Television News Daily
Monday, August 6, 2012
  • Olympics Viewership Scores Cross-Platform

    After dipping a bit in viewership toward the end of the first week of its London Olympics coverage, NBC picked up the pace on … Read the whole story

  • Mobile Women Bring Home Social TV Olympic Gold

    It's official. Social TV Tweeting is a predominately mobile activity, as initial results from Olympics coverage show. It is also one place where women … Read the whole story

  • Gray TV Revs Rocket 24%

    Gray, which operates in 30 markets, posted strong revenue growth in the second quarter with help from political advertising, including a special election in … Read the whole story

  • Study: To Reach BTS Shoppers, Use ... TV?

    A new study of how parents are tackling this year's back-to-school shopping finds that TV is the most effective way to reach them -- … Read the whole story

  • Teen Olympic Viewership Up 29%

    With the stellar performance of the women's gymnastics team, NBC's ratings in the female 12-to-17 demo have soared during the first seven days of … Read the whole story

  • How Mars Landing Revisits Next Step In Search Exploration, Internet TV

    Sunday night's Mars landing transmitted over Internet TV reaffirmed the future of television and how Web search will integrate into streaming live broadcasts. It … Read the whole story

  • Can The Lure Of Big Events Turn A Loss Leader Into Gold?

    TV's loss leaders: We need them, we understand them. Then just when we count them out, they can give us a bonus. NBC's Olympics … Read the whole story

  • The Seesaw Effect: Trends Shaping Video's Past And Future

    To an outsider, the video landscape has been dominated by the rise of new video distribution platforms such as YouTube and iTunes, as well … Read the whole story