- Ion Media Tops List Of TV Station Owners By Reach
Around the Net In Media, Phyllis Fine - Wednesday, March 30, 2011
Ion Media ranks first among TV station owners in TV Newscheck's ranki ...
- Cutting The Cord? How To Get Live Broadcast TV On PC
Around the Net In Media, Phyllis Fine - Wednesday, March 30, 2011
In a post and a video, Gigaom reviews EyeTV One, a " ...
- Fanta Unveils Global 'Less Serious' Campaign
Marketing Daily, Karlene Lukovitz - Wednesday, March 30, 2011
The strategic unification is a necessary next step for the brand, giv ...
- Three Olives Vodka Launches $10M Campaign
Marketing Daily, Tanya Gazdik - Tuesday, March 29, 2011
The animated campaign, which includes six 30-second and 15-second spots, is fr ...
- Kraft Mac Creates 'Instant' Twitter-Based TV Spot
Marketing Daily, - Tuesday, March 29, 2011
Kraft Macaroni & Cheese and agency Crispin Porter + Bogusky yesterday us ...
- Mediabrands Moves Toward Performance Comp, Cites Nielsen Deal
MediaDailyNews, David Goetzl - Tuesday, March 29, 2011
Mediabrands CFO Jeff Lupinacci said an exclusive deal with Nielsen will all ...
- Mad Men's Weiner Battling With AMC's Proposed Cuts
MediaDailyNews, - Tuesday, March 29, 2011
Matthew Weiner, creator of hit show "Mad Men" is fighting with AM ...
- Forecast: TV Regains Hefty Ad Levels
MediaDailyNews, Wayne Friedman - Tuesday, March 29, 2011
Television advertising revenues will regain their pre-recession levels next year, with Intern ...
- Diginet Crackle Airs Free TV, Movies
MediaDailyNews, Wayne Friedman - Tuesday, March 29, 2011
Sony Pictures Entertainment's midsized digital video platform, Crackle, now says it ...
- Adap.tv Adds $20M In Financing, MarketPlace Big Success
Online Media Daily, Gavin O'Malley - Tuesday, March 29, 2011
Video ad company Adap.tv on Tuesday said it closed $20 million ...
- Too Many Ad Messaging Opportunities? Don Draper Might Not Agree
TV Watch, Wayne Friedman - Wednesday, March 30, 2011
"Mad Men"'s financial tussle is way less mad than you may thin ...
- Comedy Central's New Top Marketer Is No Joke
TVBlog, David Goetzl - Wednesday, March 30, 2011
It quickly becomes clear that Walter Levitt is way too nice ...
- Mad Men Will Live To Smoke & Drink Another Day -- Perhaps Without Creator's Help
Around the Net In Media, Phyllis Fine - Tuesday, March 29, 2011
AMC announced today that the most famous ad men since Larry Ta ...
- The High Cost Of Covering So Many Foreign Catastrophes
Around the Net In Media, Phyllis Fine - Tuesday, March 29, 2011
Probably no big surprise, but 2011's unusually large share of major glob ...
- How Philly TV Stations Are Gaining Ground
Around the Net In Media, Phyllis Fine - Tuesday, March 29, 2011
Here's an upbeat, detailed analysis of how local Philadelphia TV stations a ...
- NBC's App,App, Appy Royal Wedding Coverage
Around the Net In Media, Phyllis Fine - Tuesday, March 29, 2011
Yep, NBC has launched an iPad app for its coverage of t ...
- Silk Campaign Urges Switch From Dairy To Soymilk
Marketing Daily, Aaron Baar - Monday, March 28, 2011
Soymilk maker Silk has launched the "Silk for Milk 10 Challenge," whi ...
- TV Station Groups Post Huge Gains
MediaDailyNews, Wayne Friedman - Monday, March 28, 2011
For the fourth consecutive quarter in a row, major TV station grou ...
- Kaplan To VP, Bravo Ad Sales Research
MediaDailyNews, - Monday, March 28, 2011
Bravo Media named David Kaplan to the position of vice president, Bra ...
- FX Gets Back Into the Sports Game
MediaDailyNews, David Goetzl - Monday, March 28, 2011
FX, the general entertainment network that has added high-profile sports as ...
- Mobile Touted As Major Revenue Driver
Online Media Daily, Laurie Sullivan - Monday, March 28, 2011
Advertisers will spend 17.8% of online ad budgets for local this yea ...
- The Physics Of Marketing
TV Board, Bob DeSena - Tuesday, March 29, 2011
I've always been fascinated by the principle of inertia. The word soun ...
- TV In Weird Places Means Your Local Media Planner Needs More Support
TV Watch, Wayne Friedman - Tuesday, March 29, 2011
In the men's locker room in my gym, a TV set hi ...
- White House Gives In to Networks on Matter of National Importance
TVBlog, David Goetzl - Tuesday, March 29, 2011
Where have you gone Walter Cronkite? Time was, the White House wou ...
- FX Moves Back Into Sports Arena By Airing Fall College Football
Around the Net In Media, Phyllis Fine - Monday, March 28, 2011
FX's first step back into sports broadcasting after a hiatus of abo ...
- How to Make TV Even Better
MediaDailyNews, David Verklin - Monday, March 28, 2011
TV has entered its next golden age. It enjoys dual revenue stream ...
- FBN Joins Nielsen, Still Trails CNBC Rival
MediaDailyNews, Wayne Friedman - Friday, March 25, 2011
Fox Business Network is still a work in progress -- now 3 ...
- Chiller Scares Audiences With New Movies
MediaDailyNews, - Friday, March 25, 2011
NBCU's Chiller network wants to scare a wider audience with three n ...
- Spanish Nets Buoyed By Census Results, Soaring Hispanic Growth
MediaDailyNews, David Goetzl - Friday, March 25, 2011
Univision has waited eagerly for validation for its excitement about the U. ...
- NCAA's Sweet 16 Grabs 12M On TBS, CBS Combined
MediaDailyNews, David Goetzl - Friday, March 25, 2011
Turner and CBS said viewership for Thursday's first batch of Sweet ...