TVBlog
No question second-screening offers networks and advertisers enormous potential. It's pretty simple: get viewers intrigued enough with what's on TV that they'll interact with it simultaneously on another device. Will … Read the whole story
The catch -- and the element that manages to dance around the stereotyping issue -- is that each is a ridiculous embodiment of what … Read the whole story
Mercedes-Benz USA on Monday launched a new campaign to promote its mbrace2 telematics platform. The campaign centers on a 30-second spot, "All From One … Read the whole story
With Food Network's cooking shows continuing to sizzle, Bravo is launching another spinoff for its "Top Chef" franchise. The network is taking some of … Read the whole story
For the second year in a row, the NBC affiliate in Salt Lake City has decided not to air a first-year series from the … Read the whole story
- COMMENTARY
You may be a dyed-in-the-wool Massachusetts Democrat appalled that somehow the state has a Republican senator. But if you're playing to win with MTV, … Read the whole story
- COMMENTARY
"Colbert's America" salutes a faux pundit who uses a late-night comedy show to hold our leaders accountable. It claims Stephen Colbert's satire doubles as … Read the whole story
COMMENTARYTechnological advancement or sign of the apocalypse? LG Electronics, a big proponent of content viewing in 3D, created an experimental platform in which users … Read the whole story
