by David Goetzl
Nielsen has completed testing on using set-top-box data to upgrade its existing measurement systems in local markets. The process could ultimately lead to the … Read the whole story
by Wayne Friedman
Confirming what industry analysts have been speculating for months, controversial TV host Glenn Beck will be ending his three-year stint at Fox News Channel, … Read the whole story
by Laurie Sullivan
Google continues to strengthen its position in the entertainment industry by building up tools, like YouTube, to support streaming video across online, television and … Read the whole story
by Wayne Friedman
Predicted by some analysts, Dish Network is the winning bidder of Blockbuster Inc. assets -- valued at $320 million. Dish hopes to use the … Read the whole story
by Laurie Sullivan
Print newspapers are failing, but Freedom Communications developed a plan to breathe new life into its 27 daily newspapers and eight television stations. The … Read the whole story
by Wayne Friedman
DVR playback continues to rise -- with most of the activity coming from broadcast networks, and less from cable. The disparity is attributed to … Read the whole story
by Wayne Friedman
Only a few months after selling its lackluster Harmonix game division -- and closing its MTV Games division -- Viacom's MTV division is launching … Read the whole story
by Wayne Friedman
Coming out after "American Idol" at 9:30 p.m., Fox's new comedy "Breaking In" did its job -- posting a big Nielsen preliminary 3.5 rating/9 … Read the whole story
by Erik Sass
The DO marketplace is continuing to consolidate through new ad sales arrangements. Digital Display Networks reports ABC Regional Sports and Entertainment Sales will become … Read the whole story
by Erik Sass
Hearst Magazines is partnering with HGTV to test publish a new magazine, HGTV Magazine, beginning this fall. The new publication will expand on the … Read the whole story
by Karl Greenberg
Melissa Sexton, integrated marketing director, adult feminine care brands at K-C, tells Marketing Daily that the evolution toward designs makes sense given the premise … Read the whole story
by David Goetzl
4Kids Entertainment, which programs a five-hour Saturday morning block on the CW network, filed for bankruptcy protection Wednesday. Among the matters pressuring the company … Read the whole story
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by David Goetzl
Three station groups will debut a syndicated show this fall that looks to incorporate citizen journalism and social media buzz. Read the whole story
COMMENTARY
by Jane Clarke
e are in an industry of continual transition. Digital compression spawned the recent migration from analog to digital. As a result, there is a … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Seems that AMC Theaters is complying with one big movie studio's request to help out our hunger with a real-time combination of entertainment and … Read the whole story
COMMENTARY
by Charlene Weisler, Op-Ed Contributor
The advertising marketplace is evolving quickly, with the introduction of new platforms, new metrics and new technologies. Jeff Siegel, SVP Advertising for Rovi, has … Read the whole story