The bet is more than a few TV executives spent Wednesday morning analyzing every word of a Wall Street Journal piece with the diligence of a losing lawyer parsing through … Read the whole story
Among the 13,000+ TV ads assessed by Ace through consumer surveys and proprietary scoring methods since January 2009, Ace's database showed just 76 CEO-starring … Read the whole story
Half of respondents recall most, if not all, of the lyrics to the catchy tune. In addition, 81% of respondents claimed to have heard … Read the whole story
Looking to bridge the business of DVD movie ownership to digital movies, Walmart is starting up a disc-to-digital cloud service in a deal with … Read the whole story
While the ad market has moved at a modest pace for the LIN station group this year the company expressed optimism Wednesday that an … Read the whole story
CBS, the model of consistency for TV advertisers, says it will return 18 series for the 2012-2013 season. But one major show left hanging … Read the whole story
When it comes to customer experience, TV and Internet providers and services rate almost last across some 18 industries -- only health-care companies generally … Read the whole story
It's been over a year since Charlie Sheen entered his real-life TV drama with CBS and Warner Bros. Good news: Former big-time TV executive … Read the whole story
Barry Diller's Aereo has asked a federal judge in New York to declare that the company's new video service is legit. Aereo says in … Read the whole story
TV used to be about big events, particularly original movies. Now, you need to know where to find those made-for-TV films. Read the whole story