 2013
This week's most interesting announcement about television programming concerned a new programmi ...
- Fox Sports 1 Offering Make-Goods
Around the Net In Media, Phyllis Fine - Thursday, November 7, 2013
To compensate for lackluster ratings, new channel Fox Sports 1 has be ...
- Chicago Cubs Give Ultimatum For Broadcast Rights
Around the Net In Media, Phyllis Fine - Thursday, November 7, 2013
Textbook definition of playing hardball? The Chicago Cubs said the Tribune C ...
- Wild Turkey Targets Millennials With #Nevertamed
Marketing Daily, Karlene Lukovitz - Thursday, November 7, 2013
The concept of the campaign, developed by Vitro, is to highlight Wi ...
- Interpublic's Magna: TV Tweets Are The New Zaps
MediaDailyNews, Wayne Friedman - Wednesday, November 6, 2013
A new study shows TV viewers tweet much more during commercial ti ...
- Tune In, Turn Off: TV Set Market Declines
MediaDailyNews, Wayne Friedman - Wednesday, November 6, 2013
TV unit sales are in trouble. The expectation is that the ...
- CBS Ad Revs, Scatter Prices Shoot Up
MediaDailyNews, Wayne Friedman - Wednesday, November 6, 2013
CBS Corp. says third-quarter advertising revenue for the CBS Television Network gr ...
- Cusick Named GM, Tribune Media Services
MediaDailyNews, Fern Siegel - Wednesday, November 6, 2013
Tribune Company has named Richard Cusick as general manager of Tribune Med ...
- i.TV Grabs GetGlue: Can Two Second Screens Add Up To One?
MoBlog, Steve Smith - Thursday, November 7, 2013
Second-screen companies will have to consolidate both to end the market clutt ...
- Bringing Ad Targeting To TV Doesn't Have to Mean That Spam Comes, Too
Online Spin, Dave Morgan - Thursday, November 7, 2013
Yesterday MediaPost published a story about media ecologist Jack Myers' prediction th ...
- Karlen Williams Graybill To Offer Clients Access To Programmatic TV Exchange
Real-Time Daily, Tyler Loechner - Thursday, November 7, 2013
Placemedia, a programmatic exchange for TV ads, is expected to next we ...
- 'Native' Advertising Means Being Ready To Cop To Mistakes
TV Watch, Wayne Friedman - Thursday, November 7, 2013
You may wonder what is akin to "native" advertising in the ...
- The CW Launches 'Blood Rush,' A Surprise 'Arrow' Spin-off Presented By Bose
TVBlog, Ed Martin - Thursday, November 7, 2013
The CW last night premiered an exciting new series that was n ...
- DirecTV Mulls Aereo-Like Service
Around the Net In Media, Phyllis Fine - Wednesday, November 6, 2013
Looking for a way to combat rising transmission fees, DirecTV is researchi ...
- No Donald Trump: 'WSJ' Experiments With Reality TV
Around the Net In Media, Phyllis Fine - Wednesday, November 6, 2013
"All great storytelling requires great characters"-- a key guideline for any reali ...
- Mattel Changes Tactics To Reach Millennial Latinos
Marketing Daily, Sarah Mahoney - Tuesday, November 5, 2013
Themed "Toy Feliz," the company says it's an effort to create ...
- Goodyear Straps On Skis With USSA
Marketing Daily, Karl Greenberg - Tuesday, November 5, 2013
The Goodyear Tire & Rubber Company has signed up a sponsorship de ...
- Fox Revs Rocket Over Higher Cable Returns
MediaDailyNews, Wayne Friedman - Tuesday, November 5, 2013
Higher cable network revenues at 21st Century Fox help rocket overall compa ...
- DirecTV Profits Up 7%, Credits Higher Customer, Program Fees
MediaDailyNews, Wayne Friedman - Tuesday, November 5, 2013
DirecTV says it posted higher numbers due to higher advanced receiver servi ...
- AOL Revs Up 6%, Propelled By Global Ad Growth
Online Media Daily, Gavin O'Malley - Tuesday, November 5, 2013
Despite AOL's best efforts to cut costs at Patch, the local ne ...
- Fruit of the Loom Wants Your Day To 'Start Happy'
Out to Launch, Amy Corr - Wednesday, November 6, 2013
Don’t get your panties in a bunch; it will ruin your da ...
- The Slowskys Return In Ads For Comcast Business
Out to Launch, Amy Corr - Wednesday, November 6, 2013
Ron Burgundy promotes entire line of Dodge vehicles. Best Buy breaks o ...
- What If YouTube's Live Music Show Was Advertised On TV?
TV Watch, Wayne Friedman - Wednesday, November 6, 2013
Big Internet-branded live music shows seemingly can't beat regular old TV. T ...
- National Geographic Channel Marks 50th Anniversary Of JFK Assassination With Two Memorable Productions
TVBlog, Ed Martin - Wednesday, November 6, 2013
Broadcast and basic cable network schedules during the next three weeks a ...
- Smart TVs: Ad Effectiveness High, But Need Better Marketing
Video Insider, Daisy Whitney - Wednesday, November 6, 2013
A recent IHS study found that about 73% of consumers aren't interest ...