- MTV Network Integrates Across Properties, Social
Online Media Daily, Laurie Sullivan - Wednesday, December 15, 2010
MTV Networks (MTVN) has implemented Janrain Engage to give site visitors o ...
- New Disney Web Series Focuses On Itself
Online Media Daily, Mark Walsh - Thursday, December 9, 2010
Disney Online is launching a new original Web series Thursday on Disney.c ...
- Will Hulu Ever Get What Makes A Webisode Work?
VidBlog, Steve Smith - Monday, December 6, 2010
Apparently Hulu is getting into the original Web programming business. Peter Kaf ...
- Alloy Revs Up Teen Site With New Web Series, Content-Sharing, Social Features
Online Media Daily, Gavin O'Malley - Wednesday, December 1, 2010
Alloy Digital on Wednesday is expected to unveil a revamped version ...
- Ben Silverman Refocuses With Electus
Around the Net In Media, Fern Siegel - Tuesday, November 30, 2010
Ben Silverman's Electus, formed last year following the executive's much-maligned tenure ...
- American Express Launches Web Series
Marketing Daily, - Friday, November 5, 2010
American Express Open launched a web series Nov. 1 connected to i ...
- Kraft Foods Launches 'You Gotta LOL' Online Videos For Moms
Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 20, 2010
Kraft Foods is targeting moms with a Web series featuring two-minute vide ...
- Report: Viewers More Engaged With Original Web Video Than TV
Online Media Daily, Gavin O'Malley - Monday, October 11, 2010
Despite the continued success of big-budget TV programming, consumers now place considerab ...
- Podell Steps Down As CEO Of Next New Networks
Online Media Daily, Gavin O'Malley - Thursday, September 23, 2010
On the heels of reaching its one-billionth page-view, Web TV network creat ...
- Toyota Does Open-Mike For Camry, Corolla
Marketing Daily, Karl Greenberg - Monday, September 20, 2010
Toyota is launching a Web series as part of its AutoBiography soci ...
- MSN Tastemaker Calls On Social Media Experts
Online Media Daily, Laurie Sullivan - Monday, September 13, 2010
Social-media celebrities and six contestants get paired up in an original M ...
- Warner TV, AlphaBird Distribute 4 Web Shows
MediaDailyNews, - Thursday, August 19, 2010
The Studio 2.0 division of the Warner Brothers Television Group has ...
- Hold Onto Your Wigs, Fellas: The Drag Queen Web Series Is Here
VidBlog, Steve Smith - Friday, August 20, 2010
We've had foul-mouthed Long Island Neanderthals enshrined as working class heroes ...
- Take Two: NBC Renews 'Gayle' Web Series
MediaDailyNews, David Goetzl - Wednesday, July 21, 2010
Although networks have moved aggressively to launch online series comprised of mini-Webisode ...
- Pampers Partners With Abbott For Web Series
Marketing Daily, Karl Greenberg - Tuesday, July 13, 2010
Procter & Gamble's Pampers division is launching a series of Web-based vide ...
- National Archives Makes History Into Show and Tell
VidBlog, Steve Smith - Tuesday, July 6, 2010
The National Archives is one of the world's massive repositories of histor ...
- Have Chairs Will Travel: Comedy Central's Traveling Web Talk Show
VidBlog, Steve Smith - Monday, June 21, 2010
Comedy Central was among the first networks to defy the cable industry ...
- Orbit Gum Gives Us Creepy With a Smile
VidBlog, Steve Smith - Monday, June 14, 2010
You have to wonder what the branding pitch might have been behi ...
- Ford Goes Urban With Fiesta Campaign
Marketing Daily, - Thursday, June 3, 2010
The effort, via UniWorld Group, Ford's African-American agency, includes a TV sp ...
- NBC Rings AT&T, Gets 'Dial *' Tone
MediaDailyNews, Wayne Friedman - Wednesday, June 2, 2010
Continuing to experiment in the Web-TV series space, NBC Universal has launch ...
- Toys 'R' Us Boutiques Promote 'Toy Story 3'
Marketing Daily, Karl Greenberg - Tuesday, June 1, 2010
The flagship store in New York's Times Square will include a walk- ...
- TV One Launches 'Cube,' First Web Series
MediaDailyNews, David Goetzl - Tuesday, May 18, 2010
Looking for a way to launch a Web series for TV On ...
- Underselling the Product: Haute & Bothered Launches Season Two
VidBlog, Steve Smith - Wednesday, May 12, 2010
There are only a handful of branded entertainment series that can cla ...
- Playtex Aims To Hook Women With Right Fit
Marketing Daily, Karl Greenberg - Wednesday, May 5, 2010
The company is also doing social-media elements on Facebook and YouTube, ...
- TLC, First Response Team For Web Series
MediaDailyNews, - Monday, May 3, 2010
TLC.com has teamed with First Response, which produces pregnancy at-home test kit ...
- CNET To Launch Web Shows
Around the Net In Media, Fern Siegel - Thursday, April 22, 2010
CNET is launching three new series. Among the new slate of sho ...
- Web Video Provider DBG Touts New Lineup
Online Media Daily, Mark Walsh - Monday, April 19, 2010
Digital Broadcasting Group made a splash two years ago with its "Sty ...
- Music Site Vevo Luring Viewers
Online Media Daily, Mark Walsh - Monday, April 12, 2010
What's going on with Vevo, the music video site launched by So ...
- Actor Pollak Teams With Babelgum For Directorial Debut
Online Media Daily, Gavin O'Malley - Friday, April 9, 2010
Until now, Kevin Pollak has done live theater, scripted as well a ...
- NYTCO Partners with Fwix for Hyperlocal Content
MediaDailyNews, Erik Sass - Thursday, March 18, 2010
The New York Times Co. has signed a deal with Fwix, whi ...