- Lindt Ads Serve Up Tennis Star Federer
Marketing Daily, Karlene Lukovitz - Monday, August 30, 2010
The 30-second spot, initially airing in a two-week national flight corresponding wi ...
- Licorice Co. Launches Social Media Campaign
Marketing Daily, Aaron Baar - Monday, August 30, 2010
The site, which went live Friday, is closely tied to Facebook a ...
- Sears Looks To Boost Online Shoe Savvy
Marketing Daily, Sarah Mahoney - Thursday, August 26, 2010
The retailer hopes its microsite, hosted by fashion stylist Francesca Mills, wi ...
- I Said, 'YOU ARE BREAKING UP!'
Online Media Daily, George Simpson - Friday, August 27, 2010
Google Labs is testing an "undo" button on Gmail that gives y ...
- Twitter Promoted Tweets Becomes Zecco's Branding Tool
Online Media Daily, Laurie Sullivan - Wednesday, August 25, 2010
Zecco, an online brokerage firm, taps social media to engage existing use ...
- Why Can't Players Tweet During NFL Games?
The Social Graf, Erik Sass - Thursday, August 26, 2010
Professional sports leagues focus on the weirdest things when they start cracki ...
- NBC Incorporates Twitter In Emmys
Around the Net In Media, Fern Siegel - Wednesday, August 25, 2010
Jimmy Fallon wants your tweet to be part of the Emmy Awards.Th ...
- Social Marketing Startup Flowtown Gets $750K
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, August 25, 2010
San Francisco-based social media marketing startup Flowtown just closed $750,000 in se ...
- Twitter Nabs Fox's Bain, Google's Hill
Online Media Daily, Laurie Sullivan - Tuesday, August 24, 2010
It seems revenue became a priority for Twitter. Adam Bain has join ...
- When Worlds Collide -- Or, Should Facebook Evolve Its Social Graph?
Social Media Insider, Catharine P. Taylor - Wednesday, August 25, 2010
guess that MG Siegler's column yesterday on TechCrunch, asking whether Facebook shou ...
- B2B Emails, Meet Twitter
Email Insider, Gretchen Scheiman - Tuesday, August 24, 2010
Most direct-to-consumer marketers haven't quite figured out what to do with Twitt ...
- How Google's Live Updating Of Search Might Affect Paid Search
SearchBlog, Laurie Sullivan - Tuesday, August 24, 2010
During the weekend Distilled SEO Consultant Rob Ousbey identified a new Goog ...
- Shock Revelation: Microblogging Meaningless Waste Of Time!
Around the Net In Online Marketing, Gavin O'Malley - Monday, August 23, 2010
TechCrunch's Paul Carr just did what every media and marketing profession ...
- Social Media Is About Content, Not Platforms
Engage:Millennials, Morgan Stewart - Friday, August 20, 2010
Among Gen Y consumers, we identified two groups with that use Facebo ...
- AT&T Business Directory Relaunches With Search And Social Focus
Online Media Daily, Laurie Sullivan - Thursday, August 19, 2010
AT&T's business directory reentered the online market Thursday with the launch ...
- Subway Plus Sony Equals 'Fiery Frenzy'
Marketing Daily, Karl Greenberg - Wednesday, August 18, 2010
The program gives patrons of both Subway and PlayStation a chance ...
- Twitter Users Get Up Close and Personal With Brands
Research Brief, Jack Loechner - Thursday, August 19, 2010
A new study released by ExactTarget finds consumers who are active ...
- Zipcar Launches Social Media Campaign
Marketing Daily, - Tuesday, August 17, 2010
The effort is to get people to give up their wheels f ...
- The Ground Zero Mosque Twitter Flame Wars
Online Media Daily, Kelly Samardak - Tuesday, August 17, 2010
As the the debate over the Ground Zero mosque rages, is 1 ...
- Yield And BlueGlass Enter World Of Value-Added Services
Online Media Daily, Laurie Sullivan - Wednesday, August 18, 2010
Make it easy for businesses to invest in search engine marketing campaign ...
- General Mills Launches Integrated Effort For Pillsbury
Marketing Daily, Nina Lentini - Monday, August 16, 2010
"We approached Melissa Joan Hart for several reasons," a spokesperson tells Marketi ...
- Calgon Launches 'Take Me Away!' Moments Contest
Marketing Daily, Nina Lentini - Monday, August 16, 2010
"Calgon as a brand tended to be for an older demographic," Shar ...
- North Korea Gets On Twitter
The Social Graf, Erik Sass - Monday, August 16, 2010
"North Korea has established its first official presence on Twitter, the micro-bloggi ...
- YouTube Campaign Triggers Record AFP Book Presales
Online Media Daily, Laurie Sullivan - Thursday, August 12, 2010
Random House's Crown division had not experienced the marketing power behind ...
- Twitter Follower Count Doesn't Equal Quality
Online Spin, dave.b , Max Kalehoff - Friday, August 13, 2010
How many followers do you have on Twitter? How many followers shou ...
- Twitter Debutes 'Re-Tweeter'
Around the Net In Online Marketing, Gavin O'Malley - Thursday, August 12, 2010
As was expected, Twitter officially debuted its own "Tweet" button on Thursda ...
- Twitter Launches Tweet Button
Around the Net in Search Marketing, Laurie Sullivan - Thursday, August 12, 2010
Twitter has launched Tweet Button, which lets people share links directly fr ...
- ComScore: 8% Of U.S. Smartphone Users On Twitter
MoBlog, Mark Walsh - Thursday, August 12, 2010
In new data released Thursday, comScore said Twitter is gaining ground amo ...
- Report: Twitter Tendering Own 'Re-Tweeter'
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, August 11, 2010
Sorry, all you industrious widget makers. Twitter is launching an official Twe ...
- Report: Facebook 'Check-In' Ready For Takeoff
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, August 11, 2010
Facebook is finally ready to launch it geo-location "check-in" feature, sources te ...