Don't laugh when you hear there's a new show built around a family aquarium business or another about a company that has its customers wading into waters to grab a … Read the whole story
In a move that could make planning and buying via digital TV set-top data a reality for many big agencies and their clients, Rentrak … Read the whole story
Top Disney executive Anne Sweeney said ABC has more than 64% of its affiliates paying for rights to offer the network. The affiliates are … Read the whole story
As part of its "Big Voices in Big Places" strategy, Hyundai Motor America will be, for the third consecutive year, auto-exclusive sponsor of the … Read the whole story
Big subscriber gains were made for DirecTV, exceeding analyst expectations and pushing up its stock in mid-day trading. The nation's largest satellite TV programming … Read the whole story
Google might tell marketers there's no connection between streaming live content on YouTube and Google TV, but few consumers can ignore the merger created … Read the whole story
CBS just edged out Fox on Tuesday night -- as its tag team of "NCIS" and "NCIS: Los Angeles" kicked up their respective ratings … Read the whole story
The Pyrex brand and Sandra Lee have teamed up to educate consumers on how to cook with care when using glass bakeware. Lee, author … Read the whole story
The latest incarnation of Miracle Whip's distinctive "We're Miracle Whip and We Won't Tone It Down" brand positioning not only declares that the spread … Read the whole story
The global business economy for TV sets has rebounded. Fourth-quarter 2010 shipments of TV sets grew 15% to 77.6 million units, after falling 9% … Read the whole story
The Washington Post Co. TV operations were its bright spot in its latest quarterly results. Political advertising pushed up its TV broadcasting unit's revenue … Read the whole story
Netflix has inked a deal with CBS that allows it to stream some of the network's shows, although none that are currently on the … Read the whole story
>Reports are circulating that Al Jazeera English, the "toned down" version of Al Jazeera, has been making rounds this week among some of America's … Read the whole story
This just in from former TV Board columnist and well-known collaborator Mitch Oscar, who has aked us to let the TV Board community know … Read the whole story
The future viability of TV stations hinges on their coverage of local news. That makes Fox Television Stations' alleged filing of fraudulent FCC documents … Read the whole story
Despite the headline, this is not a commentary on the Middle East -- which makes me one of the few people not publishing uninformed … Read the whole story
The question of whether or not to offer product placement is often on the minds of 10 p.m. network show producers. Maybe they also … Read the whole story