Television News Daily
Monday, June 18, 2012
  • U.S. Ad Spend Rises, Sports, Syndicated Shows Propel TV

    U.S. advertising spending will continue to register moderate growth in the upcoming quarters, similar to the levels achieved in the first quarter of 2012. … Read the whole story

  • GroupM Recruits Chinese Ad Talent From Reality Show

    WPP's GroupM has launched what it says is the first reality show in the country, called "GroupM Young Power," streamed on Beijing-based video hosting … Read the whole story

  • MundoFox Signs Affiliates, Top-Notch Sponsors

    The new Fox-owned entry will be a broadcast network. It has signed affiliates in 40-plus markets in advance of its mid-August launch. The network, … Read the whole story

  • Nissan Rolls Out Biggest Campaign For Altima

    Nissan North America today is launching the campaign for its 2013 Altima. It will be the company's largest ever. The effort, via TBWA\Chiat\Day, begins … Read the whole story

  • Is There A Generation Gap In The Media Industry?

    We've all heard about "generation gaps" where there are completely different perspectives and attitudes on a range of subjects based on an individual's age … Read the whole story

  • Reality TV's Real Successes, Failures And Viewer Aspirations

    Just in case you still don't know, it's worth repeating: Reality shows are phony three-quarters of the time. Mike Fleiss, creator and executive producer … Read the whole story

  • Connected TVs, Gaming Consoles Driving Long-Form Video Adoption

    Sure, video viewers are watching more TV shows, movies and other long-form content via broadband video -- but which devices are getting the most … Read the whole story