by Karlene Lukovitz
The sub's white-meat chicken, tossed in seasoned breading and baked, is being billed as offering "breakthrough" flavor and a crispy texture "without the calories … Read the whole story
by Steve McClellan
WPP's Kantar Media and TRA will sit down for their first mediation session next month to see if they can iron out differences related … Read the whole story
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by David Goetzl
Fox Sports chairman David Hill took a swing at boxing more than once Thursday, indicating it has limits on TV while the Ultimate Fighting … Read the whole story
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by David Goetzl
Endemol, the studio behind reality series such as "Big Brother" and "Extreme Makeover: Home Edition," is looking to grow its scripted business in the … Read the whole story
by Wayne Friedman
Media research company General Sentiment is offering analysis to TV marketers which match viewers with TV brands they talk about. "Understanding the size or … Read the whole story
by Karlene Lukovitz
To humorously drive home the taste appeal of its new FiberPlus Caramel Pecan Crunch cereal variety, a new TV spot from Kellogg's has women … Read the whole story
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by David Goetzl
"American Idol" will again feature Jennifer Lopez, Steven Tyler and Randy Jackson and premiere Sunday, Jan. 22 on Fox after the NFC championship game. Read the whole story
by Wayne Friedman
Early morning network shows are seeing an overall tighter ratings race than in the last few years -- although "Today" is still far ahead … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to the Nielsen Cross Media Report, Americans are spending more time watching video content on traditional TVs, mobile devices and via the Internet … Read the whole story
COMMENTARY
by Jane Clarke
The word "augmentation" generally conjures up... ahem... physical enhancement. While we are not talking biceps or chests in this column, we are talking about … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
"Glee: The 3D Concert Movie" hasn't conquered movie theaters --- unlike what the franchise accomplished with television, iTune downloads, and live concert tours. Seems … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
When Jason Cieslak, Siegel+Gale's managing director based in Los Angeles, first heard the news that Google would acquire Motorola Mobility, he assumed the move … Read the whole story
COMMENTARY
by Gary Holmes
Earlier this summer, MediaPost's David Goetzl made the interesting suggestion that Comedy Central should establish a conservative counterweight to offset its liberal-leaning programming (i.e. … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Another TV threat has started -- this one from the broadcast networks, now saying: "Tell your cable, satellite or telco operator to get on … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Now that the initial dust has settled over the audacious Google acquisition of Motorola, analyst eyes are turning deeper into the deal and beyond … Read the whole story
COMMENTARY
by Joe Mandese
Tracey Scheppach, SVP, Video Innovation Director, SMGX/VivaKi, got her Mobile Insider Summit "5% Solution" panel off with an important question, asking each panelist to … Read the whole story