TVBlog
While visiting Cape Cod last week, I stopped by the book sale at the Brewster Ladies Library, and since I knew I'd have to make the long ride back home … Read the whole story
Greg Ross, the VP of business extensions for GM, was in New York on Monday at Best Buy's flagship in Union Square. He tells … Read the whole story
The billboard initiative -- active through Aug. 23 -- is clearly designed to drive more online orders, as well as bring the latest element … Read the whole story
Media buyers and planners are embracing digital out-of-home video as a way of reaching consumers who are increasingly on the go and less accessible … Read the whole story
Rumblefish released an application programming interface Tuesday giving software developers a pipeline to integrate licensed music and soundtracks into mobile and Web applications through … Read the whole story
New bells and whistles on Internet-connected televisions aren't going to waste: Over 60% of Internet-connected TV households use TV apps at least once per … Read the whole story
SAN DIEGO - Comic-Con hasn't become what it's become because of comic books, at least as far as the military-industrial-entertainment-media complex is concerned. It's … Read the whole story
SAN DIEGO - You hear a lot about the 150,000-plus fan-boys and - girls who jam the massive San Diego Convention Center every year … Read the whole story
Moving toward a world of complete TV messaging targeting, Comcast and NBC Universal have adopted dynamic ad insertion for the company's video-on-demand programming. Spots … Read the whole story
In recognition of the growing size and influence of the U.S. Hispanic population, the newspaper industry this morning will introduce a new national network … Read the whole story
Project Runway, the hit A+E Networks Lifetime reality show and designer competition that is debuting in its ninth season Thursday, will encourage fans to … Read the whole story
Looking for greater access to valuable set-top box data for its local TV research products, Nielsen has made a multi-year deal with Kantar Media … Read the whole story
"Unlike other sports where people are involved with the league or with star players, with the NCAA they're really involved with the schools and … Read the whole story
Netflix's second-quarter results show improving numbers when it comes to revenue, income, and the number of subscribers. Netflix profit was up more than 50% … Read the whole story
- COMMENTARY
What a show, with dueling arguments and superstar spokesmen. But we can now announce a deal. It's done. Our long national nightmare is over. … Read the whole story
- COMMENTARY
The NFL is coming back -- and TV marketers are breathing easier. But might they be gasping again? Back in April, NFL TV advertisers … Read the whole story
- COMMENTARY
Here you are, reading the TV Board on MediaPost. So it's probably safe to assume that you, like me, love -- or at least … Read the whole story
- COMMENTARY
You might love your iPad (though flash video might make it better). You might love your Netflix (though that price hike is kind of … Read the whole story
COMMENTARYAnd here's another good reason for TV networks to dislike the Internet: they just don't get a fraction of the attention here that they … Read the whole story
