In an endorsement of the would-be flailing industry, one of the most powerful and wealthy brands in media is entering the print game. Even with billions of dollars in TV … Read the whole story
It's beginning to look a lot like digital, almost everywhere Madison Avenue goes this holiday season. That's the finding of a special "flash survey" … Read the whole story
Rentrak, the measurement company pushing into Nielsen's turf, has extended CEO Bill Livek's contract by two years to run until mid-2015, according to a … Read the whole story
Google has made updates to cross-language information retrieval, page titles, rich snippets for applications, date-restricted queries and queries that contain non-Latin characters. The company … Read the whole story
NBC, still looking to reverse its prime-time fortunes, is one of the first out of the gate in looking to revamp its mid-season schedule … Read the whole story
A mid-November Sunday for the networks is still a prime area for TV viewing. While NBC's "Sunday Night Football" still ruled the night, other … Read the whole story
Television advertising at more than $65 billion annually may seem impervious to erosion by interactive digital forces, but it's just a matter of time … Read the whole story
Mobile storytelling may be catching on in my family. Well, I mean mobile stories by my daughter and wife that don't involve tales of … Read the whole story