TVBlog
The swirl of activity in Washington this summer with potentially massive effects on the local station business has been remarkable. So far, the stations are batting .500 with a key … Read the whole story
Nielsen has moved to a second European territory and Asia with its measurement product that gauges the effect a TV spot has on brand … Read the whole story
Looking to entice sports viewers for its big August London Olympics push, NBC rolled out coverage of the U.S. Olympics Trials on Sunday. But … Read the whole story
State Farm gets its name on the event logo, and throughout the arena and stage set up, during the live telecast on ESPN. State … Read the whole story
- COMMENTARY
In an unbundled, a la carte cable TV world, you are looking at a much smaller selection of cable channels being profitable -- maybe … Read the whole story
