TVBlog
by Adam Buckman, Featured Columnist
The news that "Jersey Shore" is about to have its final farewell season raised a question: Wait a minute - "Jersey Shore" is still around? Read the whole story
by Wayne Friedman
Netflix has five of the top ten shows and CBS has two of the top ten and six of the top 20 shows. Disney's … Read the whole story
by Laurie Sullivan
The 2025 Internet Advertising Revenue Report conducted by PwC released Thursday shows despite concerns about economic and geopolitical uncertainty, the industry drove record revenue, … Read the whole story
by Laurie Sullivan
Albertsons has released incrementality metrics to help advertisers identify new customers and more across its retail network. S. Martinelli & Co. became one of … Read the whole story
by Tanya Gazdik
Peloton has tapped "Heated Rivalry" actor Hudson Williams for a campaign that "Glamour " says borders on NSFW, due to his "very short shorts." Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
One persistent issue for movie theater owners since the dawn of the premium streaming age is movies moving too quickly from theaters to streaming. Read the whole story
COMMENTARY
by Tony Jarvis, Op-Ed Contributor
I'm writing this for those not fortunate enough to attend the Advertising Research Foundation's recent Audience X Science conference in New York City. You … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
The media plan was a tool, and like every tool in this industry, it will be replaced by a better one. Read the whole story
COMMENTARY
by Danyelle Horrillo
Both critical and contextual thinking become essential. AI can produce answers instantly, but not always correctly or appropriately. Read the whole story