- Monterey Bay Aquarium Gets Social
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 20, 2011
The Monterey Bay Aquarium has a new campaign, "Share the love." Besid ...
- 'Two And A Half Men' Stays Raunchy With New Teaser Billboard
Around the Net In Media, Phyllis Fine - Wednesday, July 20, 2011
Hasn't been much outdoor advertising news lately for "Around the Net," ...
- CBS/Amazon Deal Seen As Another Strike Against Netflix
Around the Net In Media, Phyllis Fine - Wednesday, July 20, 2011
CBS has reached a deal for Amazon Prime to stream 2,000 episod ...
- Upfront: Trad TV Dollars Pivot Into Digital Channels
MediaDailyNews, Wayne Friedman - Tuesday, July 19, 2011
Some high-priced cable networks forced some traditional TV dollars in the han ...
- Not Completely The Apple Of My Eye
TV Board, Gary Holmes - Wednesday, July 20, 2011
For a long time I've doubted that the Internet would replace tradition ...
- Do News Corp.'s Brands Need A New Image In The U.S.?
TV Watch, Wayne Friedman - Wednesday, July 20, 2011
How do you save a media brand when your name is Rupe ...
- TV Paradox Continues: Medium Flourishes Despite Odds
TVBlog, David Goetzl - Wednesday, July 20, 2011
Once again, the TV paradox is in fine form. Outside the nad ...
- Hulu Sale Terms Include Five Years of Programming
Around the Net In Media, Phyllis Fine - Tuesday, July 19, 2011
Hulu's current owners -- Disney, News Corp. and NBCUniversal -- are reported ...
- 'How I Met Your Mother' Creator: Series Will (Probably) End With Season 8
Around the Net In Media, Phyllis Fine - Tuesday, July 19, 2011
The ongoing puzzle at the heart of the six seasons of "H ...
- 'Chuck' Star Envisions Hybrid TV Series / Video Game
Around the Net In Media, Phyllis Fine - Tuesday, July 19, 2011
Apparently, Zachary Levi doesn't just play a nerdy character on NBC's "Chuc ...
- Jeep Grand Cherokee Effort Touts Luxury, Capability
Marketing Daily, Karl Greenberg - Monday, July 18, 2011
The campaign, via AOR Southland, Mich.-based GlobalHue, sets the stage with ...
- El Pollo Loco: 'Feel The Mexcellence'
Marketing Daily, Aaron Baar - Monday, July 18, 2011
Beginning this month, the Costa Mesa, Calif. company's "Feel the Mexcellence" campai ...
- American Family Insurance Focuses On 'Dream'
Marketing Daily, Tanya Gazdik - Monday, July 18, 2011
The effort, from Ogilvy & Mather, includes TV, radio, print, online, digita ...
- NBCU Puts Archives Content Online
MediaDailyNews, - Monday, July 18, 2011
NBCU's archival content collection is now at the recently launched NBCUniversalArchives.com. ...
- OTT Video Causes Bandwidth Challenge For IPTV
MediaDailyNews, Wayne Friedman - Monday, July 18, 2011
So-called "Over The Top" Internet-driven video services are causing bandwidth problems f ...
- Dyle Up Mobile Content
MediaDailyNews, David Goetzl - Monday, July 18, 2011
A coalition looking to launch a national mobile program service will u ...
- Second Screen Opportunities For Advertisers
Online Media Daily, Jonathan Weitz - Monday, July 18, 2011
The coexistence of TV and mobile devices enables marketers and advertisers ...
- The Greatest Show On Earth -- Or, Reality (TV) Bites
TV Board, Bob DeSena - Tuesday, July 19, 2011
At the end of the movie "The American President," Michael Douglas sa ...
- Is Sheen's Anger Management, Both Real and Fictional, A TV Marketer's Dream Or Nightmare?
TV Watch, Wayne Friedman - Tuesday, July 19, 2011
What are the first two words that come to mind when someo ...
- Glenn Britt: The Most Interesting Man in Cable
TVBlog, David Goetzl - Tuesday, July 19, 2011
With some apparent consumer sensitivity and business acumen, as well as ...
- Infiniti Challenges Lexus, Lets Fans Decide On Media
Marketing Daily, Karl Greenberg - Friday, July 15, 2011
The "Challenger" campaign is continuing with a more aggressive creative and ...
- GAO: Kids' TV Needs More Content, Ad Oversight
MediaDailyNews, Wayne Friedman - Friday, July 15, 2011
The U.S. Government Accountability Office says there needs to be more oversig ...
- 'Siempre Mujer,' CNN Target Hispanic Women
MediaDailyNews, Erik Sass - Friday, July 15, 2011
Meredith Corp.'s "Siempre Mujer" is teaming up with CNN en Español ...
- Pausing To Reflect
TV Board, Mark Lieberman - Monday, July 18, 2011
In just about two months' time, on the tenth anniversary of t ...
- Insights & Inanity: Twitter Works With Nielsen, Buffett and Comcast Blew It
TVBlog, David Goetzl - Monday, July 18, 2011
Time for this month's Insights and Inanity: Network executives may already ha ...
- Longtime 20th Century Fox Exec Becomes NBC Entertainment Prez
Around the Net In Media, Phyllis Fine - Friday, July 15, 2011
NBC, in the middle of a complete revamp after being acquired ...
- It's All Starting Again With A 'Big Bang" Off-Net
Around the Net In Media, Phyllis Fine - Friday, July 15, 2011
To promote the off-network run of CBS' "The Big Bang Theory," whi ...
- Bye, Coach: Turning Off Those Friday Lights
Around the Net In Media, Phyllis Fine - Friday, July 15, 2011
Why wasn't "Friday Night Lights" a ratings hit? "The moment that criti ...
- Ford Launches Major Racing Program. NASCAR? Not
Marketing Daily, Karl Greenberg - Thursday, July 14, 2011
"Millennials are the heart and soul of the business and there a ...
- Conan, Old Spice Top Emmy Nominations For Ads
Marketing Daily, Wayne Friedman - Friday, July 15, 2011
Conan O'Brien's celebrated "Curtain" commercial for American Express top-lined six commercials nominat ...