- Comcast Faces Broadband Challenges Amid Pivot To Wireless Bundles, Wells Fargo Says
Research Intelligencer, Robert Williams - Monday, April 14, 2025
Broadband is the backbone of Comcast's earnings, but it is now bei ...
- Google Project Taara Powers Access To Internet Using Beams Of Light
Performance Marketing Insider, Laurie Sullivan - Friday, February 28, 2025
Google engineers have been working on a new project that could enab ...
- Straight Talk Wireless Offers Gift Card Exchange For Mobile Data Usage
Marketing Daily, Danielle Oster - Tuesday, February 18, 2025
Two Data Bank events kick off the brand's tax season promotion ...
- Simple Super Bowl Ad Lure: Free, Everyday Stuff - Or Water
TV Watch, Wayne Friedman - Tuesday, February 11, 2025
Super Bowl messages like those of T-Mobile/Starlink and Google Pixel, OpenAI a ...
- Ravens QB Josh Johnson Stars In Straight Talk Wireless Ad
Marketing Daily, Danielle Oster - Saturday, February 1, 2025
Johnson, who has played for 14 teams, says he's "done with a ...
- Watchdogs Ask Court To Uphold T-Mobile's $92 Million Privacy Fine
MediaDailyNews, Wendy Davis - Tuesday, January 21, 2025
Wireless customers "deserve the privacy protections that the law promises," a coaliti ...
- T-Mobile Fights $90 Million Location Privacy Fine
MediaDailyNews, Wendy Davis - Tuesday, November 26, 2024
The FCC's order fining the company $90 million is "arbitrary and capriciou ...
- AT&T's $57 Million Privacy Fine Should Be Upheld, FCC Argues
MediaDailyNews, Wendy Davis - Monday, September 30, 2024
"For years, AT&T sold the location of its wireless customers to i ...
- Verizon's Straight Talk Wireless Strikes Sponsorship Agreement With NASCAR
Marketing Daily, Danielle Oster - Thursday, July 25, 2024
Straight Talk Wireless will also be the official partner of the Homestead-Mia ...
- Alanis Morissette Calls Out 'Ironic' Cell Phone Realities For UScellular
Marketing Daily, Danielle Oster - Wednesday, July 24, 2024
To promote its message on the importance of real-life connections and ne ...
- EchoStar Revamps Boost Brand Under Unified Boost Mobile
Marketing Daily, Danielle Oster - Monday, July 22, 2024
Boost Mobile is rebranding as it introduces a new 5G network a ...
- AT&T Data Breach Affects Millions
Marketing Daily - Top of the News, Tanya Gazdik - Monday, July 15, 2024
Some customers are concerned the information could be used to expose busine ...
- Cricket Wireless Ad Channels Cricket World Cup
Out to Launch, Fern Siegel - Tuesday, June 11, 2024
The wireless provider is playing off its shared name to channel enthusia ...
- Wireless Companies Fined Nearly $200M For Disclosing Customers' Locations
MediaDailyNews, Wendy Davis - Monday, April 29, 2024
"Wireless carriers have a duty to keep our geolocation information private a ...
- Google Trial Docs Reveal Secrets
Performance Marketing Insider, Laurie Sullivan - Wednesday, November 8, 2023
Disclosures in Google's antitrust case as part of the testimony by t ...
- Microsoft's Nadella Calls Google's Search Testimony 'Bogus'
MediaDailyNews, Laurie Sullivan - Monday, October 2, 2023
Nadella dismissed an argument Google made, calling it "bogus." Google testimony suggest ...
- Comedian Jim Gaffigan Offers 'Straight Talk' To Walmart Shoppers In Wireless Campaign
Marketing Daily, Les Luchter - Friday, August 4, 2023
First time brand has used a celebrity on-camera in ads, although ...
- NBCU Sees Nearly 5% Lower Q2 Ad Revenue, Peacock Revenue And Losses Up
Television News Daily, Wayne Friedman - Thursday, July 27, 2023
Peacock grew subscription and ad revenue by 85% in Q2 to $8 ...
- Internet-Wireless Marketers Slow Paid TV Ad Spend By 11%, Impressions Rise
Television News Daily, Wayne Friedman - Tuesday, July 25, 2023
Amid weakness in the linear TV ad marketplace, TV-Internet/wireless marketers have slow ...
- Game Show Video Helps Visible Wireless Connect LGBTQ+ Generations
Marketing Daily, Les Luchter - Thursday, June 1, 2023
"No Straight Answers," a six-minute game show parody from the Madwell agenc ...
- Verizon's Scrooge Ad Okayed As Puffery
Digital News Daily, Wendy Davis - Monday, April 24, 2023
A recent ad featuring Paul Giamatti as Scrooge didn't convey that Verizon ...
- Verizon Should Revise 'Scrooge' Ad, Self-Regulatory Group Says
Digital News Daily, Wendy Davis - Thursday, February 23, 2023
A self-regulatory group has called foul on a recent Verizon ad ...
- FCC To Vote On Regulations To Curb Text Spam
Mobile Insider, Wendy Davis - Wednesday, February 22, 2023
The FCC will vote on proposed text spam regulations, including one ...
- WhatsApp Ad Doesn't Disparage Wireless Carriers, Self-Regulatory Group Finds
Digital News Daily, Wendy Davis - Monday, February 6, 2023
Siding with Meta Platforms, an industry self-regulatory appellate panel has rejected t ...
- T-Mobile Suffers Data Breach -- Again
Digital News Daily, Wendy Davis - Friday, January 20, 2023
Hackers recently obtained personal data of around 37 million T-Mobile customers, t ...
- State AGs Back Mandatory Blocking Of Suspicious Robotexts
Digital News Daily, Wendy Davis - Monday, December 12, 2022
"Bad actors have most likely shifted tactics to take advantage of consumer ...
- Why Visible by Verizon's CMO Never Just Phones It In
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, December 8, 2022
"It's good...to continually reassess what you're doing in your life, and ...
- Fans, SuperUsers, Ambassadors: Community as Marketing
The MediaPost Cases, Lisa Singer - Friday, December 23, 2022
A year ago, Visible Wireless built its own social sandbox apart fr ...
- WhatsApp Should Stop Accusing Carriers Of Snooping On Texts, Ad Watchdog Says
Digital News Daily, Wendy Davis - Wednesday, October 12, 2022
"The overarching takeaway of 'Doubt Delivered' is one of casual and persiste ...
- Wireless Carriers Intro Still More Streaming Service Offers
Mobile Insider, Karlene Lukovitz - Thursday, September 22, 2022
Verizon teams with the new NFL+ premium streamer, while T-Mobile -- ...